Marketing Manager, Zeelo
Smart bus platform for organizations
Be an early applicant
Smart bus platform for organizations
101-200 employees
Be an early applicant
101-200 employees
Company mission
To empower opportunities through sustainable transportation.
Role
Who you are
- You want to thrive in a high-growth, scale-up environment with shifting priorities
- 3+ years of B2B marketing experience, ideally in SaaS, technology, or transportation sectors
- Proven track record in campaign execution, content creation, and ABM management
- Strong understanding of HubSpot marketing automation
- Excellent project management skills with the ability to manage multiple campaigns simultaneously
- Strong written and verbal communication skills with the ability to create compelling content
- A collaborative approach, with experience working closely with Sales and BDR teams
What the job involves
- Reports To: CMO
- We’re looking for a hands-on, creative, and results-driven UK Marketing Manager to own and execute integrated campaigns, content marketing, and funnel optimization for the UK market
- You will be part of the growth engine and serve as the bridge between Sales and Marketing, working closely with UK BDRs, AEs and an agency partner to generate high-quality opportunities, improve conversion rates, and strengthen our brand presence across our core verticals
- This role will also own the delivery of case studies and customer proof points, working closely with our design team to outline our value proposition for our target audience
- Be a key member of the go to market team, focused on growing quality pipeline that converts to revenue
- Plan and execute UK-specific integrated marketing campaigns, webinars, and events to generate MQLs and influence outbound opportunity generation
- Collaborate with Sales to align campaign messaging and ensure a smooth MQL → SQL handoff, delivering 30% of all new business pipeline
- Execute Account Based Marketing Strategies to build a pipeline across our target customers
- Select and execute an event calendar relative to our target customers to support meeting generation goals
- Manage website updates, content creation, and CRO testing in collaboration with the in-house team and agency partners
- Support with pipeline progression campaigns to keep opportunities moving forward efficiently
- Publish and promote blog content, optimising for SEO to drive organic traffic
- Own the UK case study pipeline, from identifying customers to producing final assets
- Manage the UK Marketing budget, ensuring we are delivering ROI against our spend, working closely with our agency partners on budget allocation based on performance
- Report on campaign performance, website metrics, and lead generation KPIs to the CMO
Salary benchmarks
Our take
Zeelo provides a personalised shared mobility service for underserved areas using data analytics. The AI-powered algorithm allows the company to design routes that meet the needs of customers, so they can make the most of their travelling time.
The Zeelo platform integrates with an executive vehicle fleet of over 20,000 high quality coaches across the UK in order to serve demand. And as the number one shuttle provider across the US, Uk, and Ireland, Zeelo now transports hundreds of thousands of passengers every month.
With the shifting attitudes towards sustainability, Zeelo now provides services that use less energy and are more sustainable, which will appeal to the environmentally conscious. The challenge will be growing its niche, with stiff competition in everyday ride sharing from Uber and others. But with recent funding, the company looks ready to accelerate its growth across the US and make an even bigger name for itself.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 6 rounds)
Jun 2025
$23m
SERIES B
Aug 2023
$14m
SERIES A
Total funding: $56.9m
Company HQ
Holborn, London, UK
Leadership
Sam Ryan
(Co-Founder & CEO)Previously co-founded Jumpin, a taxi sharing company for students. Jumpin was acquired by Addison Lee, where Sam worked as Senior Product Manager and then Head of Product for 2 years before co-founding Zeelo in 2016.
Barney Williams
(Co-Founder & CMO)Also co-founded JumpIn and joined Addison Lee, where he worked as Product Manager and then Head of Brand.
Daniel Ruiz Giménez
(Co-Founder & CTO)Previously held various engineering roles at Agilent, Telefonica, DMI and Golden Gekko.
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