Brand & Integrated Marketing Manager, Away
$100-110k
+ Annual Company Performance Incentive Bonus Plan and equity
4 days a week in office (Soho, NY)
Luggage for the modern traveller
Be an early applicant
Luggage for the modern traveller
501-1000 employees
Be an early applicant
$100-110k
+ Annual Company Performance Incentive Bonus Plan and equity
4 days a week in office (Soho, NY)
501-1000 employees
Company mission
To transform travel through products and stories that inspire people to get away more.
Role
Who you are
- You have a minimum of 5 years of related experience in brand or marketing, with proven experience in project management of holistic campaigns
- You have excellent verbal and written communication skills and understand how to use those to articulate your vision
- You’re a strategic thinker that’s eager to develop ideas into actions that drive business results
- You have a consumer-first mindset with a pulse on market and cultural trends
- You’re team-oriented and thrive when building and maintaining relationships
- You’re a curious and resourceful self-starter, with an ability to solve problems and seek new information
- You’re process-oriented and know that remaining organized is critical to success
- You enjoy working in an entrepreneurial, dynamic working environment and being a part of creating a work culture
- You’re proficient in Google Workspace, Excel, & Slack
- You’re creative and innovative; you love to build great new things that are fresh and unique while staying on brand
- You’re agile, and motivated by a fast-paced and ever changing environment
- You’re passionate about transforming travel for all (but that’s a given!)
- Excited to join the team, but not sure you meet all of the qualifications? Please apply, we’d still love to hear from you
What the job involves
- We are hiring a Brand & Integrated Marketing Manager to join our Brand Marketing team. This position reports to the Director of Brand & Integrated Marketing and will take Away further by serving as a guardian of our brand identity and the architect of our campaigns
- You’ll partner with the Director and VP of Brand to translate the brand marketing vision into actionable strategies that drive increased awareness, organic reach, and brand affinity
- You’ll manage the end-to-end planning and execution of integrated campaigns across all owned channels, ensuring seamless coordination from the creative brief to final delivery
- You’ll lead the product marketing function with guidance from the Director and Merchandising teams, developing robust product claims, naming conventions, and compelling storytelling angles for both new launches and core collections
- You’ll craft and present high-level creative briefs that synthesize internal data and cultural insights from Brand, Design, Merchandising, and channel teams, to drive the development of high-impact creative assets and messaging
- You’ll manage daily marketing workstreams, including the marketing calendar and cross-functional planning decks to ensure total organizational alignment on milestones
- You’ll synthesize cross-functional feedback during the briefing review process, ensuring alignment between teams and autonomously identifying and driving next steps
- You’ll champion Away’s brand standards across all consumer touchpoints, evaluating execution plans with a keen eye for detail while constantly optimizing for the consumer experience
- You’ll proactively monitor live campaign performance, identifying and actioning optimization opportunities to exceed key results
- You’ll own post-mortem campaign reporting, helping the organization understand the strategic "why" behind results to inform future marketing plans and goals
- Our working hours are 9am-6pm et, but we embrace a common-sense approach to flexibility in the workplace. It’s about being present, engaged, and balancing work with real-life needs
Our take
Away took on a market that was being ignored by everyone else - luggage - and it's had great success bringing innovation to a product that has been unchanged for decades. With simple touches like adding a mobile charging pack inside the suitcase, it has given luggage a huge overhaul. Over the years, Away has demonstrated resilience and adaptability, navigating industry challenges while continuing to evolve it product offering and customer experience.
With this in mind, the company has focused on strengthening its foundations, from refining its core collection to investing in team culture and expanding its retail footprint. Strategic partnerships with leading travel brands, including United Airlines, have further reinforced its relevance in the travel space, positioning Away as a design-led company continuing to grow alongside today's travellers.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 6 rounds)
Jun 2020
$35m
LATE VC
May 2019
$100m
SERIES D
Total funding: $216m
Company benefits
- Equity & ownership: Be a part of our future through equity options, sharing in the upside of our business
- Paid time off: Find balance through our paid time off programs, including vacation and wellness time
- Health insurance: Take care of yourself and your family through our health insurance offerings
- Get Away in style: Build your travel uniform through discount codes, product stipends, and giveaways
Company HQ
SoHo, New York, NY
Leadership
Jessica Schinazi
(CEO)Jessica joined Away in 2024 as a President, moving into the role of CEO and Board Member in 2025. Prior to this, she spent 3 years at Dyson as an SVP of Business Development and Transformation (Americas) and as a President (Americas).
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