Growth Marketing Manager, Kahoot!
Enterprise
Game-based learning platform
Job no longer available
Game-based learning platform
501-1000 employees
Job no longer available
501-1000 employees
Company mission
To make learning awesome by creating engaging and impactful experiences for its users.
Role
Who you are
- If you are a proactive, analytical marketing professional who thrives on creating comprehensive marketing strategies that bridge sales and marketing efforts, we have an exciting opportunity for you to drive our enterprise customer acquisition
- 5+ years of experience in B2B marketing with sales teams and senior stakeholders and managing the marketing-sales funnel from MQL to Opportunity
- Proven track record of driving, reporting and improving marketing and sales results through account-based marketing and lead generation, preferably in the B2B SaaS industry
- Adavanced knowledge in marketing automation, CRM, performance marketing and outreach tools such as Hubspot and LinkedIn Sales Navigator
- Experience in driving, overseeing and evaluating organic and paid campaigns and collaborating with external partners and agencies incl. relevant tools such as Google Ads, LinkedIn Ads etc
- Analytical with advanced commercial understanding of lead stages, KPIs, and campaign performance and conversion
- A good understanding of and passion for technology/Edtech and customer experience and sales is a must
- Demonstrated project management experience
- Proactive, self-driven, well-organized and energized by a performance- and result-oriented environment
- Excellent English communication skills
- Bachelor's or Master’s degree in marketing, business administration, branding or similar
- Proven ability to think holistically and strategically and execute methodically
What the job involves
- Are you passionate about driving B2B enterprise growth through strategic marketing initiatives? Join our Large Accounts team as a Growth Marketing Manager, Enterprise and unleash your ability to generate high-impact marketing campaigns that convert
- As a Growth Marketing Manager, Enterprise, you will be the strategic link between our sales team and marketing efforts, focusing on building our B2B enterprise customer base through targeted account-based marketing and lead generation. You will own the end-to-end campaign process, from strategic planning to execution and comprehensive reporting
- You will own and follow up on key performance indicators for our B2B campaigns and report on relevant areas, including stages and conversions within the marketing-sales funnel, from MQLs over to SQLs and opportunities
- Develop and implement integrated inbound and outbound, account-based marketing campaigns targeting large enterprise accounts, aligning closely with sales team objectives
- Design and execute both organic and paid marketing campaigns to drive awareness, engagement, and conversion for different verticals, markets and teams
- Manage full campaign lifecycle, including planning, budgeting, implementation, and performance tracking
- Create detailed campaign reports and analytics to demonstrate ROI to inform future strategic decisions and implement data-driven optimizations
- Collaborate cross-functionally with sales, product, CX and leadership teams to ensure campaign alignment with business goals
- Utilize marketing automation tools to optimize lead generation, nurturing, and conversion strategies
- Proactively identify and test new opportunities, initatives and tools to continuously optimize campaign effectiveness
- Develop targeted and scalable content and messaging frameworks for enterprise campaigns based on best practices and learnings
- Work closely and implement streamlined processes with sales and commercial excellence teams to create and train teams in for account-based outreach activities
- Create quarterly campaign plans and report on key KPIs in alignment with sales and revenue targets
Our take
Kahoot! is a global leader in education technology, known for turning learning into a game. Originally popular in classrooms, the platform now reaches over 200 million participants worldwide across schools, businesses, and even social settings - thanks to its vast library of interactive, gamified content.
After securing a strong presence in the US, including the acquisition of Cleer in 2021, Kahoot! has since focused on expanding across the Asia-Pacific region. In 2024, it launched a dedicated APAC team and began localising its platform for countries like Indonesia, Thailand and Japan, where more than a million teachers are using it.
Kahoot! is backed by major investors including Goldman Sachs Asset Management and the LEGO family's Kirbi. The company is investing in long-term growth, and recently announced a new leadership team that will head up its next phase focused on product innovation and market expansion.
Steph
Company Specialist at Welcome to the Jungle
Insights
30% employee growth in 12 months
Company
Funding (last 2 of 6 rounds)
Oct 2019
$23.4m
GROWTH EQUITY VC
Oct 2018
$15.4m
SERIES C
Total funding: $76.5m
Company benefits
- Insurance and pension contribution
- Lunch contribution
- Equity program
- Home broadband allowance
- Friendly, international environment and afterwork activities
- Subsidized wellbeing initiatives
- Mobile subscription
Company HQ
Sentrum, Oslo, Oslo
Leadership
Åsmund Furuseth
(CPO & Co-Founder)Has a Master of Science Degree in Physics from the Norwegian University of Science and Technology. Previously ran a wind turbine technology company called ChapDrive.
Previously, Eilert spent over 7 years at Visma in various Directorial roles. Prior to that, they were a Managing Director at e-conomic.
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