Ad Operations Manager, Timeout
Office located in Time Out, London
Global media and hospitality business
Job no longer available
Global media and hospitality business
501-1000 employees
Job no longer available
Office located in Time Out, London
501-1000 employees
Company mission
To inspire people to have an amazing time in cities all over the globe.
Role
Who you are
- We require a knowledgeable and experienced individual who can handle various aspects of Ad Operations, including managed service from direct display and PMP setups, troubleshooting and trafficking to delivery and optimization
- This candidate must be proficient in GAM and with setting up deals in SSP’s UI’s for example Magnite
- You will have hands-on experience of brand safety/ ad verification tools, such as implementation, reporting and optimisation
- Understand and work towards campaign KPIs, goals and objectives outlined by the clients
- Campaign execution, optimization, and analysis, with a great eye for detail
- Maintain knowledge of metrics, measurement ad tools
- Work closely with internal stakeholders across multiple Time Out markets to implement and support key strategic initiatives for example help with Time Out’s video integration and optimisation for programmatic demand
- Be commercially astute
- Either have experience at or want to dive headfirst into a fast-paced transformative company in pursuit of excellence
- Think globally
- Have excellent communication and relationship building skills
- Have a high sense of ownership, urgency and drive
- Be a team player
What the job involves
- Reporting to: Director of Digital EMEA
- The Ad Operations manager is responsible for the delivery of all digital advertising campaigns across its routes to inventory
- The Ad Operations Manager plays a significant role in ensuring we can meet the expectations of our digital customers and help the sales team maximise existing revenue opportunities
- Deliver exceptional campaign performance, ensuring accurate setup and surpassing client expectations from end to end
- Provide advice, support and consultancy to the sales team and their clients (advertisers/agencies) regarding campaign delivery only
- Reporting and Analysing, as well as thorough end-of-campaign reporting depicting valuable insight
- Campaign set up across Direct, Native, Programmatic (PMP & PG), LMS
- Inventory forecast for upcoming bookings and campaigns as well as keeping track of reserved inventory
- Flagging to wider management the availability, sell-through and what is opportunistic for the upcoming month
- Ensuring that SLA’s are met and assets are delivered on time ensuring campaigns are live on time
- Troubleshoot campaigns where necessary and quickly identify any red flags. Liaise with Sales, PM’s and leadership to ensure all stakeholders are aware of the campaign status and any potential issues, to be flagged on the Campaign Tracker
- Generating previews of campaigns/ads in situ which will be sent for client approval
- Spotting creative issues which need to be sent back to the client for optimisations well within the SLA
- Time Out Audiences - Responsible for building our Permutive Cohorts as well as delivering Permutive audience insights for end-of-campaign analysis
- Traffic all 3rd party tags from rich media, HTML, JavaScript and Flash and implement Keyword/block lists where required
- Delivering metrics and measurement requirements from agencies and clients - IIAS / MOAT (Viewability and brand safety)
- Provide up-to-date benchmarking across Time Out ad products, are they in line with industry standards
- Actively monitor Time Out’s OMP activity and provide Account Managers with insight in order for them to convert this data into PMP’s and PG deals
Salary benchmarks
Our take
Originally founded in 1968, the aim of Time Out was to provide reliable information about cultural happenings through the form of a magazine. It was intended to be an 'insider's guide' and included details about art, film, concerts, theatres and more.
Since then its diversified to include food and restaurants, and has straddled both the travel and hospitality sectors. And to keep up with the times, it has transitioned to digital advertising and social media.
Its also received new equity investment through a 2016 IPO, and made big strategic moves from this. Part of this move included stopping the print publication and instead placing a greater emphasis on its digital content. Time Out's current CEO, Chris Ohlund, has said he would be leading the company into its 'next phase of global growth' which has so far included the announcement of a global video collaboration program amongst its digital innovations.
Steph
Company Specialist at Welcome to the Jungle
Insights
5% employee growth in 12 months
Company
Company HQ
Holborn, London, UK
Leadership
Chris Ohlund
(CEO)He has served as Non-Executive Director at Facile.it, Casa.it, Parcel2Go.com, and Residently. Subsequently was Founder and Chairman at International Retirement Solutions AG. Joined Time Out first as Executive Vice Chairman, and now serves as CEO.
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