Business Development Manager, Financial Times
Longitude
More information about location
2-3 days a week in office
Global business publication
Posted today
Global business publication
1001+ employees
Posted today
More information about location
2-3 days a week in office
1001+ employees
Company mission
The FT has an uncompromising mission: delivering independent, quality information, news and services to individuals and companies around the globe. It’s the cornerstone of our reputation and the heart of our ambitions for the future.
Role
Who you are
- We are seeking an experienced, driven, and entrepreneurial individual who thrives in a fast-paced environment, is passionate about thought leadership, and is skilled at consultative selling
- Strong understanding of thought leadership and branded content
- Minimum five years of business development experience in a related sector
- Expertise in consultative and solution-based selling
- Proven ability to develop new business and exceed sales targets
- Knowledge of key sales methodologies and their practical application
- Excellent communication skills, with a highly self-motivated working style
- Strong track record of pitching and presenting at a senior level
- Interest in business, management, and global trends
- Thrives in a fast-paced, entrepreneurial environment
- Intellectually curious, adaptable, and able to build strong relationships
- Experience using Salesforce or similar CRM systems
- Exceptional organisational skills and ability to prioritise tasks under pressure
What the job involves
- FT Longitude, a specialist thought leadership and research business within the Financial Times, is looking for a Business Development Manager to help drive our growth
- In this role, you will work closely with the commercial and management team to build a strong pipeline of prospective projects for 2025 and beyond
- Achieve annual new business targets by identifying and converting opportunities
- Develop tailored sales plans by targeting key demand sources for FT Longitude’s services
- Identify target prospects, build a network of key decision-makers, and understand their organisations
- Nurture prospects throughout the sales cycle to maximise conversion
- Work collaboratively with the marketing team to drive engagement through digital and in-person marketing initiatives (e.g. events, social campaigns, roundtables)
- Create compelling proposals and solutions tailored to clients’ needs
- Manage opportunities from lead generation through to contract completion
- Partner with editorial, strategy, research, and design teams to develop pitches and proposals
- Develop client-focused marketing materials (e.g. proposals, credentials decks) incorporating insights from client conversations
- Work with the Commercial Director to refine business development processes, experiment with new lead generation strategies, and measure effectiveness
- Engage stakeholders across the Financial Times to explore business development opportunities and create joint offerings
- Stay informed on market trends and competitor activities, becoming a subject matter expert in FT Longitude’s services
- Maintain an organised sales pipeline, ensuring accurate activity documentation in Salesforce
Salary benchmarks
Our take
Founded in 1888, the FT has grown into one of the world's biggest online and broadsheet economics and business news providers. It has a strong focus on financial journalism and economic analysis, and provides this essential analysis to companies and individuals across the world.
As well as economics and business, the FT also offers sections on opinion, life and arts, how to spend, and more. In 2022, six of its writers won awards in science, data and investment categories, illustrating the breadth and quality of the FT’s journalism.
The company adapts well to changes in the market to maintain its readership. For example, it recently launched a digital hub and weekly newsletter called Cryptofinance to shine a light on the digital asset industry and how innovations are rippling into mainstream finance.
The FT Group employs more than 2300 people worldwide, including 700 journalists in 40 countries. It includes the FT, FT Specialist, and a number of services and joint ventures. FT's focus on providing impartial, high-quality content has gained it a record-paying readership of over a million, three-quarters of which are digital subscriptions.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Company benefits
- A range of training courses as well as confidential career coaching and mentoring
- Flexibility - working from home, job sharing, compressed weeks, and flexible working hours
- Enhanced parental leave, flexible leave allowance and paid volunteer leave
- Pension contribution
- Local health coverage plans
- Gym memberships and healthcare schemes, professional counselling sessions, 24-hour employee wellbeing helpline, weekly meditation classes
- Financial wellbeing products and services
Company values
- Ambition
- Curiosity
- Integrity
- Trust
- Inclusion
- Subscriber focus
Company HQ
City of London, London, UK
Articles
Leadership
John Ridding
(CEO)After studying for a degree in PPE at Oxford, John worked as Chairman of Pearson Asia, as well as editor of the FT in Asia. In 2006, he was appointed CEO of the FT Group.
Roula Khalaf
(Editor)Following a degree at Columbia University and four years at Forbes, Khalaf joined the FT in 1995 as Associate Editor and Middle East Editor. Since January 2020, she has served as Editor.
Diversity, Equity & Inclusion at Financial Times
Yasir Mirza (Global Head of Diversity & Inclusion)
- D&I annual report
- Reporting pay gaps
- Next generation board
- Employee networks, including Proud FT, FT Embrace, FT Women, FT Families, FT Sustainability, FT Mental Health and FT Access,
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