CRM & Email Marketing Manager, Now Press Play Ltd

SaaS

£40-45k

Mid and Senior level

London

More information about location

2 days a week in office

Immersive audio adventures for primary schools

Be an early applicant

Immersive audio adventures for primary schools

21-100 employees

B2BEducationLead generationSubscriptionLearningFlexible workingSocial ImpactSales

Be an early applicant

£40-45k

Mid and Senior level

London

More information about location

2 days a week in office

21-100 employees

B2BEducationLead generationSubscriptionLearningFlexible workingSocial ImpactSales

Company mission

To make the curriculum accessible and engaging for all primary school children.

Job

Company

Role

Who you are

Are you passionate about education? Do you thrive on building strong relationships and helping others succeed? If so, we want to hear from you!
This is a hands-on role that requires strong copywriting skills, strategic thinking, and a results-driven mindset
Demonstrated experience in email marketing and CRM, ideally in SaaS sector
Strong copywriting and content creation skills
A strategic mindset with the ability to translate funnel data into clear action
Organised, self-directed and comfortable working in a small team
Experience with A/B testing and performance optimisation
Knowledge of the UK primary education sector is a plus, but not essential

What the job involves

Duration: Permanent - Full Time 9-5.30 pm
Our immersive audio Experiences connect thousands of primary school children to their learning through sound, storytelling, and movement. You will own our lead nurture strategy
Your job is to ensure that every school that expresses interest hears from us in the right way, at the right time
You’ll write and manage email journeys that help schools understand the value of now>press>play, build urgency to try the product and guide them smoothly through the trial process
Design and implement email workflows that nurture leads towards product trials
Write engaging, benefit-led copy tailored to primary school leaders and teachers
Build segmentation strategies based on role, region, product interest and engagement
Collaborate with our Sales and Customer Success team to align messaging across channels
Create and schedule automated campaigns using the CRM platform
Analyse performance data to optimise open, click-through, and conversion rates
Develop and test new formats and ideas (e.g. case studies, testimonials, videos)
Support occasional retargeting campaigns through Facebook Custom Audiences
If you’re excited by the idea of helping more schools discover the power of immersive story-led learning experiences, we’d love to hear from you

Application process

Video Task: You will prepare and submit a short video that tells us a bit about you, and why you want to work with us
Zoom: Conference call to discuss the role, answer your questions and gain insights into your experiences and motivations
Final Interview: Before the interview, we'll send you a task to complete. You will be given 10 minutes to talk through your task and receive feedback. The second half will be Q&A on your experience, ambitions and alignment with our mission and values

Salary benchmarks

Our take

Now Press Play provides immersive audio experiences for primary schools. Each child is supplied with a set of wireless headphones through which they become the main character in an adventure where they discover, learn and solve problems.

The company supplies a wide range of these audio adventures, which include things like a mission to Mars or journeying through the Ancient Egyptian Underworld. This enables schools to explore the curriculum in a way that engages children better, and makes for learning experiences they remember and enjoy.

With more thought going into how to best engage children at school, Now Press Play looks ready to help schools create a more exciting experience for young students. It is already used by over 600 primary schools and has won a number of awards for its approach.

Kirsty

Company Specialist at Welcome to the Jungle

Company

Company HQ

London, UK

Leadership

Alice Lacey

(Co-Founder & Director of Sales/Marketing)

Founded the company in 2012, serving as CEO for the first 12 years. Prior to this, they were a Theatre Director.

Oscar Wood

(Co-Founder & Director of Product)

Previoulsy co-founded and was Co-Director at Seenaryo. Also worked as a Theatre Facilitator and Composer, Vocal Lead and Director.

Tilly Brooke

(CEO)

Joined the company in 2013 as Head of Marketing. Was then COO before becoming CEO in 2024. Previoulsy worked as a Bookkeeper and PA.

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