Meta Ads Campaign Manager, Booksy
More information about location
Appointment booking software
Be an early applicant
Appointment booking software
501-1000 employees
Be an early applicant
More information about location
501-1000 employees
Company mission
To help keep your business on pace with your passion.
Role
Who you are
- If you have experience managing online advertising campaigns, testing new ideas, and just can’t keep yourself away from the data, keep reading
- 3+ years of experience in Online Acquisition Marketing
- Strong experience with managing Meta Ads campaigns
- Experience with managing TikTok or YouTube campaigns is a plus
- Proven track record of demonstrating the impact of your campaigns on conversion, retention, and revenue metrics
- Hands-on experience with state of art digital marketing tools including the use of ads panels and reporting tools
- Data-driven professional with a good feel for numbers and the ability to act based on insights
- Ability to adopt new technologies and programs quickly
- Strong communication skills, proficiency in Spanish or French is also a plus
- Some creative experience either in the form of graphic design or copywriting would be appreciated
- Team player with excellent organizational and process management skills
- Fast learner with natural curiosity and drive to deliver business impact
What the job involves
- Regardless of the position you hold, you’ll make a direct impact every day helping our providers grow their businesses and build loyal client relationships in their communities
- Currently we’re looking for a Meta Ads Performance Marketing Specialist to help us take our online acquisition to new heights
- Take part in Performance Marketing activities in the US, both on B2B (Salon Owners) & B2C (Salon’s Clients) sides
- Support Booksy online acquisition through digital advertising on outbound channels: mainly Meta (Facebook & Instagram), but also TikTok, Google UAC, YouTube and more
- Manage the operational execution of Booksy’s acquisition campaigns including ads briefs, content review (creative and copy) and campaigns setup, monitoring, optimization & reporting
- Monitor campaigns performance against key KPIs and leverage results to provide learnings on our best assets and establish best practices for Booksy’s online acquisition
- Work with the broader performance team to tackle growth projects and brainstorm new ways to improve programs
- Work across Booksy teams to regularly communicate on campaigns and ensure they are executed efficiently, produce valuable insights, and deliver meaningful impact
- Stay on top of industry trends to ensure Booksy’s online acquisition strategies remain relevant and effective
Our take
Appointment-based businesses are turning more and more to digital products to help them work better, and Booksy is one of them. This mobile app and appointment marketplace enables beauty and wellness businesses to automate scheduling, calendar management and payments, while providing consumers a way to find exactly the service they need.
Born out of Poland but now based in the US, Booksy’s platform has more than 13 million active users, and saves both customers and brands time by eliminating the need for phone calls back and forth over business hours. Fresh funding from Innovia Capital indicates the growing interest that the beauty sector has in tech, and the investment will be put toward company expansion.
Kirsty
Company Specialist at Welcome to the Jungle
Insights
Few candidates hear
back within 2 weeks
Company
Funding (last 2 of 7 rounds)
Jan 2021
$70m
SERIES C
Nov 2020
$43.5m
LATE VC
Total funding: $161.1m
Company values
- We celebrate your independence - We celebrate people and their ideas - brave, inspiring, or even just plain wacky. Because at the end of the day, it’s your talent and perspective that set you apart. No matter who you are or where you are on your path, we’re here to give you the tools to run your business, your way
- We support your journey - It’s your path - we just help you get there. You’ve got the ideas, talent, and drive. We’ve got the tools to support your journey. Whether your business is a passion project, an investment in the future, an empire-in-the-making (or all of the above), Booksy’s got your back
- We believe in community - Together, we can do more, better. Booksy makes it easy to engage and grow the community you’ve worked hard to build. We connect service providers all over the world to exchange insights, share encouragement, and foster belonging
Company HQ
Near North, Chicago, IL
Articles
Leadership
Stefan Batory
(CEO)Previously CEO at iTaxi.pl, Sensi Soft and eo Networks. Was the Director of Technology at The Mother Ship Poland.
Konrad Howard
(Chief Innovation Officer)Previously Supervisory Board Member at iTaxi.pl. Head of Product at Inter Cars SA and Managing Director at Sensi Soft Ltd.
Share this job
View 6 more jobs at Booksy