Growth Marketing Manager, Kahoot!
Enterprise
Game-based learning platform
Open for applications
Game-based learning platform
201-500 employees
Open for applications
201-500 employees
Company mission
To make learning awesome. We do this by creating engaging and impactful experiences for our users, and through our vision of building the leading learning platform in the world.
Role
Who you are
- If you are a proactive, analytical marketing professional who thrives on creating comprehensive marketing strategies that bridge sales and marketing efforts, we have an exciting opportunity for you to drive our enterprise customer acquisition
- 5+ years of experience in B2B marketing with sales teams and senior stakeholders and managing the marketing-sales funnel from MQL to Opportunity
- Proven track record of driving, reporting and improving marketing and sales results through account-based marketing and lead generation, preferably in the B2B SaaS industry
- Adavanced knowledge in marketing automation, CRM, performance marketing and outreach tools such as Hubspot and LinkedIn Sales Navigator
- Experience in driving, overseeing and evaluating organic and paid campaigns and collaborating with external partners and agencies incl. relevant tools such as Google Ads, LinkedIn Ads etc
- Analytical with advanced commercial understanding of lead stages, KPIs, and campaign performance and conversion
- A good understanding of and passion for technology/Edtech and customer experience and sales is a must
- Demonstrated project management experience
- Proactive, self-driven, well-organized and energized by a performance- and result-oriented environment
- Excellent English communication skills
- Bachelor's or Master’s degree in marketing, business administration, branding or similar
- Proven ability to think holistically and strategically and execute methodically
What the job involves
- Are you passionate about driving B2B enterprise growth through strategic marketing initiatives? Join our Large Accounts team as a Growth Marketing Manager, Enterprise and unleash your ability to generate high-impact marketing campaigns that convert
- As a Growth Marketing Manager, Enterprise, you will be the strategic link between our sales team and marketing efforts, focusing on building our B2B enterprise customer base through targeted account-based marketing and lead generation. You will own the end-to-end campaign process, from strategic planning to execution and comprehensive reporting
- You will own and follow up on key performance indicators for our B2B campaigns and report on relevant areas, including stages and conversions within the marketing-sales funnel, from MQLs over to SQLs and opportunities
- Develop and implement integrated inbound and outbound, account-based marketing campaigns targeting large enterprise accounts, aligning closely with sales team objectives
- Design and execute both organic and paid marketing campaigns to drive awareness, engagement, and conversion for different verticals, markets and teams
- Manage full campaign lifecycle, including planning, budgeting, implementation, and performance tracking
- Create detailed campaign reports and analytics to demonstrate ROI to inform future strategic decisions and implement data-driven optimizations
- Collaborate cross-functionally with sales, product, CX and leadership teams to ensure campaign alignment with business goals
- Utilize marketing automation tools to optimize lead generation, nurturing, and conversion strategies
- Proactively identify and test new opportunities, initatives and tools to continuously optimize campaign effectiveness
- Develop targeted and scalable content and messaging frameworks for enterprise campaigns based on best practices and learnings
- Work closely and implement streamlined processes with sales and commercial excellence teams to create and train teams in for account-based outreach activities
- Create quarterly campaign plans and report on key KPIs in alignment with sales and revenue targets
Our take
Kahoot! is a global leader in education technology, known for turning learning into a game. Originally popular in classrooms, the platform now reaches over 200M participants worldwide, across schools, businesses, and even social settings, thanks to its vast library of interactive, gamified content.
After securing a strong presence in the US, including the acquisition of Cleer in 2021, Kahoot! is now focused on expanding across the Asia-Pacific region,. In 2024, it launched a dedicated APAC team and began localising its platform for countries like Indonesia, Thailand, and Japan, where more than a million teachers are already using it.
Backed by major investors including Goldman Sachs Asset Management and the LEGO family's Kirbi, Kahoot! is investing in long-term growth. With this strong momentum on thein both Western and emerging markets, it's well places to keep shaping the future of fun digital learning.
Steph
Company Specialist at Welcome to the Jungle
Insights
30% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Oct 2019
$21.9m
GROWTH EQUITY VC
Oct 2018
$15.4m
SERIES C
Total funding: $75m
Company benefits
- Insurance and pension contribution
- Lunch contribution
- Equity program
- Home broadband allowance
- Friendly, international environment and afterwork activities
- Subsidized wellbeing initiatives
- Mobile subscription
Company HQ
Sentrum, Oslo, Oslo
Leadership
Åsmund Furuseth
(Co-Founder & CPO)Has a Master of Science Degree in Physics from the Norwegian University of Science and Technology. Previously ran a wind turbine technology company called ChapDrive.
Previously, Eilert spent over 7 years at Visma in various Directorial roles. Prior to that, they were a Managing Director at e-conomic.
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