MarTech Operations Manager, SentinelOne
$104-143k
+ Employee stock purchase program
Autonomous cybersecurity platform
Be an early applicant
Autonomous cybersecurity platform
1001+ employees
Be an early applicant
$104-143k
+ Employee stock purchase program
1001+ employees
Company mission
To defeat every attack, every second, of every day.
Role
Who you are
- Bachelor’s degree in Marketing, Business, IT, or a related field; advanced degree preferred
- 5+ years in marketing technology or product management, with hands-on expertise in ABM, Content Experience, and Conversational Marketing platforms
- Strong understanding of marketing principles, customer journeys, and campaign optimization strategies
- Ability to analyze platform usage and campaign metrics, deliver actionable insights, and optimize performance
- Ability to clearly communicate technical concepts to non-technical stakeholders and collaborate across teams
- Proven ability to design and deliver training programs to maximize user adoption of platforms
- Familiarity with data privacy and compliance standards (e.g., GDPR, CCPA) and their implications for MarTech tools
- Strong organizational and troubleshooting skills, with the ability to manage multiple priorities and address technical challenges effectively
What the job involves
- As the MarTech Operations Manager at SentinelOne, you will be the driving force behind the success of our key ABM, Content Experience, and Conversational Marketing platforms
- You will take ownership of the entire lifecycle of these platforms, from defining and documenting requirements to optimizing configurations and managing day-to-day operations
- The goal is to maximize the value from each platform
- You will work closely with marketing, sales, and cross-functional teams to ensure these platforms align with business goals and drive measurable success
- The ideal candidate for this role will have extensive experience in marketing technology and product management, with a strong focus on ABM, Content Experience, and Conversational Marketing platforms
- You should be adept at analyzing platform performance and campaign metrics to generate actionable insights, communicating these findings to stakeholders, and fostering user adoption through effective training and support
- Strong problem-solving, communication, and collaboration skills, along with the ability to thrive in a dynamic environment, are essential
- Serve as the primary owner of our ABM, Content Experience, and Conversational Marketing platforms. Manage daily operations, overall performance, and act as the primary point of contact for troubleshooting, user support, and addressing technical issues
- Define and document platform requirements, ensuring alignment with marketing and sales strategies
- Optimize platform configurations to maximize functionality, scalability, and ROI
- Define and maintain a product roadmap for continuous enhancement and optimization of Demandbase, PathFactory, and Qualified, prioritizing based on stakeholder feedback and strategic goals
- Analyze platform usage data and campaign performance metrics, providing actionable insights to improve targeting, engagement, and conversions
- Develop and track KPIs for the platforms, ensuring alignment with business objectives and measurable success
- Establish and enforce best practices for the use of these platforms, ensuring compliance with data security and privacy regulations
- Monitor platform updates and new features, assessing their potential impact and implementing changes as needed
- Design and deliver training programs, resources, and documentation to enable teams to leverage the platforms effectively
- Communicate platform updates, insights, and opportunities to stakeholders, ensuring alignment on goals and outcomes
Our take
Cybercriminals are now leveraging the power of automation to make the current threat landscape too advanced for a lot of legacy antivirus software. SentinelOne is a cybersecurity company that matches this automation, with machine learning-focused software that is built to help businesses battle online attacks.
The company expanded the scope of its business from the endpoint security market to three markets valued at a combined $30 billion, including the corporate endpoint security and IT operations management markets. This gives SentinelOne a bigger potential customer base, although also puts them in direct competition with more focused cybersecurity companies, in addition to its biggest competitor, CrowdStrike.
When the company went public, it made financial headlines as the highest-valued cybersecurity IPO ever, which gave SentinelOne a market cap of $10B, though it's now fallen to around $4B. It has subsequently launched S Ventures, a $100M fund, through which SentinelOne invests in cybersecurity startups and has expanded its partnership with major tax firm KPMG to accelerate cyber investigations and responses to threats.
Steph
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 8 rounds)
Nov 2020
$267m
LATE VC
Feb 2020
$200m
SERIES E
Total funding: $693m
Company benefits
- Incentive-based Wellness Challenges
- Medical, Dental & Vision
- Gym Reimbursement
- Career Wellness Perks
- Mental Health & Mindfulness
- Paid Parental Leave
- 401k
- Flexible Spending Accounts
- Short & Long Term Disability Insurance
- Employee Assistance Program
- Life Insurance
- Unlimited Time Off
- Paid Sick Time
- Paid Holidays
- Happy Hours
- Parties & Celebrations
- Team Building Activities
- All-Hands & Town Hall Gatherings
Company values
- Trust: Be dependable. Conduct yourself with highest integrity at all times
- Community: Be kind to one another. Think about how your actions will affect others. Together with your team you can achieve more
- Accountability: Be reliable in all your actions and words. Put customers first. Be the owner!
- Relentlessness: Act with unwavering purpose and determination in everything you do
- OneSentinel: Be passionate about driving team success and collaboration across SentinelOne
- Ingenuity: Encourage innovative approaches to problem-solving & market leadership. Embrace diverse perspectives. Hustle!
Company HQ
Old Mountain View, Mountain View, CA
Articles
Leadership
Tomer Weingarten
(CEO)They started their career in Software Development at Mckit Systems prior to co-founding dPolls and Carambola Media. They left their position as VP of Products at Toluna in December 2012 to found SentinelOne in January 2013, where they serve as CEO.
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