Marketing Lead, Trunk

• 5-7+ years of B2B marketing experience with at least 3 years of marketing to developers or technical audiences
• Proven demand generation chops - Track record of building and scaling acquisition funnels with measurable impact on pipeline and revenue
• Exceptional writing for technical audiences - Portfolio of blog posts, landing pages, or technical content that resonates with engineers (please share samples in application)
• Resourceful executor with startup DNA - You've thrived in lean environments where you've personally built landing pages, written ad copy, managed event logistics, created sales decks, and jumped in wherever needed to move the needle
• Cross-functional collaboration - Experience partnering with Product, Sales, and DevRel/Community teams in fast-moving environments

Desirable

• We're looking for a marketing aficionado who thrives in the creative chaos of early-stage startups
• You've built pipelines at a tech company before and loved the variety - producing customer success stories one day, coordinating events the next, rolling out ad campaigns the day after
• As our sole marketing hire, you'll have the freedom to own the entire marketing function
• If you're energized by the challenge of making developers care about tooling to increase their productivity and get a kick out of seeing your work directly move the revenue needle, this role is for you
• Own the marketing strategy and execution - Design and run campaigns across both bottom-up (developer-led, community) and top-down (enterprise ABM, executive messaging) motions. Drive pipeline from first touch through enterprise adoption
• Build enterprise demand generation - Execute campaigns targeting large engineering orgs, create executive-level positioning for Directors/VPs/CTOs, and enable Sales with competitive intel, messaging, and materials that close deals
• Create technical content that converts - Write and coordinate blogs, case studies, comparison pages, and documentation that educates developers and drives inbound traffic. Partner with DevRel and Product to tell authentic technical stories
• Optimize paid and organic acquisition - Own the full funnel from awareness to SQL. Manage community sponsorships, paid campaigns, SEO, content distribution, and events. Set up attribution and kill what doesn't work
• Launch products and be the cross-functional hub - Own GTM for new releases. Work embedded with DevRel, Product, Engineering, and Sales to amplify technical content, shape roadmap with market insights, and build systems that make the whole company better at marketing