Growth Marketing Manager, Quantcast

• A minimum of 4-5 years of growth marketing experience in a B2B marketing
• Experience with Marketo, Google Analytics, and Salesforce required
• Skilled with social media platforms such as LinkedIn, Meta, and Google Ads
• Strong analytical, written, verbal communication, and presentation skills
• Excellence in partnering with commercial teams to drive revenue
• Creativity to develop impactful and engaging campaigns

Desirable

• We’re seeking an experienced and strategic Growth Marketing Manager to spearhead our global demand generation function
• This role involves deep understanding of digital marketing principles, planning, and executing multi-channel lead generation and nurture programs
• As a Growth Marketing Manager, you will be responsible for efficiently managing a variety of digital campaigns to grow Quantcast on a global scale
• Your role will report to the Head of Marketing Ops and focus on SMB and independent advertising agency leads to drive revenue, and generate new business in alignment with the company's objectives
• We are looking for a proactive and positive team player who is organized, detail-oriented, a strong multi-tasker, and adept in running growth experiments and managing B2B SaaS digital campaigns
• Design and execute integrated marketing campaigns to drive platform sign ups, engagement, and retention
• Lead the planning and execution of multi-channel campaigns, including product-led growth, display, paid social, email, content, paid search and SEO
• Responsible for running paid ads across our own platform, Google, Meta, Linkedin and Reddit, and optimize for conversions (CRO)
• Create industry-leading landing pages and optimize website for SEO to drive organic traffic from high-traffic keywords
• Monitor competition, industry trends, and identify growth opportunities in the target markets
• Collaborate with cross-functional teams (e.g., commercial, product, content and design) to align marketing efforts with business goals and product launches