Creative Director, Pinterest
Experiential
$141.9-292k
+ Equity
More information about location
Visual bookmarking tool for saving & discovering creative ideas
Be an early applicant
Visual bookmarking tool for saving & discovering creative ideas
1001+ employees
Be an early applicant
$141.9-292k
+ Equity
More information about location
1001+ employees
Company mission
To bring everyone the inspiration to create a life they love.
Role
Who you are
- 10+ years of experience in creative roles with a robust background in both agency and in-house environments
- Proven track record in concepting and executing experiential campaigns for B2B and consumer audiences
- Exceptional storytelling skills with a passion for creating immersive and engaging environments and experiences
- Expertise in integrating creative technology solutions to elevate experiential initiatives
- Demonstrated success in producing work for audiences in the US and Europe
- Strong creative leadership skills with the ability to inspire and guide a creative team through the complete creative process without direct management responsibilities
- Significant experience in managing diverse projects, showcasing adaptability and creativity within varied budget constraints
What the job involves
- As part of our journey to build an iconic global brand and to educate audiences on the unique role Pinterest plays in people's lives, we are looking for a talented and dynamic Creative Director, Experiential to join our internal creative team - Pinterest House of Creative
- This role requires a passionate leader with strong concepting skills and extensive experience in creating unforgettable brand experiences for both business and consumer audiences
- You will play a pivotal role in developing and executing experiential campaigns that resonate with diverse audiences across the US and Europe
- Concept & Strategy: Develop innovative and impactful experiential concepts and strategies that align with business goals, brand vision, and audience needs
- Storytelling: Craft compelling narratives that enhance audience engagement and amplify brand messages through experiential channels. Communicate and deliver information verbally in a clear, concise, and compelling way
- Design environments + experiences: Bring the Pinterest brand, product and concept to life through scenic design and experiential activations that inspire audiences
- Technology Integration: Employ and integrate cutting-edge creative technology solutions to enhance experiential activations and bring Pinterest's product to life in unique and engaging ways
- Brand Systems & Guidelines: Produce scaled experiential creative systems, templates, and guidelines
- Creative Leadership: Provide creative leadership and direction to a multi-disciplinary team including fellow experiential producers and creatives, writers, designers, and art directors. Foster a collaborative and inspiring creative environment
- Cross-Market Experience: Execute campaigns that effectively address cultural nuances and consumer behaviors in both US and European markets
- Collaboration & Teamwork: Work very well with others during the execution of work, conversations, projects, meetings, or other interactions. Listen to multiple perspectives, act as a team player, and voice different perspectives respectfully. Partner with fellow creative and experiential specialists to ensure cohesive and aligned campaigns
- Diverse Portfolio: Leverage a diverse portfolio of past work, showcasing your ability to deliver across a range of budgets and project scales
- Software Proficiency: Utilize tools like Figma and Adobe Creative Suite for design and project collaboration. Experience with 3D modeling or sketch software is beneficial
Our take
Inspiration and ideas can pop into your head at any time, and with the growth of social media and networking, sharing these interests and gaining exposure has never been easier. Pinterest exists to display these moments visually, as a kind of digital pinboard allowing users to save and share digital images which have inspired them.
Pinterest's emphasis on visual discovery has differentiated it from competitors and created a more positive and fulfilling experience for its users. Pinterest in many ways provides a respite from the ceaseless negativity that plagues social media such as Facebook and Twitter, and this is perhaps responsible for its userbase expanding to 450 million users in 2022, driven by uptake mostly outside of North America.
Pinterest has not been immune to woes affecting the global tech sector and made about 5% of its workforce redundant at the end of 2022 and the start of 2023. Having restructured to face a challenging climate, it is well-positioned to resume its growth, which has increased consistently year on year. Its immediate goals are to continue to grow its user base and expand the uptake of its short video product, which it aims to monetize.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Company HQ
SoMa, San Francisco, CA
Articles
Leadership
Ben Silbermann
(CEO)Worked as a Product Specialist at Google for 2 years before leaving to work on his own apps, which led to founding Pinterest
People progressing
Joined as Marketing Lead, promoted to Head of Growth Ops for English-speaking markets after 3 years. They've have since been promoted to Global Head of Editorial, a position they started in 2022.
Salary benchmarks
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