Director of Marketing, Pantheon
SLED
$185-215k
+ Bonus + Equity
More information about location
Website operations platform
Open for applications
Website operations platform
201-500 employees
Open for applications
$185-215k
+ Bonus + Equity
More information about location
201-500 employees
Company mission
To make the web a first-class platform that delivers results, one that empowers marketing and development teams to take control of their websites.
Role
Who you are
- This role is perfect for someone who loves this vertical, enjoys a strong partnership with sales, and can balance strategy with execution
- 5+ years of technology marketing experience in SLED or a related sub-vertical
- Knowledge of the broader SLED market landscape, norms, nuances, and best practices
- Experience marketing to both IT and Communications personas, and supporting a multithreaded buyer journey
- Proven ability to build and directly execute marketing campaigns with measurable results
- A strategic thinker who enjoys being hands-on, in the thick of it
- Experience working cross-functionally with sales and customer success counterparts
- A creative, proactive and dynamic self-starter and builder
- A resourceful approach, ensuring that marketing resources are being utilized in order to maximize productivity and goal attainment
- Commercial data-driven mindset with experience using marketing automation. Experience with Marketo, Salesforce, Looker and 6Sense a plus
- Ambitious and motivated by growth. Driven to succeed – attaining and exceeding goals and KPIs
- Able to communicate effectively and create strong relationships with people, regardless of their role - adapting communications to audience needs
What the job involves
- We’re looking for a dynamic, resourceful, and self-starting Director of Marketing to grow our SLED funnel
- You’ll be responsible for driving brand awareness, pipeline growth, and customer engagement across a key market segment
- Develop a verticalized marketing strategy aligned with global objectives, ensuring effective brand positioning and lead generation
- Take ownership of the full funnel, creating, resourcing, and executing campaigns, including digital campaigns, events, webinars, and ABM
- Leverage a partner ecosystem to amplify marketing efforts and reach more prospects
- Collaborate with sales, customer account and SDR teams to ensure marketing efforts drive high-quality leads and pipeline growth, in support of delivering customer acquisition, expansion and retention goals
- Integrate customer and market insights into the development of creative strategies and marketing programs
- Track and analyze key performance metrics, optimizing campaigns for continuous improvement and to ensure that the ROI on marketing spend is maximized
- Establish and agree operating budgets by working closely with the leadership team and implement effective controls to maintain marketing expenditures within budget
- Work with product marketing and development to ensure segment input into the product development pipeline and future roadmap
- Keep abreast of services, products, applications, market conditions, competitive activities and industry trends
- Represent the company at major events, analyst and partner meetings, and any other relevant business and sales and marketing activities
Our take
In today's digital landscape, website hosting is a critical component for businesses, and the demand for fast, reliable, and scalable hosting platforms is higher than ever. The competition is fierce, with major players like GoDaddy, Ionos, AWS, and WP Engine dominating the space.
One standout in this crowded market is Pantheon, a leading WebOps platform designed to deliver high-performance hosting for content-driven websites. Pantheon's unique value lies in its ability to provide seamless collaboration between developers and marketers while ensuring fast, reliable website performance. It's a platform that goes beyond traditional hosting by offering powerful tools for managing websites and scaling them as needed - making it a go-to choice for many organizations.
Pantheon has continuously innovated to stay ahead of the competition, with significant investments driving its growth. Initially focused on hosting solutions for WordPress and Drupal websites, it now offers content management as a service. This expansion was bolstered by significant funding, fueling further product development and the introduction of new features like personalization and analytics. These efforts have reinforced Pantheon's position as a leader in the WebOps and hosting space.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-19% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Jul 2021
$100m
SERIES E
Mar 2019
$40m
SERIES D
Total funding: $196.8m
Company benefits
- Health & Wellness: Taking care of you and your family is important to us. Our healthcare benefits program delivers choice and value so you can prioritize your health
- Remote & In-Office: We believe in a flexible employee experience, our San Francisco office is a center for collaboration and connection, but it's not the only place this happens
- Flexible Time-Off: We encourage work/life balance. Take time off when you need it, and return ready to make magic on the internet when you're ready and refreshed
- Monthly Book & Gym Allowance: One of the many ways we enable our team to take control of their development and wellness is to take advantage of our books and gym membership allowance
- Promoting Inclusivity: We strive to have a culture where Pantheors across the globe feel a high sense of belonging and engagement. We have several programs in place to help cultivate inclusion at Pantheon, including educational events, open forums, and training opportunities
- Giving Back: We believe in cultivating passion and giving back to the community we live and work in. Pantheon offers a Donation Matching program of $500 per employee and holds multiple team volunteer opportunities throughout the year
- Employee Resource Groups: Our Pantheon Resource Groups (PRGs) allow employees to connect, support each other, and spread awareness
- Professional Development: We support employee learning and development through company led-training, leadership forums, and full access to LinkedIn Learning's catalogue of courses
Company HQ
Chinatown, San Francisco, CA
Leadership
Sameer Kazi
(CEO)Joined Pantheon in 2024 as CEO. They have also served as the Managing Director of Operating Capital since 2015. Previously they were the President of ActiveCampaign and CEO of Cheetah Digital.
Josh Koenig
(Co-Founder & CSO)They were part of the team that drove the first high-profile public Drupal use-case with the Howard and Dean campaign in 2003. They then went on to found the Drupal Dojo, an online learning community for developers, and to co-found the premiere Drupal agency in San Francisco, Chapter Three.
David Strauss
(Co-Founder & CTO)After co-founding Four Kitchens, a successful Web Development shop, they found themselves gravitating away from the customer client work and towards infrastructure solutions. Large clients like NBCUniversal, The Economics, and Wikimedia had already benefited from their scalability and database optimization work.
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