Product Analytics Manager, Cleo
EWA
+ Equity
More information about location
AI personal finance assistant
Posted today
AI personal finance assistant
201-500 employees
Posted today
+ Equity
More information about location
201-500 employees
Company mission
Our mission is to change the world’s relationship with money.
Role
Who you are
- Extensive analytics experience: You have 7+ years experience in a data/analytics field. You have previously improved user product engagement through data-driven insights and experimentation, and have linked those improvements to commercial results. Exposure to and familiarity with ML predictive modelling is a bonus, but not required
- Leadership and managerial experience: Experience leading a high-performing team of at least 2 analysts. You set a high bar in technical skills and using insight to influence strategy
- Impact-focussed: You are skilled at influencing decisions through data storytelling. You guide your team to build frameworks of what is really important for success of the product and produce timely insights that impact decision-making and drive success
- Knowledge of experimentation and statistics: Experience conducting large scale A/B experiments that involve big changes to user value propositions, and interpreting results to drive product and business decisions. A solid understanding of statistics as applied to analytics (e.g. experimentation, geo-lift, synthetic control). Python and ML-analytic skills are a bonus
- Metrics and initiative sizing: Strong track record in using analytics to help teams succeed. You know how to help teams pick the right success metric and decompose that metric into growth levers. You work closely with senior stakeholders to ensure rapid feedback cycles on decision-making
- Data foundations: You have worked end-to-end across the data pipeline and understand best-practices in defining effective tracking, data modelling, and building self-serve dashboards
- Standard setter: You’re someone who raises standards, with proven impact in contributing to the capabilities of a data team
- Cross functional collaboration: You have previously worked closely with Commercial or Credit teams and have plenty of experience understanding how to translate product metrics into commercial impact. You understand the dynamic of cross-functional squads and how analytics can contribute in such teams. Previous collaboration with ML engineering or data science is a bonus
- We are looking for a self-starter, focused on results, with demonstrated success in utilising insight to drive the success of a product
What the job involves
- As part of the pillar leadership team in EWA (short for Earned Wage Access) - alongside managers in product, engineering, credit, commercial and design - you will play a strategic decision-making role in Cleo’s key revenue-driving product.
- Your deep understanding of user behaviour, our machine learning models and key product & commercial metrics will make you an integral part of the team delivering the next generation of the EWA product; ensuring that we deliver the right amount, at the right time, to the right users. EWA is a product used by 78% of the Cleo user base, guaranteeing that you’ll be right at the heart of decisions that impact the entire business
- You will line manage 2 (senior and lead level) Product Analysts. But this is not just a managerial role; you remain hands on! You will deliver high-impact analytics covering your pillar and cross-squad opportunities, driving company visibility into how our users interact with and benefit from EWA as well as how we can best drive and prioritise improvements to the EWA experience
- Work with EWA pillar leadership to build a discovery roadmap and ensure we make data-driven decisions to improve the core EWA experience of “right amount, right time, right repayment” for our users. Additionally, use analytics to play a key role in shaping the next generation of the EWA experience; validating hypotheses early and enabling rapid product development
- Set best practices and support the team in OKR planning, setting a standard for how to prioritise initiatives on the product roadmap
- Oversee the A/B testing calendar for the pillar and ensure best practices are followed to enable robust measurement (while balancing the need to move quickly)
- People-manage those in the team, promoting their performance and development
- Oversee the workload and strategy of the analysts in the pillar, ensuring your team is motivated, fulfilled, and driving impact
- Proactively deliver high-impact analysis that directs pillar-wide product roadmapping
- Deep dive into key metrics to ensure we fully understand trends and root causes
- Continually surface import insights through pillar-level dashboards and alerting
- Be an advocate for analytics and A/B test best-practices, constantly pushing the data chapter forward in this area
- Work with Analytics Engineering to prioritise data modelling needs in your area as well as directly contributing to our transformed data codebase
- Enable continuous discovery and timely insights. You will coordinate discovery roadmaps and regular insights sessions, build self-serve dashboards, and facilitate an understanding of metric drivers amongst senior leadership
Our take
People are increasingly not satisfied with the products being offered by traditional banks, which have proven slow to react to the needs of younger consumers who expect more from their everyday experiences.
Cleo was one of the first companies to make great use of chatbots that sit within Facebook's messenger app. This chatbot-first approach and Gen Z user base have given it strong virality. It now has millions of registered users, 99% of which are based in the US, leading to a decision to take a year break from the UK market to focus on its US Gen Z customers. And after a successful year in the US its now eyeing up a return to the UK.
Its Series C funding will help the company to double down in the US, where it will make a significant increase in employee headcount, and enable Cleo to maintain and expand its service during an economic downturn.
Financial advice delivered via bots is a crowded space, so Cleo benefits from having a strong brand presence. It has gone for very bold, fun, Gen Z-focused messaging which helps it to stand out from competitors such as Emma, Plum, and Chip.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 5 rounds)
Jun 2022
$80m
SERIES C
Dec 2020
$44m
SERIES B
Total funding: $137.5m
Company benefits
- Learning and development
- Mental health support
- Agile working
Company values
- Make it Happen
- No bullsh*t
- Learn at Speed
- Bring Good Vibes
Company HQ
London, UK
Leadership
Barnaby Hussey-Yeo
(Founder & CEO)Previously a Data Scientist at Wonga, one of the companies that pioneered the smart use of data for loan decisions. Joined Entrepreneur First where Cleo was formed.
Diversity, Equity & Inclusion at Cleo
Annie Jackson (Head of Talent )
- We’ve set up an internal committee of truly passionate people that are dedicated to ensuring Diversity and Inclusion is embedded in how we all operate as a team. We agree on meaningful actions, and get on with implementing them. We have three main focuses right now, which are:
- 1) Improving SocioEconomic diversity across the company
- 2) Increasing the number of women in Leadership roles
- 3) More community outreach
- Check out our 2022 Diversity and Inclusion report, here: https://web.meetcleo.com/blog/cleo-diversity-equity-and-inclusion-report-2022
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