Senior Manager of Marketing Operations, Talkiatry
$160-200k
+ Equity
Personalized mental healthcare provider
Be an early applicant
Personalized mental healthcare provider
501-1000 employees
Be an early applicant
$160-200k
+ Equity
501-1000 employees
Company mission
To transform psychiatry with accessible, human, and responsible care.
Role
Who you are
- Bachelor's degree in Marketing, Business, Computer Science, Analytics, or equivalent relevant experience
- 7 to 10 years owning a marketing automation platform as a technical operator, not just a campaign builder, managing the platform's technical backbone (data feeds, API integrations, event schemas, content/template infrastructure) and any technical staff or contractors
- Iterable proficiency strongly preferred, including hands-on experience with workflows, catalogs, webhooks, API-based sends, and real-time event-driven triggers; experience with comparable customer engagement platforms (Braze, HubSpot, Customer.io, Marketo) considered
- Strong SQL skills and hands-on experience with data warehouses (Snowflake or similar), CDPs, CRM systems, and real-time event tracking/streaming pipelines (e.g., Segment), able to write and troubleshoot queries independently, not just read dashboards
- Solutions architecture experience: designing how marketing systems connect to product, data engineering, and clinical/operational systems: trigger logic, suppression rules, schema design, event instrumentation, and real-time decisioning in direct partnership with Data Engineering and Product
- Comfort operating in a regulated, healthcare environment, with HIPAA familiarity strongly preferred, including how compliance shapes data handling, integrations, and communication workflows
- Working knowledge of applying AI/ML models in lifecycle marketing (send-time optimization, content personalization, predictive segmentation), with enough technical depth to evaluate vendor claims and integration requirements rather than just use the outputs
What the job involves
- We are seeking a forward-thinking Senior Manager, Marketing Operations to lead the strategic evolution of Talkiatry's communication platform and data infrastructure, and to manage Dev & Deployment operations responsible for building and shipping.
- You will play a pivotal role in building intelligent, scalable systems that ensure patients receive personalized, timely, and impactful communications across every step of their healthcare journey
- You will operate with a high degree of autonomy, owning the marketing operations ecosystem end-to-end, from automation workflows and data architecture to advanced experimentation and reporting, while directly managing the people, process, and tech used to deploy that work.
- Within Lifecycle Marketing, you'll partner closely with Marketing Technology, Growth, Product, Data, and Engineering to power campaigns, journeys, and automations that are precise, personalized, and results-driven, all in direct alignment with Lifecycle Marketing's and the broader company's OKRs and KPIs
- Build and Develop the Dev & Deployment team, setting priorities, reviewing build quality, and growing technical capabilities across direct reports and contractors
- Own resourcing and workload planning across template/campaign builds, journey development, and infrastructure work, aligned to Lifecycle Marketing's OKRs
- Build scalable, reusable infrastructure with Marketing Technology, Product, Data, and Engineering to reduce ad hoc builds and integrate AI across the patient lifecycle
- Document processes, maintain performance dashboards, and ensure workflows and data integrations meet HIPAA and other regulatory requirements
- Own campaign operations end-to-end, covering deliverability, resourcing, timelines, QA, and stakeholder communication across email, SMS, and push
- Serve as the internal platform expert on Iterable and supporting tools (Mailgun, Twilio), troubleshooting operational issues for internal teams
- Design and run experimentation frameworks, including AI-powered A/B and multivariate testing, to improve engagement, retention, and conversion
- Evaluate emergent AI tools and bring new channels and contextual personalization into the patient journey, grounded in behavioral data
Our take
Awareness of the importance of mental health is growing worldwide, with many people seeking psychiatry to improve their mental wellness and quality of life. However, psychiatrist waiting lists and a "one size fits all" approach to mental health often prevent people from receiving the support that they need.
Talkiatry provides a personalized mental health marketplace, matching users with in-house psychiatrists based on preliminary assessment answers. Whilst the company inevitably faces competition from other online psychiatry marketplaces, Talkiatry shows the potential to stand out through its personalized, flexible, and insurance-first approach.
Healthtech is growing in strength, and with various partnerships and has substantial funding to its name. Notably, it claimed an oversubscribed Series D in 2026, positioning Talkiatry for future success and innovation in the evolving healthcare landscape.
Freddie
Company Specialist at Welcome to the Jungle
Insights
15% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Feb 2026
$210m
SERIES D
Jun 2024
$65m
SERIES C
Total funding: $408m
Company benefits
- Flexible location: Work remotely across the US or from our HQ in NYC
- Health insurance 100% covered on day one
- 401(k) match with match
- Generous PTO plus paid holidays
- Paid parental leave
Company HQ
Chelsea, New York, NY
Leadership
Robert Krayn
(Co-Founder & CEO)Experience as an Analyst for BNY Mellon from 2012 to 2013 and Guggenheim Partners from 2013 to 2014. Vice President of MidOcean Partners from 2014 to 2019.
Georgia Gaveras
(Co-Founder & Chief Medical Officer)Previously the Director of the Comprehensive Psychiatric Emergency Program at NYC Health + Hospitals. They were also an Attending Psychiatrist at Cohen Children's Medical Center and spent 10 years at Mount Sinai Health System as an Attending Psychiatrist and Director.
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