EverPro Marketing Automation Manager, EverCommerce
$75-85k
+ Employee Stock Purchase Program
More information about location
Integrated SaaS solutions
Open for applications
Integrated SaaS solutions
1001+ employees
Open for applications
$75-85k
+ Employee Stock Purchase Program
More information about location
1001+ employees
Company mission
To transform commerce for the service economy.
Role
Who you are
- This person will have experience working within marketing automation platforms and understand how data sources are used to create customized and personalized messaging
- You must have the ability to be very organized and communicate effectively to varying levels of expertise in lifecycle marketing
- You have a passion to collaborate with us to deliver the right message at the right time to the right person
- 3-4 years of experience in marketing automation, customer marketing, marketing operations, or related field, preferably in SaaS software and/or B2B marketing
- Successful track record of building and executing lifecycle marketing campaigns, including measuring and delivering on performance targets using with HubSpot, Pardot, Eloqua, Acoustic, and/or Marketo
- Previous experience working with multiple brands
- Understand the basics of Salesforce or other CRMs and how they integrate with Marketing Automation Platforms
- Strong analytical skills and attention to detail
- Advanced knowledge of HTML/CSS and Photoshop
- Solid project management skills - ability to provide clear direction and planning, while working with cross-functional teams
- Natural curiosity and out-of-the-box thinker
- Strong verbal and written communication skills
- Strong attention to detail
What the job involves
- The EverPro business within EverCommerce offers business management solutions that help home and field service small businesses work more efficiently and improve every touchpoint with their customers
- Software solutions customized for field services, landscaping, pest and lawn, remodeling and roofing help these businesses with everything from scheduling and tracking jobs, to quoting, invoicing and payments processing, to customer relationship, review and reputation management
- The Marketing Automation Manager will own the execution of the day-to-day tasks
- You will assist in driving business growth and lifelong brand advocates across our 50+ portfolio companies
- Assisting with the end-to-end management and execution of lifecycle marketing programs, including campaign ideation, creation, deployment, testing, optimization, analysis and reporting
- Collaborating with the content team to create unique and compelling content, calls-to-action, and landing pages that align with best practices
- Performing day-to-day lifecycle marketing activities including, but not limited to, campaign set-up, segmentation, scheduling, QA testing, tagging and deployment of one-time, recurring, triggered, dynamic content-driven campaigns and adherence to compliance regulations
- Executing changes and optimizations to our existing automated campaigns as well as developing new automated campaigns based on customer insights
- Troubleshooting technical issues related to HTML templates, list segmentation, automation flows, lead scoring, and all other aspects associated with email and campaign execution
- Working alongside the digital/demand teams to execute optimizations in the marketing & sales funnel
- Assisting in integrations including, but not limited to: Zoom, Facebook, Go to Webinar, RingLead, and Salesforce
- Upholding lifecycle marketing best practices to ensure best-in-class campaigns are in market
- Participating in projects with cross-functional stakeholders
Our take
Denver-based EverCommerce is a service commerce platform that offers vertically tailored SaaS solutions for more than half a million global service-based SMBs. Its goal is to accelerate digital transformation across various industries within the service economy, which has proved to have done when considering its recent growth in customers.
The company, which specializes in Home Services, Health Services and Fitness & Wellness Services, serves to accelerate growth, streamline operations and increase retention. By automating these processes, EverCommerce enables clients to focus on simply growing their businesses. Despite increased macroeconomic headwinds in recent years, affecting the marketing services solutions, the company still delivers double-digit growth and solid profitability.
In 2021, EverCommerce acquired DrChrono and through this both companies are able to share their commitment to helping SMEs thrive. In fact, EverCommerce has become somewhat of a beast in its trade having acquired almost 30 companies, multiple in each year. This has enabled it to adopt a broad array of features to offer its growing customer base
Freddie
Company Specialist at Welcome to the Jungle
Insights
2% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Jan 2020
$20m
GROWTH EQUITY VC
Apr 2017
$12m
SERIES A
Total funding: $36.2m
Company benefits
- Flexibility to work where/how you want – in-office, remote, or hybrid
- Robust health and wellness benefits, including an annual wellness stipend
- Continued investment in your professional development through Udemy
- 401k with company match
- Flexible and generous paid time off
- Employee Stock Purchase Program
Company HQ
River North Art District, Denver, CO
Leadership
Matthew Feierstein
(President & COO)Former President at PaySimple. They were also the COO at Pronto.
Chris Alaimo
(CTO)They have extensive history as a VP of Engineering at various companies. Former CTO at PaySimple.
Eric Remer
(CEO)Co-founded I-Behavior, Conclave Group LLC and PaySimple.
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