Head of Marketing, Moloco
Moloco Commerce Media
$272-375k
AI-native performance advertising for the open internet
Job no longer available
AI-native performance advertising for the open internet
501-1000 employees
Job no longer available
$272-375k
501-1000 employees
Company mission
To be the scaling engine for the internet economy, bringing the power of AI advertising to businesses of all sizes.
Role
Who you are
- You have 10+ years of marketing experience, including senior marketing leadership at an enterprise technology company
- You have demonstrated strategy experience, from consulting, retail leadership, or enterprise tech, and enjoy translating business direction into a clear, sequenced marketing plan
- You are a gifted storyteller who can translate complex technology (AI, machine learning, performance advertising) into clear, compelling messaging for enterprise audiences
- You build direct relationships with customers, listen closely, and bring their language and needs into the marketing
- You have experience creating enterprise demand across account-based marketing, events, and analyst engagement
- You are curious about AI and use AI tools in your everyday work
- You have a track record of building or meaningfully advancing a category leadership position, not just executing within one
- You stay steady under ambiguity, scoping it into a plan and keeping work moving without waiting for certainty
- A plus, but not required: retail domain experience, retail media experience, and/or technical fluency in digital advertising
What the job involves
- We're looking for a Head of Marketing for Moloco Commerce Media (MCM), the lead marketer for one of Moloco's fastest-growing businesses
- Commerce media is one of the most important shifts in advertising, and Moloco brings something distinctive to it: the machine learning platform that powers performance at planet scale, now helping retailers and marketplaces build thriving ad businesses
- In this role, you will develop the vision and strategy for marketing's role in establishing MCM as the category leader, and bring that story to the market through thoughtful positioning, customer partnership, and memorable moments
- You will report directly to the CMO and serve on both the MCM and marketing leadership teams
- You'll be supported by shared marketing functions, including product marketing, field marketing, campaigns, and communications, so you can focus on strategy, storytelling, and the work that matters most
- Own Vision, Strategy, and Market Fluency:
- Develop the vision and end-to-end marketing strategy for elevating MCM to category leadership, and own the marketing plan across awareness, product storytelling, demand creation, and client relationships
- Build a deep understanding of the commerce media market, our customers, the business, and the product, and translate it into positioning, messaging, and a sequenced plan
- Operate as the strategic owner of the MCM marketing plan - end-to-end ownership is the top priority for this role
- Drive Product Marketing and Storytelling:
- Shape product storytelling that highlights Moloco's unique technical capabilities: positioning, messaging, case studies, thought leadership, and the website
- Build Customer Partnerships and Demand:
- Partner with top customers to bring our shared success stories to market while helping them grow their advertiser base
- Create demand with key audiences at target accounts through account-based marketing, product launches, industry events (such as Shoptalk, NRF, and Cannes), and owned events
- Strengthen Analyst and Ecosystem Relationships:
- Build relationships with analysts and ecosystem leaders to strengthen MCM's enterprise positioning and credibility
- Lead Across MCM and Marketing:
- Serve as a strategic member of the MCM and marketing leadership teams
- Drive outcomes through shared marketing teams (field, campaigns, comms, web) that don't report directly to you, raising the quality bar across the function
Application process
- Our interview process is designed to get to know the real you. Unless a round specifically includes AI as part of what's being assessed, we ask that candidates engage without AI assistance
Our take
Moloco offers a cutting-edge platform that allows app developers and eCommerce marketplaces to fuel their growth through machine learning-driven advertising. Its suite of tools enables users to fine-tune campaigns, enhance user engagement, and broaden outreach, ultimately boosting profitability.
Positioned as the premier demand-side platform for ad performance across the open internet, Moloco has experienced substantial growth, securing significant funding and achieving Unicorn status in mid-2021. At the core of its Cloud DSP and Retail Media Platform lies a powerful ML engine leveraging deep neural networks (DNNs), facilitating automated, profitable, and scalable growth strategies for marketers.
Continuously evolving its flagship DSP with advanced features, Moloco consistently sets new benchmarks in ad spend. With expansion into retail media and MLaaS offerings, Moloco aims to democratize access to advanced machine learning capabilities for businesses of all sizes.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
57% employee growth in 12 months
Glassdoor (3.9)
Company
Funding (last 2 of 5 rounds)
Aug 2021
$150m
SERIES C
Apr 2021
$20m
SERIES C
Total funding: $191.6m
Company HQ
Menlo Park, CA
Leadership
Ikkjin Ahn
(Co-Founder & CEO)Sets Moloco’s strategy and vision. Before co-founding Moloco, Ikkjin worked at Google, including on YouTube and Android.
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