Event Marketing Associate, Mastercard
Dynamic Yield
Office located in Angel Lane, London or Dynamic Yield, Berlin
Global payments technology company
Job no longer available
Global payments technology company
1001+ employees
Job no longer available
Office located in Angel Lane, London or Dynamic Yield, Berlin
1001+ employees
Company mission
To connect and power an inclusive, digital economy that benefits everyone, everywhere by making transactions safe, simple, smart, and accessible.
Role
Who you are
- We’re looking for people who love their craft, sweat every detail, and want to push the boundaries of traditional B2B marketing alongside our expanding team of event, content, demand generation, marketing operations, product and partner marketing, design, and communications experts
- Background in ad tech, marketing technology, eCommerce, or financial services
- Proven years of B2B event marketing experience
- Has worked on partner-specific event activations in the past
- Fluent in German, Spanish, or French (written and aural) a big plus
- History of working tradeshows and industry conferences
- A high degree of comfort discussing KPIs and event ROI
- Basic Salesforce competency is necessary (campaign creation and reporting)
- Ability to communicate crisply and powerfully with senior executives
- Experience building relationships and trust across departments such as Sales and Customer Success to identify and unlock market penetration opportunities
- Remains calm in stressful situations, with strong problem-solving skills
- Highly organized and can project manage multiple activities at the same time
- A keen sense of interesting, fun activities
- An “ask for forgiveness, not permission” mentality
What the job involves
- Reporting to our Senior Marketing Manager of Central/Eastern Europe and Partner Events Lead, as Dynamic Yield’s Partner Events Manager of Europe, Middle East, and Asia, you will think conceptually and strategically about how we can leverage the solutions and technology providers within our partner ecosystem to launch mutually beneficial event activations across our target markets
- You will plan, orchestrate, and manage a range of events, from dinners, happy hours, and other experiential events as well as manage our sponsorship opportunities at partner conferences and tradeshows – supporting our sales pipeline goals in the region
- Contribute to the development and ongoing optimization of our overall partner event strategy, with a focus on KPI-driven activations that support lead generation as well as the nurturing of new and existing business relationships
- Research and evaluate partner event opportunities that are absolutely critical for Dynamic Yield to attend, incorporating historical event insights to recommend the optimal partner conference strategy
- Manage sponsorship / contract negotiation and signing, relationships with vendors, production schedules, and budgets associated with partner event execution
- Monitor the performance of completed partner events, sharing reports with Marketing and Executive teams to help us understand the impact of our efforts
- Ideate creative and interesting outings that leave prospects and customers with a lasting impression when it comes to being a part of the Dynamic Yield ecosystem
- Run point on sourcing the right marketing collateral, swag, and booth materials for each partner event in our pipeline, ensuring the Dynamic Yield brand is well represented
- Work closely with Dynamic Yield’s counterparts across North America, Europe, and Asia Pacific to optimize partner event planning processes, share ideas, best practices, and more
- Travel to any given location to execute planned events (between 20-30% within and outside Europe)
Our take
Mastercard is in the global payments business, and operates the world's fastest payments processing network. Its products and solutions have become central to everyday commerce across the world, in activities ranging from shopping and travelling to running businesses.
As the economy has become more and more digitised, Mastercard has been a leading player in helping businesses and individuals across the globe embrace card payments and digital banking. One of the world's largest companies, its revenue has seen consistent gain in the last 20 years.
The challenge for modern payments companies is that payments are always changing, as seen in the astronomical rise of contactless payments over the last decade. Mastercard's acquisition of blockchain systems, and an overall focus on leveraging its technology towards a digital economy, has placed the company in good stead to keep up to date with current trends, like cryptocurrency, in the digitised payments world.
Steph
Company Specialist at Welcome to the Jungle
Insights
21% employee growth in 12 months
Company
Company benefits
- Gym membership
- Share purchase options
- Extra holiday purchase optional
- Work from home opportunities
- Health insurance
- Pension plan 🇬🇧
- 25 days holiday (excl. bank holidays) 🇬🇧
Company HQ
Purchase, Harrison, NY
Leadership
Michael Miebach
(CEO)Has served in a variety of roles at the company, including President and CPO. Currently Board Member at IBM, Accion, the World Resources Institute, the US-India Strategic Partnership Forum, and the Metropolitan Opera. They are also a Trustee of USCIB.
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