Business Development Manager, Parachute Home
Trade
$75-100k
+ Stock options + Quarterly sales bonus program
In office M-TH
Office located in Culver City, CA
Online store for home essentials
Be an early applicant
Online store for home essentials
101-200 employees
Be an early applicant
$75-100k
+ Stock options + Quarterly sales bonus program
In office M-TH
Office located in Culver City, CA
101-200 employees
Company mission
To bring more comfort to their customers' world through premium, accessible essentials.
Role
Who you are
- 5-7 years of experience in Trade sales, business development, or channel leadership within the home, interiors, or lifestyle industry
- Proven success in forecasting, managing budgets, and achieving measurable revenue outcomes
- Skilled in CRM and reporting tools (HubSpot required; Shopify and NetSuite a plus)
- Analytical and data-driven, with an ability to translate insights into strategy and execution
- Experienced people leader with strong communication, collaboration, and presentation skills
- Passionate about design, retail, and building meaningful client relationships
- You Own the Outcome and show up with rigor, accountability and a bias for action
- You Spring Forward and embrace everything with energy, adaptability, positivity and maturity
- You Build the Best and are committed to growth, dreaming big, and sharing and receiving feedback in the spirit of always improving
What the job involves
- The Manager, Trade will lead the strategy, operations, and growth of Parachute’s Trade business across all channels
- This role is responsible for forecasting and achieving revenue targets, managing the Trade Specialist, and driving measurable growth in both acquisition and retention of our design and hospitality partners
- They will own the P&L for the Trade channel, oversee program operations, and partner closely with Retail, Ecommerce, Marketing, Operations, Finance, and Product to deliver a best-in-class experience
- As the Trade program continues to scale, this individual will build the infrastructure, reporting, and team needed to grow the business sustainably and profitably
- Reports to: VP, Retail
- Own the Trade channel strategy, annual planning, and revenue forecasting process; set and deliver against financial targets
- Manage the Trade P&L and program budget, ensuring profitability through balanced pricing, discounting, and efficient use of marketing spend
- Track and report on performance across sales, retention, and margin, providing regular insights and recommendations to leadership
- Identify and execute growth opportunities through acquisition, partnerships, events, and expanded program offerings
- Manage and coach the Trade Specialist to meet and exceed quarterly sales, pipeline, and client satisfaction goals
- Oversee the full customer lifecycle from onboarding and activation through retention and reactivation to ensure consistent, high-touch engagement
- Maintain visibility into pipeline and conversion through HubSpot; ensure accurate data, proactive follow-up, and clear account ownership
- Build and maintain relationships with key accounts, offering strategic oversight for high-value and long-term clients
- Oversee program operations across lead management, quoting, order flow, and fulfillment through Shopify and NetSuite
- Own all Trade reporting and dashboards, providing clear visibility into KPIs, performance trends, and ROI by initiative
- Partner with Finance, Operations, and Planning to align inventory, forecasting, and fulfillment to Trade demand
- Identify opportunities to enhance workflows and tools, implementing systems that improve speed, accuracy, and scalability
- Collaborate with Retail leadership to develop a strong in-store Trade experience — including tools, training, and enablement programs that empower store teams to convert and service Trade clients effectively
- Partner with Marketing and Creative to build Trade-specific campaigns, collateral, and communications that reinforce Parachute’s brand and value proposition
- Work with Product, Merchandising, and Supply Chain to ensure assortment alignment and availability for Trade projects
- Represent Parachute within the design community, building partnerships and visibility across key industry events and organizations
- Success Will Be Measured By
- Trade channel revenue and profitability
- Designer acquisition, activation, and retention
- Pipeline coverage and conversion
- In-store Trade engagement and training impact
- Accuracy and insightfulness of reporting and forecasts
Our take
Parachute provides responsibly manufactured modern home and bedding products. The company found a mid-range niche in the home goods sector that previously only offered high-end or budget options and has proven popular with consumers looking for quality goods that are not mass-produced. Its capitalizing on a trend of emerging specialist direct-to-consumer brands that began with companies like Warby Parker and Harry's.
Initially based purely online, Parachute has since launched several physical retail shops to attract new customers and boost its image. Its product range has focused on natural fibers and items made with manufacturing processes that don't use chemicals. Explicitly tailored towards the modern consumer, its direct-to-consumer model has been driven primarily by strong social media campaigns with influencers.
Competitors such as Casper also offer modern home products, but Parachute has captured the luxury sheets market by becoming a lifestyle brand. Alongside a hotel line it created for use in boutique stays, the company recently teamed up with Target to launch a 200+ piece collection, making its signature style more accessible without losing the premium feel.
Freddie
Company Specialist at Welcome to the Jungle
Insights
46% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Jun 2018
$30m
SERIES C
May 2016
$4.8m
SERIES A
Total funding: $44.9m
Company HQ
Hayden Tract, Culver City, CA
Leadership
Ariel Kaye
(Founder & CEO)After a Master's at The New School, they worked in Account Planning at Digitas for almost 3 years. They left in February 2013 to found Parachute.
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