Senior Product Marketing Manager, Outreach
GTM Launch
$110-135k
AI revenue workflow platform
Be an early applicant
AI revenue workflow platform
1001+ employees
Be an early applicant
$110-135k
1001+ employees
Company mission
To change the way companies engage with their customers throughout their lifecycle.
Role
Who you are
- 5 or more years in enterprise SaaS. Experience in Revenue Orchestration platforms or SaaS software for sales, marketing, or customer teams is a plus
- Change management experience with the ability to handle scope shifts or delays and pivot accordingly
- Proven experience with driving GTM product launches, launch governance and cadence refinement of launch processes and procedures
- Strong cross-functional influence and communication, data-informed decision-making, and a customer-centric focus
- You are a strategic driver and executor who sees the big picture but thrives in the details
- You move quickly, communicate clearly, build trust across teams without direct authority, and bring clarity to complexity
- You’re not just a doer—you connect people, challenge the status quo with empathy, and drive forward progress
- We would like to invite you to apply even if you don't think you meet all of the requirements listed
What the job involves
- You’ll join a high impact Product Marketing team that collaborates with Product Management, Design, Engineering, Product Ops, Pricing, Support & Success, and the GTM engine (Marketing, RevOps, Sales, Enablement)
- The team is expanding Outreach’s portfolio within the global Revenue Orchestration market, working with companies from mid-market to large enterprises
- You’ll collaborate deeply across teams, stay curious, innovate often, and support one another
- This role reports to the VP of Product Marketing
- We are seeking a Sr Product Marketing Manager who excels in go-to-market launch execution
- Your primary responsibility is to lead complex, high impact product launches—owning end-to-end GTM launch planning, cross-functional alignment, and delivery of launch strategies that drive adoption, competitive differentiation, and revenue growth
- This role blends strategic GTM product launches with core product marketing responsibilities including launch positioning, messaging, enablement, and content development to support Sales, Partners, Marketing, and Customer teams
- You will also work closely with the Partner PMM, Partner team, and strategic partners as partner integrations become increasingly central to Outreach’s platform and GTM motions
- Own GTM launch cycles, planning, and execution by managing complex and high stakes releases independently while ensuring successful launch outcomes
- Build and execute comprehensive launch plans in close partnership with Product Management, Product Marketing, Marketing, Sales, Customer Teams, Enablement, Pricing & Packaging, Legal, Finance, and Partners
- Provide executives and teams with timely updates on features and launches, identify and communicate risks, and discuss potential trade-offs with product and product marketing leadership
- Facilitate cross-functional go-to-market alignment by acting as a partner and liaison across teams, overseeing and managing launch readiness, addressing timing discrepancies, identifying risks and dependencies, and ensuring the complete delivery of all required materials for each launch
- Develop compelling, differentiated value propositions and product narratives that resonate across mid-market and enterprise audiences
- Create and deliver messaging, positioning, demos, roadmap presentations, and storytelling for GTM teams and events
- Build deep expertise in the Outreach AI Revenue Platform to become a leading internal subject matter expert on product capabilities and customer use cases
Our take
Customer Relationship Management (CRM) has long faced challenges with poorly integrated technology, which has inspired a flurry of companies targeting efficiency in the sector. Outreach is an AI-enabled sales execution platform that enables users to build more pipeline, proactively fix deal risks, and make the best decisions to advance their deals across every moment of the sales cycle.
Outreach is a leader in its category; delivering a comprehensive suite of sales tools, and generating insights from a rich set of industry data. Although there are numerous competitors in the space, the company's early focus on AI is what allowed it to get ahead in the market. and this supported Outreach
Outreach has continued to display good growth after achieving Unicorn status back in 2020. Its solutions have become a mission-critical part of the revenue stack for many customers, with notable names served by the company include Siemens, Twilio, and zoom. On top of this, Outreach announced it has achieved new ISO/IEC certification that recognises responsible AI management, becoming the first company in its category to earn this distinction.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-3% employee growth in 12 months
Company
Funding (last 2 of 9 rounds)
Jun 2021
$200m
SERIES G
Jun 2020
$50m
SERIES F
Total funding: $527.3m
Company benefits
- Parental leave - Extended PTO for both parents, plus unique perks to ease the transition of returning to work
- Full medical benefits - Majority of employer paid medical, dental and vision coverage
- 401K - A competitive plan to help you save for retirement
- Flexible time off - We believe in a healthy work/life balance, and in our employees to make practical time off arrangements
Company HQ
Interbay, Seattle, WA
Leadership
Manny Medina
(Founder & Board Member)Was employee number three on Amazon’s AWS team, and led the Microsoft mobile division from launch.
Abhijit Mitra
(CEO)Previously CPO at Commure, SVP and GM (Industry Verticals) at ServiceNow, and Global VP (SAP Cloud for Customer) at SAP.
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