Staff Product Marketing Manager, Okta
Solution Insights & Thought Leadership Strategy
$147-221k
OTE
Canada OTE: $117,000—$175,000 CAD + bonus
More information about location
Management platform securing resources from cloud to ground
Be an early applicant
Management platform securing resources from cloud to ground
1001+ employees
Be an early applicant
$147-221k
OTE
Canada OTE: $117,000—$175,000 CAD + bonus
More information about location
1001+ employees
Company mission
To improve the connections between people and tools to make companies more productive and secure.
Role
Who you are
- 8+ years of experience in product marketing, solutions marketing, or related fields (B2B SaaS or security/identity experience a plus)
- Proven ability to develop and communicate a strategic point of view that influences executives and external audiences
- Strong storytelling and messaging skills, with experience shaping narratives for both business leaders and technical practitioners
- Experience collaborating across global and industry-focused teams to tailor messaging for regions and verticals
- Ability to work with creative partners or agencies to deliver insights-driven content that is both credible and engaging
- Excellent program management skills; able to lead complex, cross-functional initiatives to completion
- Comfort in fast-paced environments with shifting priorities
What the job involves
- We are seeking a Staff Product Marketing Manager to lead Okta’s solution insights and thought leadership strategy
- In this role, you will transform data, telemetry, and industry research into compelling narratives that showcase the value of Okta and Auth0
- You will ensure Okta’s point of view comes through in flagship reports and marquee insights initiatives, with clear executive alignment and global activation across both business and practitioner audiences
- This is a cross-functional leadership role that requires close collaboration with Product, Data, Professional Services, Industry PMMs, and Campaigns
- You will be responsible for shaping Okta’s point of view on critical market topics, gaining executive alignment, and ensuring insights are activated globally with measurable business impact
- Lead flagship thought leadership reports: Own the strategy, development, and execution of Okta’s global reports, embedding data, research, and frameworks into differentiated narratives
- Shape and align Okta’s POV: Partner with executives and stakeholders across IT, Security, Product, and Engineering leadership, as well as Data, Professional Services, and Industry PMMs, to ensure alignment and buy-in across solutions and verticals
- Drive cross-functional activation: Collaborate with Creative, Brand, Global Campaigns, Programs, PR/Comms, and regional marketing to package insights into multi-format experiences and scalable toolkits, plus derivative content (blogs, webinars, sales collateral) that fuel awareness, demand, and enablement
- Resonate with multiple audiences: Ensure initiatives connect with both leadership audiences in IT, Security, Product, and Engineering and practitioners (developers, architects, security operators), showing the full business and technical value of identity solutions
- Monitor industry and competitive trends: Track news, research, and competitive narratives to ensure Okta’s thought leadership is timely, differentiated, and part of the broader market conversation
- Measure and optimize impact: Define KPIs, track performance with analytics partners, and clearly communicate results back to stakeholders to continuously improve how insights programs drive brand leadership, engagement, and pipeline
Our take
Okta started off as an identity company where organisations, large and small, could tap into the company to have a single sign-on interface to access all cloud applications now centralised. Okta has since expanded to provide identity management at the device as well as the server level.
The new approach towards network security is increasingly based on identification and authentication, and Okta is on track to become the go-to vendor in the space. They aim to do so by developing products that enable people to access applications and other tools more smoothly and securely than ever before.
Okta has taken strides towards expansion through significant employee growth and shuffling executive leadership. The company has also made lateral moves such as tackling governance concerns, opening up new paths for revenue.
Freddie
Company Specialist at Welcome to the Jungle
Insights
19% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Sep 2015
$75m
SERIES F
Jun 2014
$75m
SERIES E
Total funding: $229.3m
Company benefits
- Work from home opportunities
- Health + Wellness
- Financial Benefits
- Pay + Incentives
- Time Off
- Everyday Living
- Resources
Company HQ
The East Cut, San Francisco, CA
Leadership
Todd McKinnon
(CEO)VP of Development at Salesforce.com and has nearly a decade of experience in various engineering and leadership roles at PeopleSoft.
Frederic Kerrest
(Vice Chairman)Worked in Sales and Business Development at Salesforce.com, and previously co-founded high-tech consulting firm Meridian Global Solutions.
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