Senior Demand Generation Manager, Checkr
$113.8-133.9k
+Equity
2-3 days a week in office
Automated background checks
Be an early applicant
Automated background checks
1001+ employees
Be an early applicant
$113.8-133.9k
+Equity
2-3 days a week in office
1001+ employees
Company mission
To build a fairer future by designing technology to create opportunities for all.
Role
Who you are
- Have founded or held early roles at fast-paced startups
- Deep expertise in digital / performance marketing across search, social, affiliate, and display channels (6+ years preferred). Hands-on experience managing paid search campaigns at scale is a must-have
- Strong analytical mindset. Experience analyzing campaign datasets, website metrics, and internal conversion data with a proven ability to translate data insights into action
- Proficient with basic analytical tools (Google Sheets/Excel, Looker, Google Analytics)
- Ability to drive projects forward across multiple teams and manage multiple campaigns at once in a fast-paced environment
What the job involves
- We are looking for a Senior Demand Generation Manager to play a pivotal role in the continued growth of our startup. In this role, you will report directly to the Vice President and GM of Check Trust
- Own our paid search (SEM) campaigns for Checkr Trust, managing our agency team to unlock efficiencies and scale our programs for continued growth
- Define and implement our strategy for paid acquisition across other growth channels, including but not limited to: social, display, affiliate, and other PPC/PPL programs
- Drive optimization via experimentation on our landing pages in close collaboration with our design, website, and analytics teams
- Manage our paid media budget, determining optimal spend allocation across channels based on our goals
- Analyze datasets to understand our paid marketing funnel and identify opportunities for improvement
- Partner with finance, analytics, and marketing operations to utilize our marketing technology stack and data to understand campaign effectiveness and ROI
- Drive value proposition experiments to validate our product offering and inform our roadmap
Our take
Checkr addresses the unpleasant and time consuming process of background checks so that companies using on-demand employees can make safer, more informed hiring decisions in less time. Background checks are a critical part of the hiring process, and CEO Daniel Yannisse noticed that they were painfully slow, resulting in loss of work for candidates and productivity downturns for employers.
Before Checkr entered the market in 2014 with its innovative AI technology and a solid $50m in venture capital funding, companies were waiting upwards of two weeks for their checks. Checkr substantially reduces this time frame and has grown to receive a $5 billion valuation.
Checkr has accelerated growth by making several highly advantageous acquisitions of competitor companies GoodHire and Inflection. As the world of work embraces diversity and inclusion, the company announced an end-to-end service for candidates wishing to expunge their criminal records, furthering the company’s ‘fair chance’ mission and clearing 1000s of candidates for free since 2021. New products launched at the end of 2023 include Checkr Pay (providing access to payment right after a shift) and Checkr Onboard (unified onboarding processes), exemplifying how Checkr is keeping pace with a rapidly changing, flexible, and mobile-first workforce.
Freddie
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 6 rounds)
Sep 2021
$250m
SERIES E
Sep 2019
$160m
SERIES D
Total funding: $546.1m
Company benefits
- Parental leave
- Stock optoins
- Work from home opportunities
- Comprehensive Health Plans | We cover 100% of insurance premiums and offer generous parental and family leave
- Competitive Compensation | We offer competitive salaries and meaningful equity
- A Variety of Food and Snacks | Our culinary team serves a rotating menu for lunch each day, along with unlimited snacks and drinks
- Wellness Programs | We invest in the holistic well-being of every team member through education reimbursements, onsite massages, and physical therapy
- Flexible Paid Time Off | We want you to take the time you need to relax and recharge
- Fitness and Public Transport Reimbursement | We’ll cover your commute and help you stay active with our onsite gym or fitness provider of choice
Company values
- Humility - We are respectful and free from arrogance. We put the success of our employees over our company and are excited to learn from each other.
- Grit - We are passionate and hustle to raise the bar. We persevere through our challenges and grow from our failures.
- Transparency - We trust each other to communicate the good and the bad as it relates to doing our best work. We aren’t afraid to voice our opinions and are receptive to feedback.
- Connection - We genuinely care about each other and understand that our people are our power. We celebrate our lived experiences and enjoy helping and supporting each other.
- Ownership - We strive for thoughtful impact, take pride in our work, and hold ourselves accountable. We step up and take on new challenges to help further the success of the company.
Company HQ
Financial District, San Francisco, CA
Articles
Leadership
Jonathan Perichon
(CTO)After an MSc in Computer Science, Jonathan worked as a Software Engineer at Mogreet and deliv for a combined year and a half. He co-founded Checkr in May 2014, serving as CTO since.
Daniel Yanisse
(CEO)Daniel worked as a Software Engineer at Mogreet and Deliv before co-founding Checkr.
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