Marketing Generalist, Lumiform
2.000 € to 4.000 € / month
Inspection and audit app
Be an early applicant
Inspection and audit app
21-100 employees
Be an early applicant
2.000 € to 4.000 € / month
21-100 employees
Company mission
To enable businesses to exceed their promises in terms of quality, and make workplaces safe.
Role
Who you are
- You have a solid foundation as a Marketing Generalist (or similar role) and are looking to scale your impact in a fast-paced environment
- The AI Edge: Above-average understanding of LLMs (Claude, GPT, Gemini). You know how to prompt effectively, understand tokens/context windows, and know when AI is "hallucinating" versus being helpful
- Fast-Paced Learner: Proven ability to master new tools and marketing channels in weeks, not months
- Digital Generalist: Foundational knowledge of SEO (technical & on-page), PPC (Google/Meta), and Email marketing (segmentation & automation)
- Technical Literacy: You aren't afraid of a tag or an API documentation page
- Fast-paced self-learner We don't need someone for whom everyhting is spelled out. You need to be able to quickly dive into new subjects, troubleshoot on your own when a problem arises and come to a fix
- If you bring the right skills and a great attitude but don't meet every single qualification, we still want to hear from you. Go ahead and apply!
Desirable
- HubSpot Pro: Experience managing CRM workflows, lists, and deals
- API Savvy: You understand how to connect tools via Zapier, Make, or direct API calls
- B2B SaaS Background: You understand the nuances of long sales cycles and lead scoring
What the job involves
- Full-Funnel Orchestration: Execute and manage campaigns across SEO (content strategy, link building), PPC (ad management), and Email (lifecycle marketing)
- AI Workflow Integration: Design and implement AI-driven workflows to automate content production, market research, and data analysis
- Conversion Copywriting: Write high-converting copy for landing pages, ads, and emails, utilizing AI for personalization and scale
- Web Basics: Handle minor website updates and landing page builds (knowledge of HTML/CSS and Wordpress)
- Data Analysis: Monitor KPIs and translate data into actionable insights to pivot strategies quickly
Our take
As the world of work changes, with flexibility and home working options increasingly becoming the norm, many employees are now viewing telecommuting as a non-negotiable option when it comes to working. While this new mode of working has a plethora of benefits, not just for the employees but their employers too, it still has its drawbacks and is one that is not easily manageable.
Berlin-based Lumiform has developed a mobile and desktop app that aims to take on this challenge. By digitising and automating the workflows of deskless teams across a variety of sectors and industries around the world, in turn making deskless management operations seamless and easy.
While the number of startups focused on making the lives of deskless workers easier has risen considerably in recent years, this hasn't slowed Lumiform down - it's already secured over 30,000 organisations across 188 countries. It has held several successful investment rounds and plans to use the capital to further drive product development and global expansion efforts.
Freddie
Company Specialist at Welcome to the Jungle
Insights
18% employee growth in 12 months
Company
Funding (2 rounds)
Jul 2022
$7.5m
SERIES A
Apr 2019
$1.7m
SEED
Total funding: $9.2m
Company benefits
- Flexible working hours and home office opportunities
- A beautiful and bright office in the heart of Berlin where we have fresh fruits, free drinks, good coffee, and several cafés and restaurants of almost every origin close by.
- Annual meet-up in Berlin for a week (THE Lumi-Week) with all employees where we have workshops, team events, drinks, delicious food, and good talks
- Regular team events and 'Friyay' drinks
- We care about your personal & professional development. You will receive an annual learning budget for books, courses, conferences, etc.; some hours per week are reserved for learning new skills
- The Urban Sports Club or Hrmony membership, your choice
- Corporate discounts for sustainable brands with FutureBens
Company HQ
Prenzlauer Berg, Berlin, Germany
Leadership
Lukas Blasberg
(Co-Founder & Co-CEO)Previously the co-founder of Grüne Weinbox. Also, an experienced Business Development Manager having worked at Talon.One.
Philip Roelen-Blasberg
(Co-Founder & Co-CEO)Previously co-founded Grüne Weinbox alongside Lukas. Also worked as a Project Manager at Videobeat Networks and as a Venture Architect at etventure.
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