Director of Social Media, Datasite

• This role requires a proven track record in designing and executing social media campaigns that grow brand awareness, engage new audiences, and deliver measurable results
• 10+ years of marketing experience
• 5+ years of experience in social media strategy and channel management
• Ability to engage with and counsel senior-level decision-makers across Datasite and offer insight into the effective use of social media
• Demonstrated superior storytelling and content creation skills, and experience in multiple forms of social media and new media
• Energetic problem solver and compelling communicator, with an ability to motivate and energize globally dispersed teams around Datasite’s work
• Experience with data-driven marketing and analytics
• Excellent communication and presentation skills
• Ability to collaborate effectively with cross-functional teams
• Able to be hands-on and independent when appropriate

Desirable

• We are seeking an experienced and results-driven Director of Social Media to lead the company’s global social media strategy
• Reporting to the SVP, Global Demand Generation, the Director, Social Media will develop and implement Datasite’s social media initiatives, working across the organization to create compelling, social-first content that showcases Datasite’s platform of secure software solutions
• This position will lead a high-performing team of social media professionals
• Develop and Execute Strategy: Create and implement an innovative, organization-wide social media strategy in collaboration with global teams and field programs to promote Datasite
• Engage and Expand Audiences: Craft and deliver compelling digital storytelling to engage new and existing audiences across platforms, inspiring them to explore the platform
• Build Organizational Capacity: Partner with leaders, conservation professionals, and field programs to enhance digital storytelling capabilities and effective social media use across the organization
• Foster Cross-Team Collaboration: Work with the Brand and Communications team to integrate social media into brand development, issue management, and earned media strategies for a cohesive organizational voice
• Lead and Mentor: Oversee a high-performing team of social media professionals, fostering professional growth and maintaining a culture of innovation and collaboration
• Monitor Trends and Analytics: Stay informed on the latest social media trends, platform updates, and best practices, and use data analytics to optimize content performance and strategy
• Manage Social Media Presence: Oversee day-to-day social media operations, ensuring consistent and high-quality content that aligns with Datasite’s mission and values
• Support Campaigns and Initiatives: Collaborate with program teams and external partners to support key campaigns and initiatives, ensuring alignment with Datasite’s strategic priorities