Senior Marketing Operations Manager, Juniper Square
$140-180k
+ Equity
Investment partnership platform
Open for applications
Investment partnership platform
201-500 employees
Open for applications
$140-180k
+ Equity
201-500 employees
Company mission
To bring industry participants together to make the world’s private capital markets more efficient, transparent, and accessible.
Role
Who you are
- We're seeking a seasoned Marketing Operations professional with deep expertise in Salesforce and Marketo to join our Revenue Operations team
- We're looking for a strategic thinker who can work independently and collaborate effectively with various teams
- You should be comfortable with complex technical systems and have a strong understanding of marketing automation and CRM
- 5+ years of experience in B2B SaaS marketing operations, configuring systems and workflows to support demand generation, ABM, and marketing automation and attribution
- 2+ years of experience with marketing automation platforms with a focus on MAP to CRM integrations regarding lead workflows
- Proficiency with marketing technology platforms, including Marketo (expert knowledge required), Salesforce (high familiarity), DemandBase (familiarity), Highspot (familiarity), Google Marketing Platform (high familiarity), and other MarTech tools
- Proven experience in managing multiple cross-functional projects, with the ability to prioritize, align stakeholders, manage through roadblocks, and meet deadlines with flawless execution
- A proactive, solutions-oriented, and process-oriented mindset with the ability to diagnose issues, propose improvements, and implement changes
- Strong focus on data accuracy, operational efficiency, and campaign effectiveness
- Excellent written and verbal communication skills, with the ability to translate technical concepts into actionable insights
- Experience working closely with marketing, sales, and operations teams to align strategies and drive joint success
- Understanding of data privacy regulations like GDPR, with experience in ensuring compliance within marketing systems
- Strong data analysis skills with the ability to draw insights from multiple data sources and stakeholders to interpret marketing metrics and provide insights that drive decision-making. Proficient with advanced data functions in Microsoft Excel (i.e., Pivot Tables, VLOOKUPs, etc.)
What the job involves
- As a Senior Marketing Operations Manager at Juniper Square, you'll be a strategic pillar to the Marketing team, helping them optimize their efficiency and effectiveness, while also counseling Marketing leadership on best practices, new technologies, and the story behind the data
- You'll work closely with cross-functional teams to implement robust marketing processes and ensure seamless execution
- Treating Marketing teams as your customers, your goal is to empower and enable them to operate autonomously when working with our enterprise Marketing systems (e.g., Salesforce, Marketo)
- You'll be the subject matter expert in all Marketing operational processes, deeply understanding how these tools meet their operational needs
- Revenue Operations at Juniper Square is dedicated to driving financial success by creating, maintaining, and continually improving the operations, platforms, and intelligence that support our go-to-market teams
- We work cross-functionally with Marketing, Sales, Customer Success, and Finance to ensure efficiency and accuracy throughout the customer journey
- Administer, implement, troubleshoot and optimize our marketing tech stack. Identify opportunities for improvement and ensure seamless integration
- Manage relationships with marketing technology vendors, monitor vendor performance, and identify opportunities for new technology
- Ensure data accuracy, consistency, and accessibility across marketing systems. Implement robust data governance processes and leverage data insights to optimize campaigns
- Develop and implement best practices for data management and hygiene in Marketo and other systems to ensure GDPR compliance
- Optimize lead generation, scoring, and routing processes. Implement effective lead nurturing campaigns
- Own lead management, including lead life cycle, enrichment, quality, privacy, marketability, matching, scoring, routing, attribution and conversion rate optimization
- Develop and execute marketing campaigns, track performance, and identify opportunities for improvement
- Streamline marketing processes, automate tasks, and implement best practices
- Work closely with marketing, sales, and technical teams to achieve marketing goals
- Serve as the primary point of contact for all marketing operational requests, translating business needs into technical requirements as needed, managing project plans, and ensuring timely delivery
- Create business requirements documents and maintain all process and system documentation
- Assist in ad hoc go-to-market initiatives as needed
Our take
Juniper Square is an investment management solutions platform that aims to empower LPs (Limited Partners) and GPs (General Partners) to expand opportunities through partnerships and make the world of private equity more transparent, efficient, and accessible. With a suite of tools that focus on CRM, fundraising, investor reporting, and an investor portal, the company has modernised and streamlined private equity management for companies such as Beacon Capital Partners, Bell Partners, and Greystar.
Founded in 2014, Juniper Square were immediately in direct competition with analytical monolith Microsoft Excel, as well as popular equity management apps like Fundwave. However, the platform has exceeded expectations, in part because of its fluid and longer-term focused software solutions that have innovated what was previously archaic and error-ridden under Excel.
Serving almost 2000 GPs, Juniper Square supports tens of thousands of investment partnerships, covering hundreds of billions in LP capital. The company has raised substantial funding that will be used to fuel rapid growth, accelerate innovation, and expand its services.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
2% employee growth in 12 months
Company
Funding (last 2 of 5 rounds)
Feb 2023
$133m
LATE VC
Nov 2019
$75m
SERIES C
Total funding: $241m
Company benefits
- Health, dental, and vision care for you and your family
- Unlimited vacation policy
- Generous paid parental and family leave, and new parent support plans
- 401k retirement savings plan
- Healthcare FSA and commuter benefits programs
- Freedom to customize your work and technology setup as you see fit
- Education programs, comprehensive diversity training, and professional development stipends
- Remote options available
- Mental wellness coverage including live coaching and therapy sessions
- Equity
- Opportunity to participate in employee resource groups and company events
Company values
- Think like an owner - Build for the long term, with accountability.
- Better together - Learn and grow as individuals — and as a team.
- Build customer trust - When their customers succeed, Juniper succeeds.
- Sweat the details - Put in the time and effort to do excellent work.
- Solve hard problems - Address root causes and work through symptoms.
Company HQ
Chinatown, San Francisco, CA
Articles
Leadership
Alex Robinson
(CEO)Founder & former CEO of Greendoor. Previously Founding VP of Business Development for New Energy Risk.
Adam Ginsburg
(Head of Product)Previously Co-Founder & Head of Product at Nextdoor, currently Advisor at Nextdoor.
Yonas Fisseha
(CTO)Previously Principal Architect at Fanbase.com, VP of Engineering at Huddler.com
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