Senior Customer Lifecycle Marketing Manager, Datasite
$99-172.7k
SaaS provider for the M&A industry
Be an early applicant
SaaS provider for the M&A industry
1001+ employees
Be an early applicant
$99-172.7k
1001+ employees
Company mission
To empower the dealmaking community to work smarter and faster.
Role
Who you are
- Bachelor's degree in Marketing, Business, or a related field
- 7+ years experience in customer lifecycle management, with a focus on onboarding and activation
- Proficiency with Braze highly preferred
- Strong understanding of multichannel marketing and customer journey mapping
- Proficiency in using customer data and analytics to drive decision-making
- Excellent communication and leadership skills
- Ability to work collaboratively across departments and manage multiple projects simultaneously
What the job involves
- The Sr. Customer Lifecycle Manager at Datasite will be responsible for designing and implementing multichannel customer journeys focused on driving greater activation and retention from our users. The goal is to create personalized communications that will drive users to derive more value from our products and improve overall customer satisfaction. This role will play a crucial part in ensuring new customers and returning customers achieve success within our products and will help drive cross sell of our products
- Develop and execute comprehensive onboarding strategies to ensure new customers are effectively integrated into the Datasite ecosystem
- Design and optimize multichannel customer journeys to enhance user engagement and satisfaction
- Utilize customer data to personalize onboarding experiences and drive product adoption
- Collaborate with product, marketing, and customer success teams to align onboarding and retention initiatives with overall business goals
- Monitor and analyze customer feedback and engagement metrics to continuously improve onboarding and retention processes
Our take
As M&A deals continue to increase in both size and frequency, key stakeholders have been actively seeking tools to streamline their work. Datasite emerges as a solution. Having transitioned from its original focus on communications, the company now offers a suite of SaaS products tailored for M&A professionals, serving approximately 75% of the leading legal firms in the field.
Benefiting from its extensive experience in the industry, Datasite has successfully transformed into a more contemporary business entity. It has recently introduced highly acclaimed AI-powered technology to assist in deal preparation, asset marketing, and facilitating buy-side acquisitions.
With significant global expansion and strategic acquisitions, Datasite remains committed to enhancing its platform capabilities. Notably, in March 2023, it unveiled Datasite Cloud, specifically designed to streamline every aspect of the dealmaking process within a unified platform.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-7% employee growth in 12 months
Company
Company benefits
- Culture and benefits built around work-life balance
- Extensive resources to support physical and mental health
- Employee assistance program
- Generous retirement plans
- Incentives for referring new colleagues
- Learning, training and mentoring programs
- Cross-functional projects
- Stretch assignments to help you progress
- Receive feedback and earn bonuses from peers & managers
- Employee bonding activities
- ESG and charitable team initiatives
Company HQ
Downtown West, Minneapolis, MN
Leadership
Rusty Wiley
(President & CEO, not founder)Before joining Datasite, Rusty held various executive roles at IBM Corporation, most recently, as General Manager, Banking & Financial Markets. Upon joining Datasite in 2014, Rusty led the successful transformation from a communications and print-related business into a global M&A SaaS technology company.
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