Senior Graphic and Brand Designer, Rootly
CA$125-160k
+ Equity
AI-powered on-call & incident response
Be an early applicant
AI-powered on-call & incident response
21-100 employees
Be an early applicant
CA$125-160k
+ Equity
21-100 employees
Company mission
To be the go-to way companies respond when things go wrong, helping every organization to be more reliable.
Role
Who you are
- We are looking for someone who has incredible range, can move fast, and build a visual system from the ground up rather than maintain one someone else built
- You will have an outsized influence, working closely with our product design team, who own UX and UI, and our marketing team, who own the words, to make sure the visual language ties everything together and holds up as we scale
- 5+ years of graphic design or brand design experience, ideally with time spent both in house and shipping fast at a startup
- A portfolio that shows range across brand identity work, marketing collateral, and at least some exposure to product or UI surfaces
- Strong fundamentals in typography, layout, colour, and systems thinking, not just individual assets
- Fluency in Figma and the standard design toolkit, and comfort handing off clean, dev-ready files
- Experience building or evolving a brand system, not just working inside one someone else built
- A self-starter mentality. You'll be the first hire on this, so you need to be comfortable setting direction, not just executing a brief
- B2B SaaS or developer-tool experience is a plus, and familiarity with incident management, DevOps, or SRE culture is a bigger plus
- If you thrive in environments where speed, clarity, and taste matter, where ownership is rewarded, and where your work will be in front of thousands of prospects and customers daily, this is the place for you
What the job involves
- This is a rare opportunity to define the brand at Rootly and set the visual standard for how we show up everywhere
- As our first dedicated brand designer, you will be the driving force behind how Rootly looks and feels across our website, product UI, decks, social, swag, and events, and every asset that carries our name
- Own the brand system end to end, including logo, type, colour, iconography, and illustration, plus the guidelines that keep it consistent as more people touch it
- Design for the product, not just around it, creating in-app graphics, empty states, and onboarding illustrations that feel like the same company as every marketing surface
- Ship marketing assets that move deals and pipeline, from landing pages and ads to one-pagers, battlecards, decks, case studies, and campaign creative for launches and events
- Design for social and content, building LinkedIn graphics, blog headers, video thumbnails, and templates the marketing team can use without you in the loop for every post
- Build for scale, creating component libraries and templates in Figma so design work doesn't bottleneck on one person
- Partner cross-functionally with product design, PMM, content, and our CEO and founders on how Rootly shows up in the market
- Raise the bar, bringing craft and taste to a team that's moving fast, and knowing when good enough isn't good enough
Our take
Responding to incidents is a vital function in any business, with the way teams handle issues massively affecting how the company looks to users and stakeholders. With this in mind, Rootly supplies an incident management platform for users to automate tedious parts of their incident response workflows, and ultimately react quicker to problems.
Rootly's automation can be applied to much of the incident response process; such as paging responders, creating incident reports, tracking progress and reporting to stakeholders. Importantly, it can be employed directly from Slack, meaning users can enact responses without switching between platforms.
Rootly is used by a vast range of companies, from startups to members of the Fortune 100, and its clientele includes the likes of Cisco, NVIDIA and Grammarly. It has earned industry recognition, as well as securing strong funding which supports expanded product development and the growth of sales and marketing efforts across the globe.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 3 rounds)
Aug 2023
$12m
SERIES A
Jul 2021
$3.2m
SEED
Total funding: $15.4m
Company benefits
- Medical, dental, vision, and life coverage for you and your dependents
- Flexible PTO, plus company holidays, team off-sites, and a year-end shutdown to recharge
- Meaningful equity in a high-growth company, and 401(k) matching for US employees
- Hybrid work (we hire across the US, Canada, Europe, and Singapore)
- Free lunches at HQ
- Fast-moving, high-impact environment where you have autonomy to own big problems from day one
- Top-tier hardware and tools, plus an annual stipends for home offices
Company HQ
Civic Center, San Francisco, CA
Leadership
JJ Tang
(CEO & Co-Founder)Former Senior Product Manager at Instacart. Worked at IBM for 3 years, ultimately as Senior Product Manager for IBM Cloud.
Quentin Rousseau
(CTO/CISO & Co-Founder)Former Lead Engineer at Mylk Guys. Co-founded PopSQL, and was Senior Reliability Engineer at Instacart.
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