Product Marketing Manager, Investoo Group
£40-65k
Financial trading specialists
Open for applications
Financial trading specialists
21-100 employees
Open for applications
£40-65k
21-100 employees
Company mission
To provide tailored digital marketing solutions that empower investment brokers to reach their target audience, while supporting investors in discovering the best platforms and brokers through our clients' innovative offerings.
Role
Who you are
- Strong understanding of digital marketing funnels and their impact on revenue, including acquisition (SEO), conversion optimization (CRO), retention (CRM), and social/email marketing
- Proven experience in conversion-driven web product development, with a focus on UX/UI optimization, responsive web design, and scalable monetization strategies
- Strong commercial acumen and knowledge of revenue models (e.g. CPA, FTD, Revshare, etc.), with the ability to drive revenue growth through data-driven product decisions and strategic execution
- Experience in financial, trading, and cryptocurrency industries with a deep understanding of user engagement on digital platforms
- Knowledge of SEO, content strategy, and organic marketing, with an emphasis on driving traffic and monetization
- Proficiency in project management tools such as Jira, Trello, Asana to maintain clear visibility and communication across teams
- Affiliate marketing experience is beneficial but not essential—we’re open to candidates who can pick this up quickly
- Highly motivated with a revenue-first mindset
- Energetic, enthusiastic, and forward-thinking
- Thrives in a fast-paced, agile environment
- Ability to perform under pressure and problem solve
- Takes initiative and has a startup mentality - be ready to roll up your sleeves and make things happen!
What the job involves
- We’re looking for an experienced and revenue-driven Product Marketing Manager with a strong digital marketing background and expertise in lead generation and affiliate marketing
- You will play a key role in shaping, building, and optimising high-performing web products that maximize traffic, conversions, and revenue growth
- In this role, you’ll be responsible for a suite of Investoo Group’s web products, from financial trading signals, news publications, and broker reviews
- You’ll own the full product lifecycle—from concept and design to development, launch, and continuous revenue optimization
- Drive the product roadmap and work closely with our teams to identify, prioritize, and execute high-impact initiatives
- Use data and user insights to define and launch new features that enhance user experience and drive monetisation
- Develop revenue-generating product strategies, presenting compelling business cases to key stakeholders
- Work closely with content, SEO, news, and commercial teams to align messaging, target audiences, and revenue-focused strategies
- Take projects from concept to execution, ensuring high-quality output at every stage with a strong focus on conversion and revenue growth
- Own the USP and vision for each product, ensuring alignment with company revenue goals and user needs
- Own and optimize reporting processes to clearly demonstrate actions, outcomes, and ROI on all product initiatives
Salary benchmarks
Our take
Investoo Group is a fintech company specialising in connecting the investment and trading industry to consumers through the use of data and technology. The core focus of the platform is to provide educational content and resources for traders and investors to better their understanding of the ever-changing financial market.
In addition to its educational services, Investoo also provides lead generation and marketing services to its partnering companies. As well as offering a range of financial comparison and review services, Investoo now operates over 15 of the leading comparison brands around the world.
Since its inception in 2016, Investoo has acquired a number of other fintech companies and become one of the largest financial companies in the world. Through its trusted partners and acquisitions to further bolster the company's position in the fintech industry, Investoo has the resources needed for further growth and success within its market.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-33% employee growth in 12 months
Company
Company benefits
- Vitality health insurance: At Investoo, we prioritise the health and well-being of our employees, which is why we offer Vitality Health Insurance to all team members from Day 1!
- Bonus scheme: We reward commitment and loyalty to Investoo by offering bonuses to employees. Everyone contributes to the company’s success in their own way so it is only right that all get a piece of the pie!
- Remote working: We operate a fully remote working policy so all employees can work wherever suits them best – at home, in our lovely London offices, or a mix of both
- Employee referral programme: We know good people know other good people, so employees have a chance to earn a bonus if they refer a successful candidate for an open vacancy
- Company socials: Socialising is a big part of our life here at Investoo. On top of regular monthly socials, we host quarterly offsite team-building events
- Working from home budget: Employees receive a working from home budget as soon as they join us so they can set up their ideal workstation at home
- Half day Fridays: We believe in rewarding our employees with many perks and benefits, including offering half days every second and fourth Friday of the month!
- Holidays: We offer 25 days annual leave plus an extra day for every work anniversary up to a maximum of 30 days
- Employee assistance programme: A confidential resource intended to help employees deal with personal problems that might adversely impact work performance, health and well-being
- Amazing London offices: Facilities include a wellness studio, coffee lounge, terrace, regular members events and much more
- Life insurance: Our life insurance provides a lump sum payment of four times your annual salary to your loved ones if the worst happens
Company HQ
City of London, London, UK
Leadership
David Merry
(CEO)Previously co-founded Right Casino Media and worked as a SEO Consultant at Greenlight. They are now a Partner and co-founder at Kinetic Investments.
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