Senior Product Marketing Manager, Trunk Tools
$120-170k
+ Equity
AI for construction project management
Open for applications
AI for construction project management
21-100 employees
Open for applications
$120-170k
+ Equity
21-100 employees
Company mission
To turn unstructured construction data into actionable insights through intelligent agents that automate tedious tasks.
Role
Who you are
- 5+ years of experience in Product Marketing for B2B SaaS, ideally in high-growth or startup environments
- Eagerness to own a broad array of Product Marketing responsibilities, including but not limited to market, customer, and competitive research; GTM preparation and enablement; driving greater adoption and usage; and content development
- Experience marketing to deskless workforces or field-first industries (e.g., construction, manufacturing, logistics) strongly preferred
- Experience marketing AI solutions and has extensively used AI tools for product marketing responsibilities
- Exceptional verbal and written communication skills with a talent for storytelling and simplification
- Proven success launching new products, driving adoption, and enabling customer-facing teams
- Ability to collaborate across diverse stakeholders—from engineering and product to marketing and sales
- Strong strategic thinking combined with operational execution and a bias for action
- Empathy for customers and an eagerness to improve how people work in the real world
- Familiarity with tools like JIRA, HubSpot, or equivalent for managing roadmaps and campaigns
What the job involves
- Trunk Tools is revolutionizing construction with a next-generation AI platform designed to supercharge the productivity of the deskless workforce
- We’re seeking a Sr Product Marketing Manager to lead and execute our Product go-to-market strategy across the full product suite: spanning AI agents, automation tools, platform services, and more
- This is a pivotal role at the intersection of product, marketing, sales, and customer success, and we need a product marketer with broad experience across customer journeys and the product lifecycle
- You’ll develop compelling, data-rich narratives, shape market perception, and drive adoption across a range of stakeholders, from field crews and project managers to C-level decision-makers
- As the voice of the product in the market, you’ll help position Trunk Tools as the category-defining, field-first AI solution for the built world
- Craft and evolve clear, differentiated, persona-specific messaging for enablement and content that articulates the value of our AI platform and agents to construction executives and technical users in the field
- Master the competitive landscape and addressable market for our current and future product solutions to inform positioning
- Own go-to-market planning and execution for new product launches, monthly feature rollouts, and platform updates
- Partner with Product, Sales, and Customer Success to ensure GTM alignment and readiness across the organization
- Lead structured customer and market discovery to deeply understand buyer needs and product-market fit
- Partner with Product Managers to identify customer and market needs and help shape the product roadmap
- Translate voice-of-customer insights and platform data into impactful marketing programs and content
- Create and manage sales enablement materials, including pitch decks, product one-pagers, demo scripts, and training sessions
- Collaborate with Demand Generation to develop customer- and product-focused campaigns, web pages, and thought leadership
- Ensure that product updates and new capabilities are clearly communicated and easily adopted by customers
- Define and track KPIs to measure launch effectiveness, feature adoption, and marketing impact
- Continuously iterate on messaging and programs based on performance data and customer feedback
Our take
The US construction industry is worth over $850B, but it’s plagued by a worsening short staffing issue that’s leading to spiralling costs, and a real chance of decreased on-site safety. This is something that Trunk Tools is looking to address.
Trunk Tools is revolutionizing construction documentation with an AI-powered platform that automates the organization of unstructured project files. It processes documents like PDFs, spreadsheets, and blueprints. Which also allows teams to spot any potential project issues and surface insights.
With a growing customer base and substantial funding, Trunk Tools is really making a name for itself. Recent capital acquired will help it further expand its team and platform and put it in a position to lead the construction software market.
Steph
Company Specialist at Welcome to the Jungle
Company
Company HQ
SoHo, New York, NY
Leadership
Sarah Buchner
(Founder & CEO)A Stanford business grad who worked as a Carpenter with HB Tischlerei, then served as Lead Project Manager at Neumayer ZT. Subsequently held various senior roles at STRABAG, including Group Leader of Digitization / Digital Consultancy.
Salary benchmarks
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