Key Account Manager, The Orchard
Editorial & Marketing Partnerships
3 days a week in office
Music distribution and licensing
Job no longer available
Music distribution and licensing
1001+ employees
Job no longer available
3 days a week in office
1001+ employees
Company mission
To be a technology-driven leader in music distribution and artist & label services.
Role
Who you are
- Several years of business experience within the german music industry (Sales, Marketing, Promotion)
- You are a native or fluent speaker of the German language as well as English. Excellent written German & English skills
- A Passion & Enthusiasm for Music
- Talent in understanding an artist DNA and promoting music
- Finished Study in Marketing, Media or Music
- High Affinity for digital music consumption, the german streaming market, Digital Marketing & Social Media
- Very Good Presentation Skills
- Structured, efficient & analytic way of working
- Ability to act on own initiative
- You are able to be in our Berlin office 3 days per week
What the job involves
- As part of our German Editorial & Marketing Partnerships Team you will be responsible for managing relationships with local streaming services securing playlist placements, interviews, content captures, Out-Of-Home (OOH) and other support for the artist and label partners of The Orchard
- You will work directly with our local and international teams across our extensive catalog of labels and artist projects and will be a key member to drive success on the services you manage
- Account manage local key retailers (such as Spotify, Amazon, Apple etc.). Spanning systemic & individual (playlist) pitches to editorial teams to in depth marketing plans on a project basis and negotiations with marketing teams
- Build strong relationships with the people you are enthusiastically promoting our repertoire to
- Develop creative solutions across marketing projects, services and internal workflow
- Represent The Orchard GSA in meetings with current and prospective clients being an ambassador for service we provide as well as a source of knowledge and insight into the digital market
- Work closely with the local and international teams within The Orchard and drive streams & sales in the GSA market
Our take
The Orchard has spent 25 years offering independent artists a comprehensive set of music services, including marketing, sales, YouTube monetisation, and distribution and licensing across over 40 worldwide markets. The company has spent nearly a decade of that time operating as a subsidiary of Sony Music.
The addition of YouTube monetisation services a decade ago was a smart move for The Orchard - even if it’s landed the company in some hot copyfraud water for what some criticise as an overzealous approach to copyright infringement claims. It means that artists with The Orchard have more tools in their arsenal to combat the rise of streaming services, which have put independent artists in a difficult position regarding monetisation.
If the company wants to continue providing the best service for independent artists, however, it may need to be more proactive in accommodating new and highly influential trends in music marketing. TikTok, for example, has become a major tool for generating exposure, and many artists are experimenting independently with NFTs. The industry is moving at light speed, and The Orchard may need to pick up its pace to continue attracting independent talent.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
7% employee growth in 12 months
Company
Company benefits
- You join an inclusive, collaborative and global community where you have the opportunity to fuel the creative journey
- A modern office environment designed to foster productivity, creativity, and teamwork
- An excellent range of benefits, like private medical cover, a generous pension scheme, life assurance and income protection, plus loads of music biz perks
- We invest in your professional growth & development
Company HQ
NoHo, New York, NY
Leadership
Richard Gottehrer
(Founder & Chief Creative Officer)An original founder of the company back in 1997.
Salary benchmarks
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