Chief Marketing Officer, O(1) Labs
Blockchain technology company
Be an early applicant
Blockchain technology company
21-100 employees
Be an early applicant
21-100 employees
Company mission
To build a private and secure way to access Web 3.0.
Role
Who you are
- Proven track record in marketing & marketing leadership roles within the fintech, crypto, or tech industries with successful product & project (w/ token) launches
- Someone willing to take risks knows when to throw out the marketing playbook, and is willing to do things that don’t always scale but are effective and meaningful
- Someone who has created rockstars around them, made developers, community members, and leaders in the ecosystem louder, and helped them find their audience and voice
- A repeatable history of building community within open source ecosystems that lead to the overall growth of an ecosystem leveraging influencers
- Excellent communication, leadership, and collaboration skills to work effectively with internal teams and external partners
- Strong strategic thinking and analytical skills with a demonstrated ability to develop and execute successful marketing strategies
- Proficiency in digital marketing tools, social media platforms, and analytics to drive data-informed decision-making
- Able to travel to attend multiple events a year as a representative of o1Labs
What the job involves
- O1Labs is seeking an experienced and visionary VP of Marketing to lead our marketing strategies and initiatives, shape the brand's presence, and drive user engagement
- As o1Labs’ VP of Marketing, you will be a key member of the execution and strategy of all marketing efforts for [Project Untitled], a novel state management solution for web3
- Develop and execute a comprehensive marketing strategy, including community, content, event, and partnership marketing to drive growth to the Mina ecosystem and o1labs’ projects
- Build and lead a high-performing team executing campaigns across various channels to promote o1Labs products, services, and values
- Navigate the complexity of digital and physical social and community in web3 constantly while cutting through to the target audience
- Collaborate closely with cross-functional teams to align marketing initiatives with business objectives and ensure brand consistency
- Drive programs and initiatives that enable developers to find value, achieve their goals, and actively participate both within Project Untitled and Mina and for o1Labs in general
- Establish and nurture strategic partnerships with key industry players, influencers, and media outlets to amplify o1Labs' presence
- Build community by identifying and supporting advocates and ambassadors who champion the community within [Project Untitled] and Mina and for o1Labs in general
- Oversee the creation of engaging content, such as social media campaigns, blog posts, videos, and press releases, to enhance brand engagement
- Monitor and analyze key performance metrics to evaluate the effectiveness of marketing campaigns and optimize strategies for growth and impact
- Stay informed about industry trends, regulatory changes, and emerging technologies to inform marketing decisions and ensure compliance
Our take
Blockchain technology is an essential part of Web 3.0 infrastructure, but it is currently limited by problems of scalability. The constantly growing size of any blockchain's ledger requires expensive node infrastructure, which poses technical problems as well as undercutting Web 3.0's promise of decentralisation.
0(1) Labs, in response to this, incubated the Mina Protocol, which is a lightweight blockchain that can scale to any size, while remaining small enough for cell phones to act as nodes. This has since grown into a thriving ecosytem of Zero-Knowledge (ZK) developers (drawn in both by the promise of the technology, and by grants provided through token sales) while 0(1) Labs continues to work on several other ZK projects.
Despite crypto and blockchain spaces experiencing some troubles of late, O(1)'s infrastructure has been shown to work, which means it can continue to drive acceptance of ZK products into the mainstream. With strong funding at its back, it can be expected that O(1) Labs will continue investing in engineering and product development as it pursues its goal of bringing Web 3.0 to the general public.
Kirsty
Company Specialist at Welcome to the Jungle
Company
Funding (last 2 of 3 rounds)
Oct 2020
$10.9m
EARLY VC
Apr 2019
$15m
SERIES A
Total funding: $28.9m
Company benefits
- Employee governance
- Tokens and equity options
- Work from anywhere (timezones permitting)
- Company offsites
- 12-weeks parental leave
- 401(K) matching
- Medical, dental, and vision insurance for employees and dependents
- Professional development program
- Unlimited vacation policy
- Home office set up program
- Wellness program
Company values
- Default to transparency: We default to transparency, and we discuss major decisions publicly
- We are actively inclusive: We make sure everyone is invited to the party
- Play as a team: We win as a team. We compete with other projects, not with other coworkers
- Always be respectful: We treat each other with respect
- We’re all owners: We put ideas before titles. We all have a say in the work we do and the conditions under which we do it
Company HQ
Rincon Hill, San Francisco, CA
Leadership
Emre Tekişalp
(CEO, not Founder)Was in Business Development at Coinbase and 0(1) Labs before becoming CEO. Previously Product Manager with Intel.
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