Senior Conversion Rate Optimization Manager, Robinhood
$166-195k
+ This role is also eligible to participate in a Robinhood bonus plan and Robinhood’s equity plan
Commission-free stock trading & investing app
Job no longer available
Commission-free stock trading & investing app
1001+ employees
Job no longer available
$166-195k
+ This role is also eligible to participate in a Robinhood bonus plan and Robinhood’s equity plan
1001+ employees
Company mission
To democratize finance for all.
Role
Who you are
- The business is seeking curious, growth-minded thinkers to help shape our vision, structures and systems; playing a key-role as we launch into our ambitious future. If you’re invigorated by our mission, values, and drive to change the world — we’d love to have you apply
- 6-8 years of professional experience in conversion optimization, product management, growth product, growth marketing, or other data-driven field
- Robust CMS experience is required
- Owned and/or implemented a website optimization stack (CMS, A/B testing, Analytics Personalization)
- Proven ability to achieve statistically significant increases in conversion rates on fast-growing, consumer-oriented tech platforms
- Experience with analysis and data tools (SQL, Google Analytics, Looker, etc.)
- Excellent communication and interpersonal skills, with the ability to effectively communicate complex concepts to both technical and non-technical collaborators
- Thrives in a fast-paced environment with a bias towards action
What the job involves
- As a member of Robinhood's Marketing Technology team, you'll play a key role in helping us build and support a world class Marketing Technology stack and team
- Robinhood has historically been an app-first experience for users. As our suite of products evolves, there is a need to invest in optimizing our web-based experience
- As the Senior Manager of Conversion Rate Optimization, your main focus will be to refine and enhance our website's construction and performance within the broader marketing technology framework
- You'll apply your expertise in data analysis, user behavior, and conversion optimization techniques to build a best-in-class web optimization program to optimize our website's performance and effectiveness
- Your role will involve close collaboration with product marketing, performance marketing, design and engineering teams
- Own and develop an ambitious and detailed website testing and personalization program
- Design and drive the technical requirements for site optimization and transformation via scalable web publishing, optimization and personalization
- Sit in the cockpit of our website CMS and implement changes to website and landing page layout and experiences
- Provide strategic thought leadership of website redesign optimizing for conversion
- Conduct multiple A/B and multivariate tests to improve conversion, product adoption, and other important measures
- Define and own the critical metrics and reporting infrastructure for our logged out web experience
- Communicate testing plans and significant outcomes to audiences at all levels of the organization
- Work cross-functionally with other teams, including Performance Marketing, Product, Data Science, and Engineering and Product, to create a seamless first-touch → website → conversion funnel experience
- Make a visible impact on how users experience Robinhood
Our take
For years, traditional brokers ruled the share trading realm, charging hefty fees that locked out everyday investors. Robinhood emerged as a disruptor, offering commission-free trading and opening the door to a new generation. Since then, expectations have continued to evolve, with investors looking not just to lower costs, but for simpler tools, clearer information, and guidance that makes the market easier to understand.
Robinhood was built to meet those changing expectations, designed from the start as a mobile-first platform that makes investor more accessible and less intimidating for people at every stage of their financial journey. Through its app, users can trade stocks and other financial instruments while benefiting from a clean interface and built-in educational support, helping them move from curiosity to confidence without unnecessary complexity.
Recently, Robinhood has strenghtned its impact too, particularly in the UK. With the launch of AI-powered Digests within its Robinhood Cortex assistant that helps users understand what's driving stock movements in plain English, while upcoming options trading and expanded educational resources add flexibility and depth. Together, these steps position Robinhood as a platform evolving alongside its users, blending technology and education to stay ahead in an ever-changing investment landscape.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Company
Funding (last 2 of 13 rounds)
Feb 2021
$2.4bn
CONVERTIBLE
Jan 2021
$1bn
LATE VC
Total funding: $5.6bn
Company HQ
Downtown Menlo Park, Menlo Park, CA
Leadership
Vlad Tenev
(Co-Founder, CEO & Chairman)Studied Mathematics at Stanford University, where they met Baiju. Dropped out of a PhD to start Robinhood. Alongside Robinhood, Vlad is also the co-founder and Executive Chairman of Harmonic.
Baiju B.
(Co-Founder)Studied Mathematics and Physics at Stanford University, where they met their Vlad and co-founded Robinhood in 2012. Baiju is also the Founder and CEO of Aetherflux.
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