Director of Demand Generation, Rad AI
$160-185k
Offers equity
More information about location
Generative AI for Radiologists
Be an early applicant
Generative AI for Radiologists
201-500 employees
Be an early applicant
$160-185k
Offers equity
More information about location
201-500 employees
Company mission
To empower radiologists with AI — saving radiologists time, reducing burnout, and helping to improve the quality of patient care.
Role
Who you are
- 10+ years of experience in demand generation, growth marketing or performance marketing, with a proven record of driving qualified pipeline in B2B SaaS
- Experience marketing into health systems or other complex healthcare organizations, with a strong understanding of multi-stakeholder buying cycles
- Proven ability to set strategy and personally execute integrated campaigns across paid, email, webinars, partner channels and account-based programs
- Strong ABM experience, including audience selection, buying-committee engagement, Sales activation and account-level measurement
- Strong HubSpot fluency across campaigns, workflows, lifecycle stages, scoring, attribution and reporting, with the ability to partner effectively with Marketing Operations
- Analytical and commercial judgment, with the ability to connect marketing activity to conversion, opportunities, pipeline and revenue impact
- Experience managing budgets, agencies and vendors with clear performance accountability
- Strong operating discipline across multiple programs, deadlines and dependencies, with proactive communication and reliable follow-through
- Ability to work independently, make decisions and keep work moving without waiting for perfect information
- Strong cross-functional partnership skills across various organizational stakeholder groups
- High bias for action and comfort operating in a fast-paced, build-from-scratch environment
- Preference for candidates located in San Francisco that are excited to help build out our new office location
What the job involves
- We’re looking for a Director of Demand Generation to build and lead Rad AI’s demand generation engine
- This is a high-impact role for a strategic operator who can set the direction, translate strategy into executable programs and personally drive the work forward
- You will own the demand generation roadmap, lead integrated campaigns, manage investment decisions and build the operating discipline required to generate a qualified enterprise pipeline
- You’ll be responsible for designing, executing and optimizing programs that support revenue growth across complex, multi-stakeholder sales cycles
- You will work closely with Marketing Operations to ensure campaigns are built, tracked and reported accurately, while maintaining direct ownership of campaign strategy, execution and performance
- You’ll partner closely with Sales, RevOps, Marketing Communications and Product Marketing to connect audience, message, channel, follow-up and measurement into a coordinated demand engine
- This is not a role for someone who only develops strategy, manages agencies or delegates execution. The Director of Demand Generation will be expected to set the vision, establish the plan, make decisions and stay close enough to the work to ensure campaigns launch, perform and improve
- Own demand generation strategy and performance: Lead and shape Rad AI’s full-funnel demand generation plan, connecting business priorities, budget and pipeline goals
- Lead integrated campaigns: Develop and execute programs across paid social, search, retargeting, email, webinars, partner channels and targeted account-based programs
- Partner with Marketing Operations: Define campaign requirements, audience logic, scoring, routing, attribution and reporting needs. Maintain enough HubSpot fluency to validate setup and troubleshoot issues
- Manage budget and channel performance: Allocate investment, manage agencies and make clear decisions about where to scale, adjust or stop spending
- Analyze and optimize: Track funnel performance, test messaging and channels and turn data into actions that improve conversion and pipeline
- Drive cross-functional execution: Align with Sales, RevOps, Product Marketing and Marketing Communications on priorities, handoffs and follow-up
- Create operating discipline: Build clear plans, owners, milestones and deadlines. Communicate risks early, close loops and ensure campaigns move from strategy to launch
- Success in this role means:
- Demand generation plans consistently move from strategy into market
- Campaigns launch on time with clear audiences, goals, owners and measurement
- Marketing investment is focused on the accounts, audiences and programs most likely to generate qualified pipeline
- Sales receives meaningful engagement with clear context and agreed-upon follow-up expectations
- Campaign and funnel performance is visible, understood and acted upon
- Risks and delays are communicated early, with a clear recommendation for how to proceed
- Marketing Operations receives thoughtful, specific requirements and is not expected to define demand generation strategy
- Leadership has confidence in both the results and the operational reliability of the demand generation function
Our take
Burnout seems to be reaching unprecedented and unsustainable levels amongst physicians, and radiologists are one of the most heavily impacted groups. A number of surveys have shown that around 50% of them suffer from high workloads, which are exacerbated by outdated software and laborious work processes.
Rad AI, which was co-founded by the youngest radiologist in US history, is making serious inroads in alleviating these issues with AI. Its two main products are designed to save time: one by automatically generating impressions from dictated findings, and the other by automating patient follow-ups.
The company has been adding updates to its reporting software and is on a rapid growth trajectory, landing respected radiology practices as customers and claiming industry awards. It has also secured major investment towards sustaining this momentum moving forward, as more practices turn to AI to positively impact their patient care.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
40% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
May 2025
$8m
SERIES C
Jan 2025
$60m
SERIES C
Total funding: $147m
Company benefits
- 100% health, dental, & vision
- Flexible PTO
- WFH stipend
- 401k plan
- Stock options
- Socials & off-sites
Company HQ
Financial District, San Francisco, CA
Leadership
Doktor Gurson
(Co-Founder & CEO)Co-founded and was CEO of portable smartphone charger startup Doblet (acquired by Alturki Holding). Has also founded a number of website hosting and migration companies. Is an Advisor to GoLinks, and BillionToOne.
Dr. Jeff Chang
(Co-Founder & President)Youngest radiologist and second youngest doctor in US history, ER Radiologist at Greensboro Radiology. Was Co-founding CTO of Doblet. Has been an Advisor to medical device company Ikigai as well as a number of other startups.
Share this job
View 13 more jobs at Rad AI