Performance Marketing Manager, Mirage
$100-170k
+ Equity
Office located in Union Square, NY
AI-powered creative studio
Job no longer available
AI-powered creative studio
101-200 employees
Job no longer available
$100-170k
+ Equity
Office located in Union Square, NY
101-200 employees
Company mission
To empower our customers, regardless of background or experience, with the ability to bring their vision to life in seconds.
Role
Who you are
- Minimum of 5 years of work experience in performance marketing, with strong focus on paid search and web acquisition
- Proven expertise in Google Ads, Bing Ads, and with hands on experience optimizing large scale campaigns
- Strong analytical skills - experience pulling and interpreting data from ad platforms, spreadsheets, and product analytics tools (Mixpanel, Google Analytics)
- Experience managing conversion tracking set ups, troubleshooting attribution issues
- Ability to work autonomously while collaborating with cross functional teams in a fast paced startup environment
- Strong organizational skills to juggle multiple priorities and ensure execution
- Excellent copy skills, with ability to craft succinct, high converting ad messaging
What the job involves
- We’re looking for an experienced Performance Marketer to scale and optimize our paid marketing efforts, with a primary focus on web acquisition
- In this role, you’ll own and expand our existing paid marketing program, managing budgets, launching experiments, and driving growth across multiple channels and languages
- While your primary focus will be on the web, you’ll have opportunities to contribute to our iOS and Android campaigns
- Own and scale paid search efforts, with expertise in Google Search Ads,, and Bing Ads, ensuring campaigns are optimized for performance and ROI
- Develop and execute structured testing roadmap, identifying new opportunities to improve efficiency, scale spend, and unlock incremental growth
- Analyze and optimize performance metrics, proactively monitoring pacing, spend, and conversions
- Manage budget allocation across campaigns and channels, ensuring resources are deployed effectively while balancing attributions and incrementality
- Collaborate with brand, product, and creative teams to align paid marketing efforts with broader company initiatives
- Write and refine ad copy with compelling messaging that resonates with different audience segments and markets
Our take
As AI integration grows in creative fields, concerns arise about the future of professions like writing and design. However, Mirage, formerly Cpations, has transformed these anxieties into opportunities by harnessing AI technology to streamline the creative workflow.
By automating tasks in music, graphic design, and video production, Mirage allows users to generate compelling content directly from their mobile devices. With a focus on meeting the rising demand for captivating digital content, its subscription-based model covers key processes like captioning, editing, dubbing, and soundtracking.
Mirage's innovative approach has garnered attention, securing funding from tech giants like Sequoia Capital and Andreessen Horowitz. This investment will grow the company's machine learning team and invest further into technical infrastructure and in-house research efforts. It's the latter that spurned the company's rebrand from Captions in 2025, unifying the offerings of AI video platform Captions and the recently launched Mirage Studio under one name. It is refocusing on AI research into multimodal foundational models, which will help it differentiate itself in a highly competitive AI video solutions market.
Freddie
Company Specialist at Welcome to the Jungle
Company
Funding (2 rounds)
Jul 2024
$60m
SERIES C
Jun 2023
$25m
SERIES B
Total funding: $85m
Company benefits
- Comprehensive medical, dental, and vision plans
- Anything you need to do your best work
- We’ve done team off-sites to places like Paris, London, Park City, Los Angeles, and Nashville with more planned in the future
Company HQ
Civic Center, New York, NY
Leadership
Gaurav Misra
(Co-Founder & CEO)Previously the Head of Design Engineering at Snap Inc, Senior Software Engineer at Localytics, Software Development Engineer at Microsoft, and Software Engineer at Lattice Engines.
Salary benchmarks
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