Data Scientist, Runna
Marketing
£80-95k
2-3 days a week in office (Vauxhall, London)
Tailored running training plans
Job no longer available
Tailored running training plans
101-200 employees
Job no longer available
£80-95k
2-3 days a week in office (Vauxhall, London)
101-200 employees
Company mission
To make running training effective, enjoyable and easy for everyone.
Role
Who you are
- 3+ years of experience in data science, with a focus on marketing analytics or a similar role
- Strong statistical analysis and modeling skills. Experience with A/B testing, cohort analysis, and predictive modeling techniques
- You’ve had experience or lead the development of a pLTV model
- Proficiency with Python programming
- Proficiency with SQL and experience with relational databases (e.g. Amazon Redshift, Snowflake) and bonus points if you have experience with NoSQL databases (e.g. DynamoDB), and graph databases (e.g. Amazon Neptune)
- Familiarity with analytics tools across the modern data and MarTech stack (e.g. SQL, python, Jupyter Notebooks, BI tools, Google Tag Manager, Mixpanel, Looker)
- Understanding of digital marketing channels, metrics, and strategies. Experience analysing data from various marketing platforms (e.g., Meta, Google Ads, Google Analytics)
- Ability to translate complex data insights into clear, actionable recommendations for non-technical stakeholders
- Analytical and detail-oriented, with a commitment to producing high-quality work
- Able to work within a highly-skilled engineering team in a fast-paced, iterative environment
Desirable
- Are able to quickly pick up new skills when necessary or are happy to step outside your comfort zone to try something new – such as implementing tracking pixels, building data pipelines, or stitching data together across disparate data sources
- Have experience working with a B2C subscription business model
- Have a strong interest in the health/fitness technologies
What the job involves
- We are looking for a talented, hands-on, and experienced problem solver to join our highly skilled cross-functional engineering team as our first Data Scientist focusing on Marketing Analytics
- In this role, you will work closely with our growth, product, and engineering teams to analyze user behaviour, optimise marketing strategies, and drive data-informed decisions that enhance user acquisition and retention
- You will collaborate directly with our Head of Growth and CTO to help shape the future of Runna, receiving support throughout this exciting journey
- Data Modelling: Help develop and optimise predictive models to forecast user engagement and lifetime value. These models will guide our decision making, helping us acquire the right users and maximise ROI
- Marketing Measurement: You will have full ownership of our marketing measurement strategy from attribution modeling to incrementality testing – ensuring we have a crystal-clear view of what drives performance across our marketing mix
- Data Analytics: Analyse large datasets to extract actionable insights on user behaviour, marketing campaign performance, and customer segmentation
- Marketing Optimisation: Collaborate with the performance marketing team to design and evaluate A/B tests, Lift Studies and Incrementality testing that will optimise customer acquisition channels, and improve conversion rates. Provide data-driven recommendations to enhance marketing ROI
- Continuous Improvement: Stay abreast of industry trends, emerging technologies, and best practices in data science and marketing analytics. Propose and implement improvements to existing data processes and methodologies, working with engineering to drive automation
- Frontend: React Native (iOS and Android), Typescript, GraphQL (Apollo Client), Fastlane, SwiftUI (Apple Watch), Maestro E2E tests
- Backend: Serverless (AWS), Lambdas (NodeJS & Python), AWS AppSync, DynamoDB, S3, SQS, SNS, EventBridge, SageMaker, Postman API tests
- All the other good stuff: Sentry, GitHub Actions, Intercom, Mixpanel, RevenueCat, App Store Connect / Play Store, Google Tag Manager
Salary benchmarks
Our take
As a way to keep fit, running has shot up in popularity in recent years, partially due to accessibility, especially during the pandemic. But for those who want to take running to the next level – whether that be a 5K or a marathon – it can be difficult to know where to start in terms of a training plan. Runna supplies an app with personalised training plans for all types of runs, to help people achieve their running and fitness goals.
Runna was founded in 2020 by running enthusiasts for running enthusiasts, in response to the lack of tools – save paying a professional trainer – available to help runners train. Although there is a wealth of day-to-day running apps available, where Runna stands out is in providing training plans for specific races, which can be distinguished by distance and goal time. In addition, it does this whilst maintaining a sense of community, which has proven to be a popular feature amongst other running apps, and still caters to a range of experience levels.
Runna has since consistent subscriber growth since its launch, serving thousands of users globally. The company plans to build and scale into the future, reach more customers, and expand its team.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 3 rounds)
Nov 2023
$6.8m
SEED
Dec 2022
$2.6m
SEED
Total funding: $10.3m
Company benefits
- Own a part of Runna: We want you to own a part of the company you're building. Everyone who joins Runna receives a generous stock options package
- Grow with us: As one of our early hires, you'll have a unique opportunity to shape and influence Runna's product and culture from the beginning
- Learn and develop: We work with all of the latest tools and technologies so you can learn at the cutting edge of product development
- Team socials: We're a friendly bunch and like to make work-like fun, whether that's lunches and dinners or our bi-weekly team run
- Paid vacation: We want people to take time off to rest and rejuvenate. Runna offers 25 vacation days + bank holidays
- Tools: You'll receive all new equipment including a laptop, running watch of your choice, and anything else you need to do your best work
- Get paid to Run(na): We have a dedicated hour block each week where you'll get paid to run! Whether you want to build up to your first 5k or do that tough intervals sessions it's up to you!
- Enhanced family care: 3 months fully paid when you welcome a new Runna into the family, as well as fertility support & a host of other benefits
Company HQ
Vauxhall, London, UK
Leadership
Dom Maskell
(Co-Founder and CEO)Previously an Officer Cadet at the RAF and worked both as a Business Analyst and later Product Manager at McKinsey & Company.
Ben Parker
(Co-Founder & Head Coach)Former Personal Trainer and Running Coach. Owned Ben Parker Fitness. Previously a Spin & Pilates Class instructor at Roehampton Club, and Activities Manager at Mark Warner.
Walter Holohan
(CTO)Initially joined Runna as a Technical Lead before being promoted to CTO. Prior to Runna, they were a React Native Developer at 11:FS, a Full Stack Engineer at Nationwide Building Society and a Director at Spartn.
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