Business Development Manager, Immediate Media Co
Agency
£46.8-91.3k
OTE
£46.8-55k
BASE
Up to 66% OTE
Special interest content and platform company
Be an early applicant
Special interest content and platform company
1001+ employees
Be an early applicant
£46.8-91.3k
OTE
£46.8-55k
BASE
Up to 66% OTE
1001+ employees
Company mission
To help their audiences get the most out of the things they love, whatever they spend their time and energy on.
Role
Who you are
- Demonstrable examples of driving significant digital revenue growth in highly competitive markets
- 3+ years of experience and knowledge of digital advertising sales, including premium programmatic
- Experience of print, audio and video sales required and small/mid-size partnerships
- Exceptional sales skills with evidence of being able to work at both a more strategic level (e.g., selling in the value of publishing vs platforms) and closing deals on a day-to-day basis
- Strong agency relationships, with proven capability to develop and grow new and meaningful relationships at all levels
- Incredibly pro-active and resilient, with the ability to remain positive and optimistic despite challenging market conditions
- An understanding of our vertical categories with a continuous desire to learn and develop
- Strong numeracy and negotiation skills
- Exceptional communication and relationship building skills
- Consistently demonstrate a deeply collaborative approach across all teams
- Proven ability to pro-actively deal with challenging situations and demonstrate a positive mindset towards problem solving
- Exceptional ability to excite and engage agencies with new ideas
- Pro-active approach with a drive for results and strong desire to win
- Exceptional presentation skills
- Team player with a fun and hardworking attitude
- Ability to test and learn at pace and adapt quickly and positively to change
- Understanding of the media landscape across all activations including current market pressures and trends that are likely to affect media buying habits
- Able to manage relationships with multiple stakeholders
- Proven ability to deliver against stretching financial targets
- Evidence of the ability to think strategically, of being able to plan and execute an effective go to market strategy and of putting in place the processes to support this
What the job involves
- Reporting to the Head of Agency Network, the BDM, Agency is accountable for driving revenue growth across a defined agency patch (excluding agency partnership teams)
- Owning a mix of network and independent agencies, the BDM builds deep, senior-level relationships, develops a clear agency strategy, and delivers against defined revenue and share targets
- The role focuses on growing revenue across all advertising streams—digital display, video (including YouTube), audio, native, social, premium programmatic and print—through a consultative, cross-platform approach
- The BDM develops a strong understanding of client challenges, identifies and pitches effective solutions, and works closely with delivery teams to optimise campaigns, secure renewals and drive always-on activity
- Working collaboratively with Client Leads and the Partnerships team, the BDM supports key client strategies, maximises trading deal performance and helps generate large-scale content partnerships
- This role suits a driven, self-starting and ambitious team player who thrives on challenge, collaboration and continuous development
- Deliver revenue growth across your agency patch, with a clear focus on renewals, growth clients, non‑core advertisers and new business
- Develop and execute an effective agency strategy with defined targets, supported by accurate forecasting and performance reporting
- Own senior relationships across agency planning, client and activation teams, becoming a trusted and visible partner
- Work collaboratively with Client, Partnerships, Commercial Data and Delivery teams to deliver advertiser strategies, identify briefs and optimise campaign performance
- Produce high‑quality, insight‑led proposals aligned to advertiser KPIs and Immediate’s product and audience solutions
- Drive premium programmatic growth by executing go‑to‑market strategy, identifying new opportunities and actively monitoring market spend and share
- Champion Immediate’s audience, data, sustainability and product propositions (including Prism and IMClear), influencing earlier-stage planning conversations
- Maintain strong market intelligence, sharing agency insights, trends and competitive activity internally
- Act as a brand ambassador internally and externally, contributing to key projects, reporting to senior stakeholders and representing Immediate at agency meetings and events
- Ensure operational excellence through accurate CRM hygiene, booking management and timely resolution of invoicing queries
Salary benchmarks
Our take
Immediate Media is a multinational publishing house that originated from the combined assets of multiple, formerly independent publishing houses, such as BBC Magazines, Magicalia, and Future.
Immediate, which was acquired by Hubert Burda Media in 2017, stands out for its niche as a content and platform company that only focuses on special interest markets, offering content from over 75 consumer brands ranging from Radio Times and CBeebies to BBC History and Cycling Plus. This breadth of specialised content has led to over 74M global consumers.
The company continues to see growth as it acquires new companies to expand its portfolio. Already the UK’s leading food media publisher - boasting 30M monthly users in this sector - it recently acquired Nutracheck, a food diary app and website, to enhance its food portfolio and further expand its digital capabilities.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
-6% employee growth in 12 months
Company
Company benefits
- Contributory pension
- Life assurance
- 25 days annual leave,
- Extra day off for your birthday
- Extra day off around Christmas
- Holiday purchase and sale scheme
- Recruitment referral scheme
- Employee assistance programme
- Flexible/Hybrid Working
- Gym Discount
- Enhanced maternity, paternity and adoption benefits
- Retail and restaurant discounts
- Child-care vouchers
Company HQ
West Kensington, London, UK
Leadership
Sean Cornwell
(CEO)Co-founder of EarthFirelce and founder of DMEurope.com. Previously served as CEO for Direct Ferries, Chief Digital Officer for Travelex, COO for Shutl, and Managing Director & Vice President of International and Mobile for eHarmony.com.
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