Senior Product Marketing Manager, HP Enterprise
$135.5-275k
2 days a week in office (San Jose, CA)
Global edge-to-cloud company
Be an early applicant
Global edge-to-cloud company
1001+ employees
Be an early applicant
$135.5-275k
2 days a week in office (San Jose, CA)
1001+ employees
Company mission
To help customers use technology to turn ideas into value, and empower them to transform industries, markets and lives.
Role
Who you are
- BA or BS in Marketing or related field; MBA preferred
- Experience: 7+ years of product marketing experience in one or more of the following domains: infrastructure monitoring, application performance monitoring (APM), cloud-native observability, or AIOps
- Technical Knowledge: Strong understanding of hybrid IT environments, observability tools, and AI-driven solutions for IT operations
- Marketing Expertise: Proven track record of developing go-to-market strategies and crafting compelling product narratives
- Collaboration Skills: Ability to work cross-functionally and build strong relationships with product, sales, and marketing teams
- Acknowledged mastery of marketing principles, practices, tactics and tools
- Ability to manage advertising/direct marketing/ research vendors
- In-depth understanding of the industry, offering categories and company offerings/ strategy
- Strong project and budget management skills
- Excellent written/oral communications
- Strong analytical skills
- Excellent interpersonal skills
- Ability to build, manage and influence virtual teams
- Exceptional negotiating skills
- Ability to interface effectively with all levels of management and functional disciplines, both within and outside the company
- Strong influencing and consensus-building skills
- Conflict-resolution skills
- Additional Skills: Accountability, Accountability, Action Planning, Active Learning, Active Listening, Bias, Business, Business Planning, Coaching, Commercial Acumen, Computer Literacy, Creativity, Critical Thinking, Customer Insights, Data Analysis Management, Data Collection Management (Inactive), Data Controls, Design Thinking, Empathy, Follow-Through, Growth Mindset, Intellectual Curiosity (Inactive), Long Term Planning, Managing Ambiguity, Market Analysis {+ 5 more}
What the job involves
- As a Senior Product Marketing Manager at HPE OpsRamp, you will play a pivotal role in driving go-to-market strategies, crafting compelling messaging, and enabling sales teams to effectively position our solutions
- You will act as the bridge between product management, sales, customer success, and marketing, ensuring our solutions resonate with target audiences and solve real-world challenges faced by IT operations teams globally
- This role combines strategic thinking with execution, requiring you to collaborate across teams
- Product Positioning and Messaging: Develop clear and compelling product positioning that highlights the value of HPE OpsRamp solutions in infrastructure monitoring, cloud-native observability, and AIOps. Create and maintain messaging frameworks tailored to target personas, industries, and use cases
- Go-to-Market Strategy: Define and execute go-to-market strategies for existing and new product offerings. Collaborate with cross-functional teams, including product management, engineering, and sales, to align marketing plans with product roadmaps and business objectives
- Content Creation: Produce high-impact marketing collateral, including value propositions, presentations, solution briefs, whitepapers, case studies, and blogs. Partner with demand generation teams to create campaign assets such as landing pages, reports, and webinars
- Market Research and Competitive Analysis: Conduct market research to identify trends, customer pain points, and competitive insights. Translate research findings into actionable recommendations for product positioning and differentiation
- Sales Enablement: Develop sales enablement tools, such as battle cards, product training materials, and objection-handling guides. Partner with sales teams to ensure they are equipped to effectively communicate product value to customers
- Customer Advocacy: Work closely with customer success teams to identify and showcase customer success stories. Leverage customer feedback to refine messaging and influence product roadmap decisions
- Drive/execute/evaluate marketing strategies and tactics that drive demonstrable revenue, share gains and customer/partner engagement
- Strong partner to sales in key account acquisition/ development
- Complexity: High – Deals with highly complicated strategic/tactical issues; interfaces with senior marketing management, senior cross-functional/cross- organizational management, senior marketing partner management and end customers
Our take
Hewlett Packard Enterprise is a global edge-to-cloud company that delivers unique technology solutions. The company enables its clients to unlock value from all of their data, providing actionable insights that accelerate business outcomes.
Founded in 1937, the company has grown to become one of the world’s leading enterprise technology companies. Among its offerings are cloud services, high-performance computing & AI, Intelligent Edge, and storage – to help with business model development, engagement, performance, and more.
HP Enterprise has been incredibly focused on the optimization of its current offerings as well as setting the standard of future innovation with its ever-expanding portfolio. For example, its HPE Machine Learning Development System (launched in April 2022) removes barriers traditionally seen when incorporating AI and ML into products and services, enabling companies to realize the full potential of AI.
With its range of product announcements and launches (including HPE ProLiant Gen11 and HPE GreekLake) coupled with its strategic partnerships and acquisitions, HP Enterprise is well set to lead the next generation of enterprise software solutions.
Steph
Company Specialist at Welcome to the Jungle
Insights
11% employee growth in 12 months
Company
Company benefits
- Competitive base pay and benefits
- The chance to earn an annual bonus based on performance
- Recognition for your contributions, and potential participation in long-term incentives like annual equity awards
- Subsidized health insurance, retirement programs and paid time off, including an industry-leading maternity and paternity leave package
- A hybrid, flexible work model that ensures connectivity, a commitment to our culture and continued impact for team members
- Opportunities for personal and professional development to help you reach your career goals
Leadership
Antonio Neri
(President & CEO)Previously served as the company's Executive VP before becoming the President & CEO. Worked at HP in a number of roles, including Senior VP and General Manager.
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