Creative Art Director, WHOOP
$130-170k
+ Equity
4+ days a week in office
Wearable health and fitness devices
Be an early applicant
Wearable health and fitness devices
1001+ employees
Be an early applicant
$130-170k
+ Equity
4+ days a week in office
1001+ employees
Company mission
To unlock human performance and Healthspan.
Role
Who you are
- The ideal candidate brings a strong point of view, a deep passion for craft, and the ability to balance speed with quality—contributing to a cohesive and scalable visual ecosystem across channels
- 6+ years of experience in-house or at a creative agency
- Strong portfolio demonstrating conceptual thinking and high-quality execution across brand and performance work
- Experience executing across multiple channels with a high level of craft and attention to detail
- Experience working within and evolving brand systems to ensure consistency and scalability
- Experience supporting or leading art direction for photo and video shoots
- Strong communication and collaboration skills across cross-functional teams
- Ability to manage multiple projects and priorities in a fast-paced, iterative environment
- Proficiency in Figma and Adobe Creative Suite
- Experience managing or mentoring designers and contributing to team development
- Experience working with or managing athlete relationships, talent, or partnerships is a plus
- Strong commitment to embracing and leveraging AI tools in day-to-day tasks, ensuring AI-assisted work aligns with the same high-quality standards as personal contributions
- Interested in the role, but don’t meet every qualification? We encourage you to still apply!
What the job involves
- WHOOP is hiring an Art Director to help shape and elevate the visual expression of the WHOOP brand across every touchpoint
- As part of the Creative team, this role will partner closely with Creative leadership to concept and execute work spanning campaigns, product storytelling, and always-on marketing
- Concept and execute creative across campaigns, product launches, and always-on marketing from idea through final delivery
- Collaborate with Copy and Creative leadership to develop innovative, integrated, cross-channel concepts that align with brand and business goals
- Translate brand strategy into clear, scalable visual systems across paid, owned, and earned channels
- Design and art direct across a range of outputs, including digital, social, email, web, OOH, and product storytelling, upleveling our design output while maintaining best practices per channel
- Lead the planning, coordination, and execution of photo and video productions, including pre-production planning and on-set art direction
- Ensure consistency and quality across deliverables while adapting creative for channel-specific needs and performance insights
- Translate our A+A team vision into elevated, brand-relevant photography, including seasonal campaigns, e-commerce support, evergreen visuals, and social-first output
- Cultivate and manage relationships with external photographers, directors, illustrators, etc as needed. Provide direction with those partners where needed
- Manage the post-production process, including photography selects, retouching notes, and more
- Develop a sharp POV on how we navigate photography, renders, app UI, and lifestyle into a cohesive ecosystem – and work closely with the ACD to implement it
- Be a source of inspiration for the team, shaping team culture by keeping an eye on the competitive landscape, design trends, and best-in-class work
- Manage and develop designers, providing clear feedback, setting direction, and supporting growth and performance over time
Our take
WHOOP develops wearable health-tracking devices designed to help athletes optimise their performance. Its technology continuously monitors recovery, sleep, and training hours to fine-tune both individual and team performance. Unlike competitors that primarily track exercise data, WHOOP's holistic approach includes metrics like heart rate variability, which can influence more effective and healthier exercise routines.
By focusing on a subscription model that includes the cost of the physical device, WHOOP differentiates itself from competitors that charge a higher one-time fee for their products. This model provides ongoing value and encourages users to stay engaged with their health data.
WHOOP's comprehensive monitoring of strain and recovery has given it a competitive edge, even as other brands like Fitbit have incorporated similar features. Beyond sports performance, WHOOP has conducted extensive research on predicting premature births, aiming to integrate these findings into their app. This commitment to broader health applications demonstrates WHOOP's dedication to advancing wearable health technology.
Steph
Company Specialist at Welcome to the Jungle
Insights
1% employee growth in 12 months
Company
Funding (last 2 of 9 rounds)
Mar 2026
$575m
SERIES G
Aug 2021
$200m
SERIES F
Total funding: $979.8m
Company benefits
- Flexible Vacation: WHOOP has a flexible vacation policy that allows you to unwind, laptop-free, when you need it most.
- Focus on Family: We offer 18 weeks paid parental leave, plus an additional 2 weeks to gradually return to work.
- Get Invested: In addition to a competitive base salary and 401k, you're eligible to receive stock options to share in the future of WHOOP.
- WHOOP +1: Everyone on the team gets a complimentary WHOOP membership—plus another membership to share with a loved one.
- Health Matters: Our competitive benefits package covers medical, dental, and vision, in addition to mental health services, life and disability insurance, and more.
- Find Your Fit: Full-time employees get $500 a year to spend on wellness in whatever way they see fit, from fitness classes and memberships, to recovery services.
- It Pays to Sleep: Our Sleep Performance Program incentivizes employees to get more sleep. Log an average sleep performance of 85% or higher for the month and get a $100 bonus.
- Location, Location, Location: You can’t beat the views from the rooftop of One Kenmore Square. Feel inspired daily as you work, enjoy free snacks and coffee, and collaborate in the heart of Boston.
Company HQ
West Fens, Boston, MA
Leadership
Will Ahmed
(Founder & CEO)After graduating from Harvard with a Bachelor of Arts in Government and Economics, Will went on to hold Summer Analyst roles at Allen & Company and Lindsay Goldberg before founding WHOOP in 2012.
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