Marketing Operations Specialist, Imprint

• The ideal candidate is a detail-oriented operator who can spot gaps in campaign specs before launch, and communicates proactively when information is incomplete or timelines are at risk
• 3–5 years of experience in marketing operations, lifecycle marketing, CRM, or similar execution-focused marketing roles
• Strong hands-on experience with Braze, including campaign setup, audience segmentation, A/B testing, and integrations with data systems
• Demonstrated attention to detail with a track record of launching error-free customer communications
• Ability to work with data tools such as Snowflake or similar platforms to validate audience queries and attributes
• Clear, proactive communicator who flags incomplete information and potential risks before they become issues
• Proven ability to manage competing priorities and deliver on committed timelines
• Experience working in cross-functional environments with Marketing, Analytics, Product, and Engineering teams

Desirable

• The Marketing Operations Specialist is an execution-focused role responsible for translating marketing campaign plans into live, multi-channel communications
• This role owns day-to-day campaign implementation in Braze and related systems, ensuring timely, accurate delivery of customer communications across email, push, and other channels
• This role reports to the Marketing team and works closely with Marketing, Analytics, Product, and Engineering partners
• What Success Looks Like in the First 90 Days
• Delivered all assigned campaigns on time with zero customer-facing quality issues
• Demonstrated mastery of Braze campaign or canvas setup, audience configuration, and QA workflows
• Raised incomplete or unclear campaign requirements proactively, preventing last-minute rework
• Built confidence across stakeholders that campaigns will launch correctly and on schedule
• Improved efficiency in the intake-to-launch pipeline by identifying and addressing process friction
• Contributed to at least one improvement in QA or communication workflows
• In this role, you'll execute multi-channel marketing campaigns in Braze, including email, push notifications, in-app messages, and SMS
• Translate campaign briefs into live configurations, ensuring audience setup, timing, content, and tracking are correct
• Conduct pre-launch QA to catch errors in copy, design, segmentation, or disclosure requirements
• Partner with Analytics and Data teams to validate audience logic and campaign incrementality setups
• Manage campaign delivery timelines and communicate trade-offs when new requests impact existing commitments
• Flag incomplete or incorrect campaign inputs and work with stakeholders to resolve before launch
• Use Jira to track campaign requests, surface blockers, and maintain clear status communication
• Support urgent or time-sensitive communications, including incident-related customer outreach
• Contribute to process improvements that increase throughput, reduce errors, and improve stakeholder clarity