Partnership Director, Insider
Growth marketing management platform
Open for applications
Growth marketing management platform
1001+ employees
Open for applications
1001+ employees
Company mission
To help marketers deepen brand love with individualized customer experiences.
Role
Who you are
- The ideal candidate enjoys new challenges that test their organizational, interpersonal, and leadership skills
- They flourish in a team environment and work enthusiastically with colleagues outside the immediate team to achieve organizational goals
- BS/BA degree required
- 10+ years of experience in partner sales and business development
- Experience with B2B SaaS (Software as a Service) business model
- Experience in working for a SaaS company (marketing technology space preferred) and managing relationships with digital agencies, consultancies and system integrators
- Demonstrated success managing executive relationships with channel partners (both agencies and ISVs)
- Ability to set clear targets with channel partners and develop plans and objectives to achieve those targets
- Ability to work cross-functionally with both large and smaller channel partners
- High analytical skills and ability to quickly understand complex issues and develop/apply simplifying frameworks to facilitate broader organizational understanding, decision-making and action
- Output oriented with very strong ability to personally create high quality, customer-facing content including presentations and datasheets
- Excellent project management skills; able to effectively manage multiple ongoing projects to meet deadlines
What the job involves
- The Partnership Director will drive Insider’s growth through supporting formation and management of mutually beneficial commercial relationships with Insider’s channel partners
- You will work cross-functionally across marketing, sales and customer success teams, to help in the execution of go-to-market strategies and programs to drive selection, onboarding and enablement, and driving business through and with channel partners in your region
- This role requires a thorough understanding of Insider’s product capabilities, sales processes and partner ecosystem to ensure our go-to-market engine is primed and enabled to collaborate with strategic partners and drive mutual growth
- Responsibilities are categorized into three broad categories: Selection, Onboarding and Transacting with the Partners
- Work with Insider global offices to continually improve their partnership practice, grow their portfolio of partners, create go-to-market plans, drive expansion opportunities, and manage and grow the partnership
- Manage your pipeline and generate leads for Insider global offices and for the Insider Partner Network
- Support Partnership Manager for partner onboarding process and update them about partnership processes of global offices
- Develop success plans to ensure agency-wide adoption and expansion of Insider to the channel partners' clients
- Collaborate with internal teams to grow Channels for Insider: Sales, Marketing, and Partner Success Team
- Negotiate partnership terms and present Insider Partner Program
Salary benchmarks
Our take
There are many companies in the marketing industry claiming that they provide multichannel digital marketing tools. In most cases customer data sits in silos, thus those companies are unable to provide clients with multichannel tools that maximize their marketing ROI. Insider is setting out to change this by using AI to connect customer data across channels and systems, improving the customer engagement experience for its clients as well as their customers.
Unlike its larger competitors in this space such as Salesforce, Insider's AI-based technology is able to integrate data from a wide range of marketing channels both online and offline. This allows its clients to better coordinate marketing campaigns across different channels and make more acurate predictions about customer behaviour.
Insider counts over 1200+ leading brands among its clients, including L'Oreal, Virgin, Santander, Singapore Airlines, Samsung and IKEA and has enjoyed substantial funding rounds. The unicorn company has focused on accelerating its growth through strategic mergers and acquisitions (recently acquiring MindBehind) while expanding its partnerships.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 8 rounds)
Nov 2024
$500m
SERIES E
May 2023
$105m
GROWTH EQUITY VC
Total funding: $772.1m
Company benefits
- You’ll have access to Udemy’s business plan
- Paid Spotify account subscription
- You’ll have the opportunity to share your skills and even deliver trainings and workshops if you wish
- Work from home
- Cell phone coverage, internet access, and contribution toward your wellness
Company values
- Lifelong learners - We inspire each other to learn and grow. Together, we’re building a progressive culture for our best work.
- Fearless achievers - We’re radically challenging the status quo. We believe great things never come from hiding in our comfort zones.
- Sincere people - We’re invested in ourselves and each other. We listen, share, and work together to build strong communities everywhere.
Company HQ
Soho, London, UK
Articles
Leadership
Arda Koterin
(Chief Customer Officer)Studied Economics and Management at The London School of Economics and Political Science (LSE). Previously Account Representative at Procter & Gamble and Marketing Associate at Colgate Palmolive.
Hande Cilingir
(CEO)Studied Economics & Management at London School of Economics and Political Science. Previously Europe Region Director at Torlin Chemicals and Marketing Manager at Starmall.
Mehmet Sinan Toktay
(CTO)Studied Computer Engineering at Istanbul Technical University. Previously Oracle Technical Consultant at Natica IT Consulting.
Muharrem Derinkök
(CPO)Previously Business Intelligence Analyst at Turkcell, VHDL Developer at Techneon, and Research and Development Project Engineer at Eclipse Information Technologies.
Okan Yedibela
(Senior Software Architect)Studied Computer Programming at Kadir Has University, and then became a PHP Developer at Rocket Internet Turkey & MENA.
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