Head of Growth Marketing, Remitly
Remitly Business
CA$148-185k
+ Equity + Employee Stock Purchase Plan
3+ days a week in office (Burnaby, BC)
International payments company
Be an early applicant
International payments company
1001+ employees
Be an early applicant
CA$148-185k
+ Equity + Employee Stock Purchase Plan
3+ days a week in office (Burnaby, BC)
1001+ employees
Company mission
To transform lives with trusted financial services that transcend borders.
Role
Who you are
- Experience: 10+ years of experience in performance or growth marketing, with a focus on B2B for SMBs or self-serve SaaS environments
- Hands on mastery: Proven experience buying and optimizing digital media across Google Search, Meta, and LinkedIn, with a strong understanding of the B2B customer journey and performance marketing channels
- Analytical Rigor: Experience building or utilizing Tableau/Mode dashboards to drive rapid, rational decision-making
- Strategic Autonomy: Ability to define a multi-year vision while independently managing complex projects and navigating regulatory/compliance constraints
- Leadership Presence: Experience influencing senior management and cross-functional partners without direct authority to align on roadmap prioritization
What the job involves
- As the Head of Growth Marketing – Remitly Business, you will lead the paid media strategy and some execution for our B2B small, micro-business segment
- You will own the paid growth motion end-to-end, from strategic planning and multi-million dollar budget management to hands-on optimization and agency leadership
- This role is focused on identifying specific unlocks in messaging, audience, and channels to scale growth
- You will report to the Director of Growth Marketing and act as a strategic partner to senior leadership, including the General Manager of Remitly Business and Product Marketing leads
- This is an individual contributor role today, with the opportunity to build and scale a team over time as product adoption and growth accelerate
- Own Paid Growth Strategy: Own the paid media budget and channel strategy across priority markets (US and Canada), driving New Customer Acquisition (NCA) as the primary success metric while maintaining strict CAC guardrails
- Lead Agency & Execution: Act as the primary owner for agency partners, setting clear briefs and testing roadmaps. However, you will execute directly on in-house pilots, LinkedIn ads, Google Search, Meta, and Reddit when speed or specialized knowledge is required
- Identify Growth Unlocks: Utilize data-backed hypotheses to determine which messaging and audience segments are performing, moving past "good enough" plans to deliver outsized impact
- Drive Cross-Functional Alignment: Partner with Product Marketing, Analytics, and Creative leads to ensure a cohesive full-funnel strategy and align narratives with our mission of financial inclusion
- Measure and Report: Be accountable for weekly performance readouts in metric reviews, using Tableau and SQL insights to translate raw data into strategic next steps for executive stakeholders
Our take
Since its inception in 2011, Remitly has focussed on helping immigrants to send money across the world faster, cheaper and easier. The company has grown exponentially since then and now operates across multiple continents. Remitly put down most of its success on putting its customers first.
The emergence of digital banks with low transaction fees cross-country has increased competition in a space where Remitly was dominant for many years. The company must continue to innovate its product to ensure it is the go-to place for these types of payments.
That said, Remitly continues to partner with exciting companies and improve their service for loyal customers. The company is setting its sights beyond its core remittance service, such as through the introduction of Passbook, an app that allows customers to access digital banking through a partner bank.
Steph
Company Specialist at Welcome to the Jungle
Insights
19% employee growth in 12 months
Company
Funding (last 2 of 10 rounds)
Jul 2020
$85m
LATE VC
Jul 2019
$135m
SERIES E
Total funding: $435.8m
Company benefits
- Spend up to $1,000 per year on costs related to continuing education or on travel to countries Remitly serves, allowing you to gain insights to our customer’s journeys
- All of our office spaces offer our employees a place to collaborate and celebrate. With locally sourced artwork and vibrant designs, they create an environment that all can enjoy
- Fill your cup up outside of work and take advantage of our generous paid time off policies, leave policies, and flex working hours to ensure you are able to meet the demands of life outside of work
- Tap into the learning routines, resources and affinity groups Remitly provides to help you further your own DEI journey
- Contribute to the communities we serve through volunteering, employee giving, or civic advocacy
- Remitly provides rich benefit plans intended to cover the needs of our diverse teammates
Company HQ
Central Business District, Seattle, WA
Leadership
Matt Oppenheimer
(CEO & Co-Founder)After completing an M.B.A from Harvard Business School he worked as a Director for Barclays before founding Remitly in 2011.
Josh Hug
(Vice Chair & Co-Founder)He was a Director at Real Networks for 7 years before co-founding Shelfari, which was acquired by Amazon as he stayed onboard to run it as CEO.
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