Design Lead, Top Hat
Interactive software for higher education
Open for applications
Interactive software for higher education
201-500 employees
Open for applications
201-500 employees
Company mission
To empower educators to engage students and unleash their potential.
Role
Who you are
- We’re looking for someone who thrives at the intersection of vision and execution, equally comfortable guiding brand identity at the big-picture level and rolling up their sleeves to deliver exceptional design
- 7+ years of professional design experience
- Proven experience in a leadership capacity (managing, mentoring, or providing art direction to designers, freelancers, or direct reports)
- Strong portfolio showcasing excellence in brand, marketing, and visual design across multiple mediums
- Proven ability to set creative direction while remaining hands-on in execution
- Experience using AI-powered design or creative tools and an interest in experimenting with new technologies to enhance creative output
- Strong organizational skills with experience managing creative workflows and timelines
- Demonstrated experience in strategically managing complex, cross-functional projects with defined timelines and deliverables
- Excellent communication skills and the ability to collaborate with diverse stakeholders
- A passion for building and evolving brands that connect with audiences
What the job involves
- Top Hat is looking for a creative Design Lead to shape, elevate, and oversee the full expression of our brand across every channel
- This role is both strategic and hands-on: you’ll set the creative direction, mentor the design function, shape design workflows, and collaborate across teams, all while producing polished, high-impact work yourself
- You’ll embrace AI-powered tools, experimenting with new technologies to streamline workflows, push creative boundaries and uncover fresh ways to bring ideas to life!
- Provide creative direction and mentorship to the design function, setting performance standards and fostering a culture of excellence
- Lead creative direction across all marketing and brand initiatives, ensuring consistency and alignment with company strategy
- Strategically plan, prioritize, and manage the creative project pipeline, ensuring high-quality, on-time execution of all creative assets and campaigns
- Conceptualize and design assets for digital, social platforms, sales enablement, events and more
- Own and project manage creative workflows, timelines, and deliverables, ensuring high-quality, on-time execution
- Collaborate cross-functionally with Marketing, Web Development, Product, Engineering, and Revenue teams to translate business needs into compelling creative solutions
- Explore and apply AI-powered creative tools to elevate design output and workflows
- Provide art direction and feedback to freelancers and partners
- Champion the brand voice and visual identity, ensuring consistency across all channels and touchpoints
- Stay current on design trends, AI-powered tools, and best practices to continually raise the creative bar
Application process
- For further consideration, please provide us with your portfolio of work to showcase what you've done!
Our take
Top Hat is at the apex of two major trends in education: the digitisation of platforms for content and the rising costs of higher education for students. By digitising work largely created by professors, Top Hat has delivered engaging content at lower cost for students across Canada and North America.
Where traditional publishers rely on analogue processes to provide high-quality but largely unengaging, uninteractive and expensive textbooks, Top Hat markets the platform to professors to publish their own interactive multimedia online textbooks. This gives them a cut and builds a holistic student experience on top.
The product has now had so much success that Top Hat’s strategy has evolved to include buying those conventional publishers of postsecondary course materials. This means the company can shift those quality materials into digitally distributed versions and make them available on a subscription basis.
Steph
Company Specialist at Welcome to the Jungle
Insights
12% employee growth in 12 months
Company
Funding (last 2 of 8 rounds)
Feb 2021
$130m
SERIES E
Feb 2020
$55m
SERIES D
Total funding: $234.9m
Company benefits
- Professional learning and development for all role levels
- The latest and greatest technology to do your job
- An awesome and welcoming Toronto HQ
- Competitive benefits and health/lifestyle spending accounts
- A management team focused on performance, growth, engagement and connection
- Employee-led, exec sponsored employee resource groups
Company HQ
Downtown Toronto, Toronto, ON
Leadership
Maggie (Moylan) Leen
(CEO & CMO)Formerly VP of Marketing and Communications, Medical and Healthcare at Adtalem Global Education. Also spent 14 years at Pearson and 2 years at Community Advocates.
Salary benchmarks
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