Coinbase allows its users to create their own crypto wallets and start buying or selling cryptocurrencies by connecting with their bank accounts. It also provides a series of merchant payment processing systems and tools that support transactions with many popular websites.
Coinbase has recently made a big push to broaden its services away from consumers and they want to cater services from institutional investors.
Coinbase currently offers one of the largest selection of cryptocurrency assets - over 10,000 but does not allow trading on all of them. The company wisely keeps such offerings to the most stable assets however, the list is always expanding. Coinbase see a much wider adoption of cryptocurrency and tokens in the future, and plan to expand potentially to millions in the future. It speaks volumes to Coinbase's goals of wider global adoption that former UK Finance Minister George Osborne is now an Advisor at the company.
Coinbase's lofty ambitions paid off in it being the first crypto listing on the NASDAQ. The company has weathered several bull and bear runs in the cryptocurrency industry through diversification of its offerings, including wallet-as-a-service technology for crypto platforms, and has acquired healthy coffers of cryptocurrency assets. The aim is to eventually operate independently of the volatility surrounding cryptocurrencies.
Freddie
Company Specialist at Welcome to the Jungle
