Director of Marketing, Logiwa
$140-160k
D2C cloud warehouse management systems for businesses
Open for applications
D2C cloud warehouse management systems for businesses
101-200 employees
Open for applications
$140-160k
101-200 employees
Company mission
To empower businesses to make order fulfillment their competitive advantage.
Role
Who you are
- Characteristics: An infectious attitude and competitive drive to help our customer and team win
- Education: Bachelor's or Master's degree in Marketing, Business Administration, or a related field; or equivalent
- Experience: 7-10+ years of B2B marketing experience, preferably in a fast-paced startup environment
- Subject Matter Expertise: Deep domain expertise (required): Proven experience in SAAS, WMS, or comparable supply chain execution software (e.g., TMS, OMS, ERP/SCM modules)
- Approach: Consultative approach, with the commercial acumen to align technical capabilities (like AI and integration) to business value and ROI
- Skills: Understanding of key marketing metrics and able to make data-driven decisions, Experience with Hubspot marketing automation, Outstanding verbal and written communications skills
What the job involves
- As Logiwa’s Director of Marketing, you will be responsible for leading the company's marketing roadmap and execution to drive customer acquisition, retention, and growth
- You will lead the marketing team and be responsible for bringing innovation and creative strategy to the forefront of every day
- This role will report to the CEO based in Chicago, IL
- Strategy: Translate company strategy and business objectives into strategic and tactical marketing direction
- Demand Gen: Own and improve Logiwa’s demand generation engine, including marketing automation, SEO, content marketing, website, lead scoring, segmenting and nurturing to support a fast growing sales team
- Market Insight: Perform product marketing research to Consistently stay informed and share industry trends and competitive landscapes to strategically position Logiwa’s solutions
- Innovation: Expertise in digital marketing, SEO, and content marketing, with a track record of implementing innovative strategies using AI to develop insights, data analytics, and optimization
- Collaboration: Work collaboratively with Sales, Customer Success, Product to coordinate valuable, personalized experiences to drive engagement and conversion at a targeted set of accounts
- Budget Accuracy: Manage a marketing budget, allocating resources effectively to achieve maximum return on investment
- Supply Chain, WMS, OMS, SAAS Software, highly preferred
Our take
eCommerce has seen an impressive boom over recent years. This has had a big impact on the warehouse industry, with demand rising for flexible, direct to consumer fulfilment solutions, and Logiwa has stepped up to fill this growing market niche.
The company offers an integrated cloud WMS and order fulfilment system for high volume fulfilments, with a particular focus on direct-to-consumer brands. Flexibility and efficiency are fast becoming dominant success metrics in warehousing, so Logiwa's speedy and adaptable offering has only become more valuable.
Logiwa has enjoyed some healthy investment - including from a VC firm that also backs Starbucks - which it has invested in continued growth. With a product that addresses multiple pain-points in the sector, the company has every chance to be a future-shaping force in the warehousing industry.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
42% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Nov 2022
$10m
SERIES B
Jul 2022
$16.4m
SERIES B
Total funding: $37.9m
Company benefits
- Generous time off with PTO, paid holidays, and paid sick days
- Health insurance and wellness benefits that include health and dental coverage plus an onsite gym
- Rewards for performance: each role has a bonus plan with clear guidelines and set target criteria. When Logiwa wins, everyone wins
- Hybrid-office model to give employees the best of both worlds – a fun place to work and the flexibility of working from home
- Inclusive culture that includes team-based strategic planning, team-owned deliverables, group brainstorming sessions and an open door policy
- Diverse management team, diverse hiring practices and internal promotion opportunities
- Professional development opportunities both within specialties and across functions
- Casual environment and perks including free breakfast everyday, a fully-stocked kitchen, casual dress code, happy hours and company outings
Company HQ
Chicago Loop, Chicago, IL
Leadership
Erhan Musaoglu
(CEO & Founder)Having studied Industrial Engineering, they worked as an IFS Türkiye Project Manager, before working as a Freelance Consultant and spending a decade as CEO of LA Software Group. They founded Logiwa as CEO in September 2017.
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