Staff Product Manager, Trustly
$190-220k
+ Bonus plans and stock options
Secure online banking payments
Be an early applicant
Secure online banking payments
501-1000 employees
Be an early applicant
$190-220k
+ Bonus plans and stock options
501-1000 employees
Company mission
To make online bank payments convenient for everyone by connecting consumers and merchants through the bank account, the hub of people’s financial life.
Role
Who you are
- 7+ years of Product Management experience in consumer fintech, high-quality mobile UX products, or engagement-driven apps (e.g., habit-forming or game-inspired systems), ideally with exposure to AI-powered experiences vs pure if-then-else
- Experience working directly with machine learning teams, large language models, or personalisation systems
- Proven experience designing or operating gamification, motivation mechanics, loyalty loops, or habit-building features
- Experience growing a consumer fintech productA good understanding of financial concepts such as lending, financial management, and cards
- Strong technical fluency — you can discuss architecture, data flows, and model behaviour with engineers and data scientists and can quickly vibe code high quality fully functioning prototypes using the latest tools e.g. Claude code / CodexYou thrive in ambiguity, move quickly, and enjoy building 0→1 products
- You’re deeply user-centric, combining empathy, behavioural insight, and quantitative reasoning
- You can translate complex user needs and technical capabilities into a clear roadmap and crisp execution
- Excellent communicator with the ability to influence across leadership, engineering, and design
- Preferably a technical degree like Computer Science, Software Engineering or Machine Learning
- You are collaborative, open, and able to work seamlessly with cross-functional teams while keeping momentum and alignment
- Comfortable with the financial metrics of product management - predicting long term financial viability through monitoring unit economics
- Comfortable navigating evolving requirements and shifting constraints, bringing clarity, structure, and steady decision-making as the product develops at speed
- Skilled at managing senior stakeholders with confidence and clarity, balancing perspectives, negotiating trade-offs, and ensuring decisions support both the product vision and organisational goals
What the job involves
- As Trustly’s Staff Product Manager for our next-generation consumer product (GoConsumer), you will define and drive the vision for a financial experience powered by intelligent automation, personalised coaching, and rewarding engagement systems. This role blends product strategy, AI-driven personalisation, behavioural design, and hands-on execution with engineering
- You will own the evolution of our AI financial coach and our gamified engagement layer—two core pillars of how we help everyday earners improve their financial health and reduce their anxiety. Your work will shape how users interact with their money, build habits, and stay engaged over time
- You’ll work closely with engineers, data scientists, behavioural scientists, designers, product marketers, and leadership. This is a highly cross-functional role where you’ll translate deep technical capabilities (open banking, data pipelines, ML models, LLMs) into intuitive, emotionally resonant user experiences that drive meaningful outcomes
- Lead the next phase of our AI financial coach, evolving it into a fully personalised, adaptive, conversational system that guides consumers towards their goals
- Partner with AI/LLM engineers to shape and refine the conversational and predictive behaviours of the coach — from how it reasons about money to how it guides users through budgeting, avoiding fees, and planning ahead
- Define and continuously improve evaluation approaches — both quantitative and qualitative — to monitor accuracy, tone, clarity, safety, and how well the coach completes real financial-coaching tasks
- Define the coaching logic, personalisation rules, and “reasoning framework” of the coach — when to nudge, when to step in, when to stay quiet
- Own the AI × human interaction design: tone, empathy, trust, explainability, safety, and compliance ensuring it hits the desired brand tone of voice
- Measure outcomes not only through engagement but visible improvements in financial health (savings, fewer overdrafts, more stability) from a consumer’s open banking data
- Design and iterate on engagement systems that make progress towards positive financial habits rewarding (streaks, milestones, progress bars, missions, challenges)
- Own motivational loops built on behavioural science — turning short-term actions into long-term habits without manipulation or compliance risk
- Partner with UX researchers and behavioural scientists to define user psychology frameworks that demonstrate real behavior change
- Collaborate with data teams to personalise challenges and goals based on each user’s behaviour, needs, and risk profile
- Define and track key behavioural engagement metrics such as DAU/MAU, streak completion, task participation, and retention as well as the key financial metrics - unit product economics and overall financial viability of the GoConsumer service
- Work with Product Marketing to position these gamified experiences as a core part of our narrative and differentiation in a crowded market
- Leverage technical understanding (CS, AI, ML, modern architecture) to work seamlessly with engineering, make smart trade-offs, and maintain scalability and security
- Present product strategy, learnings, and performance to executive leadership
- Partner tightly with Compliance, Risk, Data, and Operations to ensure everything meets regulatory and safety standards
- Drive us toward product-market fit by identifying the highest-value user problems, validating what truly moves financial outcomes, and rapidly iterating the coach’s behaviours, features, and engagement loops based on real user data, experiments, and feedback
Application process
- Applications for this role are accepted on an ongoing basis
Our take
Trustly is a fintech platform that makes accepting bank transfers for merchants a simple experience, just like taking card payments. Since 2008 the company has grown from three people to over 900, with several offices across Europe and the Americas.
Trustly is a customer of banks, while its customers are merchants who are charged a transaction fee when they receive payments. Thousands of merchants use Trustly, including global players likes Facebook, AT&T, Alibaba, PayPal and TransferWise.
Whilst bank transfers as a payment method are not that common in certain countries (such as the UK), consumers in other geographies prefer to pay via bank transfer - so there is a real need for what Trustly is offering. The company has made significant expansion progress, secured some highly advantageous partnerships and acquired SlimPay in 2024, as it looks to enhance its payment capabilities.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
5% employee growth in 12 months
Company
Funding (2 rounds)
Aug 2023
$54.9m
GROWTH EQUITY VC
Nov 2014
$26.9m
LATE VC
Total funding: $81.8m
Company benefits
- Free breakfast every morning and catered dinner if you need to work late. And happy hour every Friday to celebrate the week
- Each employee gets a generous health allowance, and Trustly Sports Club keeps us active together
- Each month, our teams go on fun outings. Which we’d probably do anyway, even if Trustly didn’t foot the bill!
Company HQ
Vasastan, Stockholm, Stockholm County
Leadership
Carl Wilsson
(Co-Founder & CEO)Obtained a degree in Economics at Stockholm School of Economics before founding Trustly in 2008. Since September 2016, they are the VP of Business Development of Trustly Group AB.
Lukas Gratte
(Co-Founder)Obtained a degree in International Economy at Harvard University, a Master's degree in Engineering physics at KTH Royal Institute of Technology, a second Master's degree in Business Administration and Economics at Stockholm University and co-founded Redbet in 2002.
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