Senior Content Manager, Livestorm
€50-60k
More information about location
Web-based video conference platform
Open for applications
Web-based video conference platform
101-200 employees
Open for applications
€50-60k
More information about location
101-200 employees
Company mission
Enable business to better communicate in an accessible yet secure environment for everyone.
Role
Who you are
- The successful candidate will be an an active creator with a passion to share compelling stories. A strong autonomy and capacity to adapt is a must
- 3+ years of experience in a content management role
- Experience creating content in many formats
- Strong project management experience
- Capacity managing third parties such as freelancers
- Experience with email campaigns and content (you’ll work on Product and Marketing nurturing flows)
- Native English level is required, French would be a huge plus. Any additional language is more than welcome, but not required
- Strong communication skills, with external partners as well as with other Stormies (your Livestorm teammates). In written and video format
- Clear business understanding: you can adapt your work based on the Company objectives and targets. Measuring the impact of your work is second nature to you
- Past experience marketing to large companies, or within the Financial or Healthcare industry would be a plus
What the job involves
- After refining its positioning and product to target Enterprise customers, Livestorm is at a key stage where creating relevant content and promoting it effectively is instrumental to its success and future development
- We are looking for a Senior Content Manager who will be able to fully own the content creation and its promotion from start to finish to maximize Livestorm’s reach
- Work with the VP and Head of Growth to create the yearly content calendar and refine it based on results and learnings
- Create content and communication that speaks to Livestorm’s core audience (marketers within large European companies)
- Publish in 2 languages (English and French), with the capacity to add more as needed
- Analyse performance of your actions, and adapt the plan accordingly
- Produce and release content in various formats (text, ebook, video, audio, …)
- Use your own skills, tools, and freelancers for content creation and repurposing (slideshows, ebooks, videos, infographics, web pages, etc)
- Create a healthy mix of content between Demand Generation (thought leadership) and Lead Generation
- Build an influencer strategy with Stormies who publish high potential content regularly
- Showcase Livestorm's top customers, by creating impactful testimonials in text, audio, or video format
- Work with the Sales team to create the content they can use with prospects
- Create and improve Lead Nurturing sequences for Product and Marketing leads
- Develop a promotion strategy to maximize the visibility of all your content, but also new feature releases, upcoming events, new partnerships etc
- Own and publish regularly on Livestorm’s main social media accounts (Linkedin, X, and Youtube)
- Go beyond social media for promotion to reach our audience (eg: using paid media, PR…)
- Create and design social media posts, varying the formats to maximize engagements with both existing customers and leads
- Communicate internally so that the whole company can participate in big campaigns
Our take
Livestorm is a video communication startup hoping to continue its success in the booming video conferencing market, with its entirely web-based product.
The company sees itself as going beyond the traditional webinar/meeting distinction, instead offering slightly different tailored products for each individual use-case - from one-on-one meetings to marketing events directly streamed to Twitch. By focusing less on the core video technology and more on the experience around the video, Livestorm has differentiated itself from larger competitors like Zoom and Teams.
Livestorm is using its 2020 funding to expand its rapidly growing presence in the US. This market already represents one-third of its customer base. Forbes rated it as one of the best Webinar platforms in 2023.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (2 rounds)
Nov 2020
$30m
SERIES B
Sep 2019
$4.8m
SERIES A
Total funding: $34.8m
Company benefits
- Work from wherever you want
- Off-site twice a year
- Health insurance
- Transport subscription
- Mental Health support subscription
Company values
- Stay curious
- Remain humble
- Be resourceful
- Own it
- Be transparent
Company HQ
Porte-Saint-Martin, Paris, France
Articles
Leadership
Gilles Bertaux
(CEO)Completed a Masters in Computer Science at HETIC. Also interned as a strategy consultant, designer and growth hacker at multiple Parisian tech companies before co-founding Livestorm in 2016.
Robin Lambert
(CPO)Completed a Masters in Computer Science at HETIC. Also worked as a Product Manager and Product Designer before co-founding Livestorm in 2016.
Tom Forlini
(CTO)Completed a Masters in Computer Science at HETIC. Also interned as a BackEnd Developer at multiple startups before co-founding Livestorm.
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