Marketing Manager, Deskbird
French Market
All-in-one workplace management platform
Open for applications
All-in-one workplace management platform
101-200 employees
Open for applications
101-200 employees
Company mission
To enable companies around the world to realize the potential of hybrid work.
Role
Who you are
- Proven experience in content marketing or editorial roles, ideally in B2B SaaS or a fast-paced tech environment
- Native French speaker with outstanding writing, editing, and storytelling skills; fluent in English
- Strong ability to own end-to-end content creation across channels and formats
- Solid understanding of SEO/AEO best practices and content optimisation for organic growth
- Excellent project management skills, able to prioritise and deliver across multiple deadlines
- Data-driven mindset: comfortable using analytics tools to measure performance and improve content impact
- Experience with Webflow, HubSpot, and/or content operations workflows is a plus
- If our mission and this role resonate with you, we encourage you to apply, even if you don't meet every single requirement
What the job involves
- We’re looking for a Marketing Manager (60-80%) to take our content to the next level in French-speaking markets
- In this role, you will be responsible for driving our editorial strategy, creating high-impact content assets, and strengthening our position as a leading voice in the workplace tech industry
- Lead the creation of high-impact thought leadership for French-speaking markets (e.g., white papers, reports, executive Q&As)
- Monitor market-specific trends to keep content timely, relevant, and differentiated
- Partner with Product Marketing and Growth to localise global narratives and campaigns for regional audiences
- Own the full content lifecycle from ideation and research to writing, editing, SEO/AEO optimisation, publishing, and distribution
- Own and continuously improve all French website copy, ensuring clarity, brand consistency, and strong SEO/AEO performance
- Turn complex product and industry topics into engaging content across formats (blogs, guides, case studies, newsletters, etc.)
- Collaborate cross-functionally (Product, Sales, Design, Field Marketing) to deliver content that supports campaigns and revenue goals
- Maintain a consistent French brand voice across all channels and touchpoints
- Track and report on performance of French content to guide improvement and editorial planning
- Support French-market events and webinars with key communication assets (promotions, messaging, follow-ups)
Our take
Swiss-based Deskbird is on route to become Europe’s leading workplace management platform that allows companies to create ordered but flexible environments.
The company has adopted a unique approach to workplace management, offering the first workplace software built around users instead of buildings. Along with standard functionalities like booking resources, the tool that has brought the company unique success is the ability, via mobile app, to identify who of their employees are in the office and thereby schedule meetings accordingly.
Following 2025 funding, the company will invest capital into extending reach across European markets, with a particular focus on expanding its presence in the UK. And it's 10 year plan is to be to workforce management what Salesforce is to CRM. A lofty goal, but the company is certainly setting itself up to achieve this in due time.
Freddie
Company Specialist at Welcome to the Jungle
Insights
91% employee growth in 12 months
Company
Company HQ
Pfäffikon, Freienbach, SZ
Leadership
Ivan Cossu
(Co-Founder & CEO)Previously served as a Management Consultant for Lytica and as a Consultant for The Boston Consulting Group (BCG).
Jonas Hess
(Co-Founder & CPO)Previously served as Strategy Manager of Digital Services and Electronics for BMW Group and as a Strategy Consultant for The Boston Consulting Group (BCG).
Salary benchmarks
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