Content Strategist, Topsort
+ Employee Stock Option Plan
Infrastructure & tools for monetization
Be an early applicant
Infrastructure & tools for monetization
21-100 employees
Be an early applicant
+ Employee Stock Option Plan
21-100 employees
Company mission
To democratize modern advertising technologies.
Role
Who you are
- Bachelor’s degree in Marketing, Communications, Journalism, or a related field (with excellent grades)
- 3+ years in content strategy, ideally in SaaS or tech
- Proven success creating high-engagement content campaigns in North American markets
- Strong understanding of SEO and content optimization
- Experience with CMS, analytics tools, and social media platforms
- Deep understanding of US cultural nuances and consumer behavior
- B2B content creation experience
- Excited to be on camera—bonus points if you already create content!
- Be energized by the thought of talking to large audiences and making an impact with Topsort!
- Topsort’s Startup Mindset: Lights, camera, action—let’s get the job done, all while doing it without cookies! (or maybe just a few chocolate chip ones…)
What the job involves
- Set the Strategy: Develop and own our posting strategy across our markets, targeting a minimum 15% engagement rate on content within six months
- Content Calendar Boss: Keep our weekly LinkedIn posts, blogs, and customer articles on track and aligned with Topsort’s marketing goals
- Lights, Camera, Action!: Create and post at least two short-form videos weekly on LinkedIn, tracking metrics and optimizing content based on performance
- Data-Driven Wizardry: Dive into analytics to refine strategies and ensure our content delivers results
- Collaborator Guru: Work closely with sales and product teams to craft killer sales enablement materials and regionalized documentation
- Industry Connector: Build relationships with regional influencers and media outlets to amplify our voice
- Event Powerhouse: Develop promotional content for North America-specific events, webinars, and campaigns
Our take
With the likes of Meta, Amazon, and Google hosting the majority of ad campaigns, contemporary strategies can become overcomplicated and lacking in owner control. Topsort has created a simple and customisable API through which users can create advertising elements like sponsored listings, banner and video ads, and control how they’re shown to potential customers.
Where the platform stands out is in its transparency and privacy-first approach - delivering a direct replacement of the “cookie” system usually used in sponsored ads. Topsort’s “clean room” is an encrypted technology that has zero-visibility into privacy data, ensuring anonymity for those being analysed.
This exciting new approach to media marketing analysis and campaign planning has turned investors' heads, at a time when data privacy is a hot topic. Topsort has enjoyed an impressive Series A of $20 million, which will be used to scale and accelerate its growth.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
Company
Funding (2 rounds)
Mar 2024
$20m
SERIES A
Mar 2022
$8m
SEED
Total funding: $28m
Company benefits
- Remote-working options with coworking memberships and (at least) once a year in person offsite gathering
- You’ll be welcomed by coworkers in 11 countries that all bring a unique perspective to the company from day 1
- Management training program, career talks and mentorships
- Candid feedback - we push each other to set higher goals and produce more impact by always thinking “how do we do this faster and better”
- Employee Stock Option Plan
- 401k, dental, medical and vision insurance
Company values
- Our team is all about straightforward communication, embracing feedback without taking it personally, and fostering a super collaborative environment
- We thrive on working together, lifting each other up, and getting things done with a sense of urgency
- We're the kind of team that loves making bold choices, sharing extraordinary opinions, and maintaining a 100mph pace
- No endless meetings here – if it can be done today, we're all about getting it done today
Company HQ
SoMa, San Francisco, CA
Articles
Leadership
Regina Ye
(Co-Founder & CEO)Previously Product Lead at Hopin, and Founder at ZIRUI Inc.
Michael Ostrovsky
(Co-Founder)Currently Professor of economics at Stanford Graduate School of Business. Previously an Advisor at Pinterest and Linkedin, and was a Visiting Scientist at Google.
Francisco Larrain
(Co-Founder & CTO)Currently Board Member at Maxxa. Previously worked in Local Engineering at Groupon, and was Founder and CEO of Zappedy.
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