Vice President of B2B Marketing & Demand Generation, Tillster
$190-225k
+ Equity
More information about location
Ordering & customer engagement solutions for restaurants
Be an early applicant
Ordering & customer engagement solutions for restaurants
201-500 employees
Be an early applicant
$190-225k
+ Equity
More information about location
201-500 employees
Company mission
To empower restaurants and consumers to engage and transact anywhere, anytime, and from any device - one consumer at a time, one order at a time, billions of times over.
Role
Who you are
- A senior B2B marketing leader with deep demand gen chops
- A strategic thinker who can also roll up your sleeves and execute
- Experienced with CRM and marketing automation platforms—think HubSpot, Marketo, Salesforce, etc
- Confident in managing campaigns that resonate with QSR, hospitality, or enterprise tech audiences
- Collaborative, data-driven, and energized by growth. Someone that is going to make things happen!!!
What the job involves
- At Tillster, we’re powering the way brands like Baskin Robbins, Burger King, and Raising Cane's engage customers with commerce platforms that scale. We’re looking for a bold and strategic Vice President of B2B Marketing & Demand Generation to lead the charge in defining and executing a high-impact marketing and pipeline strategy
- Architect and execute a full-funnel demand generation strategy—from awareness to pipeline acceleration
- Develop customer-centric programs that make Tillster’s value proposition impossible to ignore
- Drive lead generation, nurture, scoring, and conversion strategies laser-focused on ROI
- Launch high-impact digital campaigns, events, and field marketing initiatives that generate buzz and deliver results
- Partner with sales, product, and leadership to build messaging that breaks through the noise
- Tell our story through content that educates and inspires: white papers, case studies, videos, and more
- Establish Tillster as a go-to voice in the commerce platform space
- Own and optimize our marketing tech stack: CRM, automation tools, and analytics platforms
- Make data-informed decisions that scale impact
- Lead the sales development strategy and ensure seamless alignment between marketing and sales
- Empower SDRs with the right training, materials, and messaging to convert leads into pipeline
- Oversee PR and media strategy, and manage key agency relationships
- Lead Tillster’s presence at tradeshows, client summits, and industry events that drive awareness and demand
Our take
Tillster offers a digital ordering and engagement solution tailored to restaurants, allowing them to boost revenue, streamline operations, and enrich customer interactions. The company's "Digital Dish" launch further expands its offerings, providing restaurant brands and professionals with a platform to explore essential topics such as digital ordering, operational efficiency, loyalty programs, and technology trends.
Through its blend of original research, executive perspectives, and industry analysis, Tillster equips brands with actionable insights and proven strategies to navigate the dynamic restaurant landscape, ushering in a new era of dining experiences. Serving over 100 global and regional brands, including Burger King, Jollibee, and Baskin-Robbins, Tillster is a trusted partner in driving success in the industry.
Beyond providing solutions, Tillster fosters a collaborative community of industry leaders, facilitating the exchange of ideas and insights. With a commitment to empowering restaurants to overcome challenges, embrace technology, and achieve greater profitability, Tillster remains at the forefront of innovation in the evolving dining landscape.
Steph
Company Specialist at Welcome to the Jungle
Insights
8% employee growth in 12 months
Company
Funding (last 2 of 4 rounds)
Mar 2010
$14.5m
EARLY VC
Sep 2004
$12.5m
SERIES C
Total funding: $33.8m
Company benefits
- Equity: All Employees within the U.S. are eligible to participate in the Stock Option Plan
- Health Benefits: All full-time, regular employees and their dependents are eligible for medical, dental, vision and FSA benefits. Additional health benefits include Healthcare and Dependent Care reimbursement programs, Employee Assistance Program ("EAP") and Optum Care 24-hour confidential medical counselling services
- Holidays: The company observes ten (10) paid holidays per calendar year
- Paid Time Off (PTO): Full-time, regular employees earn 15 days of PTO in the first 12-months of continuous service, and 22 days in subsequent years. Eligible part-time employees can earn pro-rated PTO
- Retirement: Effective with your employment start date, you will be eligible to participate in the 401(k) Plan
- Education, Learning & Development: We offer college tuition and education assistance programs; LinkedIn Learning courses; and ongoing learning and development opportunities
Company HQ
Sawtelle, Los Angeles, CA
Leadership
Paul Sidlo
(Founder)Graduated from Ohio State University with a BA in Communications. Previous Founder and Executive Creative Director at REZN8, and CMO at XNRGI.
Share this job
View 5 more jobs at Tillster