Web Growth Marketing Manager, Fivetran
$122.4-146.9k
2 days a week in office (Oakland, CA)
Automated data movement platform
Be an early applicant
Automated data movement platform
1001+ employees
Be an early applicant
$122.4-146.9k
2 days a week in office (Oakland, CA)
1001+ employees
Company mission
To make access to data s simple and reliable as electricity.
Role
Who you are
- Experience optimizing web experiences that drive measurable business outcomes (trial signups and demo requests that ultimately increase ARR)
- Strong experience with conversion rate optimization (CRO) and experimentation, including designing and analyzing A/B tests
- Hands-on experience working in CMS platforms like Webflow (or similar), with a willingness to jump in and make changes directly without extensive development support
- Strong understanding of user experience principles, with the ability to identify friction and take action to improve it
- Excellent cross-functional collaboration skills, influencing and collaborating with teams across Marketing, Product, Analytics, and Brand
- Proficiency in Google Analytics with experience translating data into actionable insights
- Bias for action and strong organization skills: you move fast and prioritize sharply. You have an inbox-zero personality
- Curiosity and growth-orientation: you actively seek feedback, test new ideas, and continuously look for ways to improve
Desirable
- Work experience in PLG-driven growth environments
- Experience working directly with web development
- Experience managing localization vendors and workflows
- Experience with user testing tools and user research
What the job involves
- We’re looking for a Web Marketing Manager to join our Web team within the Product-Led Growth (PLG) Revenue organization. This is an individual contributor role focused on experimentation and web page optimization. You will help run our website as a core growth surface and measurable revenue driver
- You will own and continuously improve core web surfaces on fivetran.com like the Homepage and Navigation. You will partner cross-functionally to align business objectives with web best practices and high-velocity execution. This role requires a keen eye for the user experience, an analytical skill set, and a strong eagerness to learn, test, and iterate quickly
- Own and continuously optimize high-impact surfaces on fivetran.com (ex: Homepage, Navigation, Interactive Demo, key conversion flows) to drive measurable improvements in conversion rates
- Own and optimize the Website Chat as a high-impact growth channel
- Execute a structured experimentation program: identifying opportunities to optimize through data, writing briefs to design the test, and analyzing performance
- Translate web data and user behavior into clear insights and actionable recommendations that improve funnel performance and UX. Partner closely with Web Design to translate website plans into designed experiences
- Work directly in Webflow to ship updates quickly, including page edits, UX improvements, and copy changes. Work with our web developer to build more complex experiences
- Write clear and actionable business requirement documents (BRDs) for web initiatives to align stakeholders on goals, milestones, and success metrics
- Partner closely with Product Marketing, Demand Gen, Brand, and Product to execute GTM priorities on the website
Our take
Fivetran is a data integration company focused on one simple idea: making data easy to move and use. It provides a fully managed platform that automatically moves data from hundreds of sources into cloud destinations, helping team centralize information without building or maintaining complex pipelines. So, by handling the heavy lifting behind the scenes, Fivetran allows organizations to spend less time managing infrastructure and more time working on their data.
This approach has a real and growing impact, with more than 700 fully managed connectors, Fivetran supports hybrid and multi-cloud environments and keeps data accurate and secure as it flows into analytics and AI systems. Trusted by over 7,600 customers worldwide, the platform helps businesses standardize how data is collected and shared across teams, breaking down silos and making insights more accessible. And the result is a stronger data foundation that supports faster decision-making and innovation.
In 2025, the company's momentum was also recognized with a Microsoft Marketplace Partner of the Year Award and a finalist spot for Microsoft's Americas Emerging Partner of the Year. These milestones reflect its role in helping enterprises modernize data infrastructure on Microsoft Azure and prepare for AI-driven workloads. By continuing to deepen its partnerships and focus on reliable, automated data movement, Fivetran is well positioned to carry this success forward as organizations increasingly rely on data s the backbone of future intelligence.
Freddie
Company Specialist at Welcome to the Jungle
Insights
-2% employee growth in 12 months
Company
Funding (last 2 of 7 rounds)
Sep 2021
$565m
SERIES D
Jun 2020
$100m
SERIES C
Total funding: $727.7m
Company HQ
Downtown, Oakland, CA
Leadership
George Fraser
(CEO)George graduated with a PhD in Neurobiology from the University of Pittsburgh.
Taylor Brown
(COO)Taylor studied Business Administration (focusing on design strategy) at California College of the Arts to Masters level.
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