Performance Marketing Specialist, Payrails
More information about location
Operating system for payments and financial services
Open for applications
Operating system for payments and financial services
21-100 employees
Open for applications
More information about location
21-100 employees
Company mission
To enable high-growth companies to craft their payment experiences and financial services globally.
Role
Who you are
- You have at least three years of experience in B2B performance marketing. Agency experience is preferred
- You are highly analytical and enjoy using data to inform decisions and uncover opportunities for optimization
- Hands-on experience with Google Analytics, Google Tag Manager, Google Ads and LinkedIn Ads is a must. Experience with DV360 is a plus
- Ideally, you would have experience with CRM platform integrations. Pipedrive is preferred
- You are a quick learner who can rapidly understand problems and develop effective solutions
- You have strong problem-solving skills and can think creatively to find innovative approaches to challenges
- You are self-motivated and thrive in a dynamic environment where you can take ownership of projects
- You are fluent in English; additional languages are a bonus but not required
What the job involves
- Payrails is a highly dynamic workplace with our Marketing Team sitting right at the centre of this. Our mission is to: Understand our customers and marketplace, define a successful positioning in the market and develop a highly recognized top brand in the industry
- As part of our marketing team, you will join a collaborative and enthusiastic group of individuals who are passionate about crafting compelling campaigns and fostering meaningful connections with our B2B clients
- We take pride in our team's ability to adapt to the ever-changing marketing landscape, constantly seeking new opportunities to showcase our brand and deliver exceptional value to our customers
- You will gain an opportunity to work with some of the brightest minds in the industry with the freedom to make your own impact
- Campaign Management: manage the end-to-end campaign lifecycle (e.g., Google Search, LinkedIn), including planning, execution, monitoring, and reporting, while ensuring alignment with KPIs and growth goals
- Performance Reporting: Monitor and analyze key campaign metrics (e.g., CTR, CPL) to uncover insights and guide future strategies. Additionally, prepare regular performance updates and optimization recommendations, sharing findings with teams and stakeholders
- Cross-Team Collaboration: partner with stakeholders to align on creative assets, bidding strategies, targeting, and budget distribution across platforms and channels
- Landing Page Optimization: implement and evaluate A/B tests to continuously improve landing page performance
- Competitor Analysis: conduct competitor analysis to identify opportunities and refine strategies
Our take
For many businesses, commerce is becoming a more global operation. With this developing marketplace comes an increasing number of potential payment methods, and constantly evolving regulatory landscape. This makes the merchant's operations far more complex. Payrails understands the frustration associated with the enormous efforts and time required to simply accept payments or create new experiences for customers - so the company was founded in an attempt to build a better solution.
The cloud-native payment operating system streamlines payment acceptance. The platform allows you to integrate new payment integrations, design customer payment experiences and ease the movement of money, targeting the biggest problem areas that are identified.
The company was initially backed by Andreessen Horowitz and has since acquired a seed extension for its efforts. The digital payments market is projected to double over the next decade so it’s an affluent space to be a part of for the scaling FinOps platform. The company aims to continue to address the market gap by offering a comprehensive solution tailored to the needs of high-growth businesses.
Steph
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
Company
Funding (2 rounds)
Jun 2023
$15m
SEED
Mar 2022
$6m
SEED
Total funding: $21m
Company benefits
- You will receive a Learning & Development budget for attending external conferences, trainings or buying books
- We offer visa and relocation support to you and your family for a smooth relocation in Berlin
- We offer flexible working hours and remote working conditions
- You have 27 annual vacation days + 1 day paid birthday leave for you to have fun and party without any worries!
- You will have the opportunity to travel abroad
- We get together regularly for lunch, team events and sports (remotely & digitally)
Company values
- We listen first: At Payrails we have a strong culture of listening well and seeking to understand before acting. We know that listening to our merchants and our colleagues is the first step in understanding how to collaborate, solve problems and create lasting value.
- We aim for excellence: We work constantly to develop and build our team, helping every single person at Payrails grow. We’re committed to bringing excellence to our merchants, market and team. We work hard to create an environment where everyone is inspired and feels a sense of responsibility to craft a product we’re passionate about and that our merchants love.
- We iterate fast: We prioritise ruthlessly to ensure we are laser focused on the most impactful products for our merchants and their customers. Through closely partnering and effective delivery, we ensure we can iterate fast and tailor our solutions to help our merchants grow.
- We win as one team: At Payrails we are committed to building a team full of the most talented people. We believe people thrive the most when they are fully aware of what the business is trying to achieve, why it is important to the market and what challenges lie in the way to reaching our goals. In such an environment people can truly excel, grow and win together. payrails company.
Company HQ
Government District, Berlin, Germany
Articles
Leadership
Orkhan Abdullayev
(CEO & Co-Founder)A wealth of experience in payments and a strong track record of driving operational excellence and product innovation on a global scale. Experience building global payment infrastructure and financial operations at high-growth technology companies.
Emre Talay
(COO & Co-Founder)Experience leading payment teams at several leading technology companies. Experience building high-performing commercial and operational teams.
Salary benchmarks
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